Instagram Saves has been around for a while, and businesses are leveraging it to grow and engage their audience. Although it has many benefits for Instagram business account owners, many are yet to realize these benefits and how they can use them for Instagram business success. This article will discuss the IG Saves feature and how you can make the most of it.

Introduction to Instagram Saves

If you’re an active Instagram user, by now, you should be curious as to why brands and influencers on Instagram have recently been obsessed with getting lots of post saves. I wondered about it, too, until I realized that IG Saves is the current Instagram hotcake, especially for businesses.

Instagram has been working towards removing the post-likes feature for a while. They’ve run tests in many countries and are looking to expand to other countries before making it worldwide. The trial started with Canada, then Brazil, Ireland, Argentina, Japan, Italy, and New Zealand followed suit.

Because of the removal of Instagram Likes, brands and influencers had to find other better ways to measure Instagram campaign success. That is where Instagram Saves (a feature launched in 2017) came into play.

I will show you what Instagram Saves is, how it works, and how you can leverage it to drive massive engagement for your business. Grab your favorite snacks and drinks and relax. What you’ll discover in the next few minutes will change your business forever.

What is Instagram Saves, and How Does it Work?

Instagram Saves is an Instagram feature that lets users collect and save their favorite posts. They are a little-known feature compared to the popular reels feature.

To save a post you like:

Tap on the “bookmark” icon at the bottom right corner of that post. 

Automatically, the post gets saved to your general collection. Typically, an option prompts you to save the post to your choice of collection.

What are Instagram Collections? Let’s find out.

Instagram Saves vs. Likes

You may be wondering what the difference is between the two. An Instagram-like is a simple recognition that a user likes something on the social network. However, when someone makes an IG save, it shows they took the time to do it. It means the post has value and that they want to come back to it again in the future. 

It is also an indication to Instagram that the user whose post was saved has more value, boosting it in the algorithm.

What Are Instagram Collections?

Instagram introduced the Instagram Collections feature simultaneously with Instagram Saves to enable users to categorize their saved posts according to their interests.

You can classify your favorite posts by categories. This makes it easier to locate any post at any time. You can have separate categories for funny, investment, educational, and inspirational posts.

As a business, you can do the same, too. 

You can have collections of your competitors’ killer content, user-generated content, business or branding ideas, etc.

Instagram Saves Are Important For Brands; Why You Should Care

Instagram Saves are essential to brands because they can help you track how valuable your content is to users. Besides, they are better than a like and similar to comments in the algorithm scheme.

Consider this:

If I see a post I like on Instagram, I may admire it, smile, and keep scrolling. At best, I will hit the heart icon before scrolling to the next post.

But if I see a piece of content I love, something I’m sure I’ll want to reference later, I won’t want to lose it. And the best way to not lose it is to save it for later.

The Instagram algorithm understands these minute human actions. It understands that saving that post means I find it valuable and won’t want to lose it.

That’s the catch. 

For me to find that post invaluable, the algorithm believes others will find it helpful too. 

So, what does it do? It displays that post to more people. 

If people keep saving the post, the algorithm will take it to the top of the Explore Page. Your post on the explore page is a massive win for your brand. That means more followers and engagement on your account, likely resulting in exponential business growth.  

See the screenshot below of the Instagram Explore page and how to access it. 

Reasons Why Your Instagram Content Strategy Should Consider Instagram Post Saves

If you’re yet to realize why Instagram post saves should be a part of your Instagram content strategy, read on to find out.

Instagram’s Algorithms Favor Saves

As mentioned earlier, the Instagram algorithm favors IG Saves. The more saves your content gets; the more Instagram displays your posts to people. And the more people see your post, the more visibility your brand gets.  

Instagram Saves is an excellent strategy for creating long-term engagement rates on your content.

People save your posts to revisit them later. When they revisit, that’s more views and engagement for your brand.

When you create high-quality, savable content, you create a reason for people to keep revisiting your page. Instead of one-time engagements, you’re getting people to engage with your content as often as they revisit their saved posts.

IG Saves Are a Measure of Your Content Quality

Instagram Saves is a critical measurement metric for content quality. The more saves your posts get, the more the Instagram algorithm perceives your posts to be of high quality. 

Instagram Saves is a Way to Assess What Type of Post Works for Your Audience

The “View Insights” feature on Instagram gives you a breakdown of how your posts are performing. You’ll see, among other things, the number of saves a particular post has.  

With that, you’ll know the kind of content your audience resonates with and create more of it.

Instagram Saves is a Cost-effective Way to Promote Your Brand

Instead of running many fruitless campaigns on Instagram, you can focus on creating valuable content. Remember, the more valuable your content is, the more saves it gets and the more it is displayed to a larger audience.

What’s the primary purpose of promoting your brand? To get more visibility, right?

You can get much-needed visibility with little investment in quality content.

 

 

 

 

 

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A post shared by RE/MAX Northern RI Offices (@remaxnorthernri)

How To Leverage Instagram Saves

By now, you must be thinking about how you can leverage IG Saves to get your business into the spotlight. Let’s get right into that:

Create Save-worthy Content

Creating save-worthy content is one of the surest ways to use Instagram saves to promote your business. People won’t save your content unless it resonates with them.

The good thing about Instagram Saves is that it is a private feature. 

There is no way you can see who saved your posts on Instagram. And because of that, your competitors won’t mind adding your save-worthy content to their collections. And because they saved your Instagram post, they are helping to drive engagement to your page.

 

 

 

 

 

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A post shared by Tanmay @ Blogging Wand (@bloggingwand)

Create Infographic-Style Images

Infographics are a super-powerful way of driving engagement. Most people appreciate having detailed information in one image. Leverage infographics that target your specific audience to drive massive engagement on your Instagram account.

Remember, your followers must like and save your posts before the Instagram algorithm can pick and show them to more people.

Write Memorable Captions

You might have a high-quality image or video but receive little engagement because of a poor caption. Your caption is part of what gets people to stop scrolling and engage with your content.

Write memorable captions for all your Instagram posts – compelling captions that drive curiosity and excite your audience.

You can consider Instagram captions as a means for you to microblog. I mean, there are over 2000 characters of space available to you. You can write mini blog posts to engage your audience.

 

 

 

 

 

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A post shared by Factory Carpet Outlet (@factorycarpetoutlet)

A couple of tools on the internet could help you craft powerful, memorable captions. However, have your audience in mind, as they are the actual consumers of whatever content you create.

Create Evergreen Content

Evergreen content is ageless content; content is not limited to specific seasons. They are not based on trends or trivial highlights and remain relevant yearly.

When you create evergreen content, trends don’t affect your engagement. After a couple of years, someone can still return to their collections and pick up one or two essential things from your posts. And they don’t get to trash them like they would other content they saved during specific trends or seasons.

Create more evergreen content if you want long-term engagement from your audience. This will help grow your IG saves from others along the way.

Some examples of save-able Instagram posts include:

• How to posts
• Directions to get somewhere
• Results of a survey
• Recipes for food
• Stats of a niche
• Schedule of events
• Quotes to help others feel better
• Listicles
• Recommendations

Create Tips and Hacks Posts

People are continually in search of tips and hacks. They want to learn to do certain things without going through the “hard way.” Creating tips and hacks is a sure way to increase engagement on your posts.

An easy way to do this is to discover the pain point questions people are asking in your niche and the activities and tasks they find difficult. When you figure these things out, you’ll find it easy to craft “tips and hacks” solutions for them. 

Make Your Posts Quotable

Another way to leverage Instagram Saves is to create quotable posts – posts that are brief and concise.

Users will save your post when they figure out that they can easily turn it into quotes later. And the more your posts are turned into quotes, the more visibility you get on and off Instagram.

 

 

 

 

 

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A post shared by Moss Clement (@mossclement)

Add a ‘Save for Later’ CTA

This is a crucial and powerful way of getting people to save your posts. 

Your content might be super rich with value, but if you don’t tell your audience to save, they might not remember to do so. Sometimes, later, they might recall not saving that post, and by that time, it will be too late. You may have to explain what IG saves are to your audience too.

Always add a clear and compelling CTA that reminds them to save your posts and revisit them anytime they want.

Track and Measure your Instagram Saves

If Instagram finally removes likes, you may not have another way of measuring the post’s performance if you don’t use IG Saves.

Social media analytics is essential and tracking your Instagram Saves is one effective way of measuring the performance of your business posts. You can check how many saves your posts have and, as mentioned earlier, also use this to know the kind of content your audience prefers.

How To Track Your Instagram Saves 

To track your Instagram Saves, click on the “View Insights” icon at the bottom left corner of the post you wish to track. This icon is above the likes, comments, and share icons and is only available for business profiles. 

To enjoy this feature, you can create a business profile or convert your account to a business/professional account.

The view insights icon does not just show you the number of saves you have in a post but also how many people your post reached. You can measure the number of saves against the number of people reached to know how a particular post performed.

This is a powerful feature you can use to grow your Instagram organically and take your business to unimaginable heights.

How To Measure Instagram Engagement Based On IG Saves

Check the ‘Content Tab,’ tap ‘See All’ under your feed posts, and use the filter to review saved posts. 

If you need to calculate your engagement based on likes, comments, and saves, use this handy formula:

Engagement = (Comments + Likes + Saves) / (Impressions x 100)

After reviewing the saves engagement, you will get a feel for what is working and what is not working for your Instagram Saves. You will be able to adjust your posts and content strategy in the future to generate more saves. 

You can also check if you have gained more followers in the insights tab of your profile. If others see your posts more from saves, you may also gain Instagram followers as an added bonus. 

Frequently Asked Questions on Instagram Saves for Business

More FAQ’s on IG Saves

Final Words on Leveraging Instagram Saves for Business 

Instagram Saves are not only designed for personal users; they are priceless assets in the hands of businesses and influencers. Many brands are already using it to grow their businesses, and you can do the same.

However, learning what it means isn’t enough; you have to learn how to use it to measure your performance and improve your engagement.

This article gives you a detailed guide on how to use Instagram saves to promote your business. Finally, I hope you stop at nothing to give your brand the visibility it deserves.

Want to learn more about how to take your business to the next level? You can learn a lot about how to scale your online business, and these five emerging social media techniques can be all you need to take your business to the top.

Overall, I hope this Instagram Saves for Business post helps you grow your business to profitability.

The post Instagram Saves: How To Leverage IG Saves For Engagement appeared first on Inspire To Thrive.

Live Photos can perform the functions of both images and videos. Today, videos are in demand on most social networks. As a result, you can create unique live photo-to-video content with fun and engage the public audience. 

Live photographs can make it simple to capture the best possible moment in a link with the best videos free app. Converting your live photos is a more effective method of storytelling. It also has the potential to halt the reader mid-scroll. You can watch the video once converted using a computer or mobile device. 

How To Save A Live Photo As A video

Apple’s Live Photos feature transforms a single photo into a short film with motion and sounds at the touch of a button. Think of Live Photos as an animated GIF with a voice automatically created from your photographs. However, Live Photos on the iPhone are capable of so much more.

To save photos into a video using an iPhone is straightforward

• You must first find your camera. Then, make sure the Live Photo icon (the concentric circle between the Flash and Timer icons) is colored yellow. 
• Then, take a Live Photo. It is as easy as pressing the shutter button once activated.
• After you have made your photo, you can save it. You must tap “Save Live Photo” to complete the process. You can tell if an image is Live by looking for the “LIVE” icon in the top left corner.
• Find the Live Photo that you want to convert. Additionally, if you’re going to style your photo, it is possible, depending on the iOS version you’re using. Then you can save it as a video and find it in your gallery. 
• Locate and choose the “Save as Video” menu option if you want to share your live photo video. How To Edit Live Photos Online With Wave.video

When you want to share your Live Photo with a program that doesn’t support the function, saving it as a video is the best option. Live Photos are challenging to work with in non-Apple apps or need to be recognized. To avoid this, save the file as a video.

On Android devices, you can save them but they can only be used as wallpaper on your Android phone.

How To Edit Live Photos Online With Wave.video

Live photo to video makes it more exciting when created with various elements—for instance, fantastic choices of images and audio to collaborate with your business theme. In addition, you may find many platforms that offer free video services. 

Wave.video is your best tool for creating amazing live photos in videos. An online platform that assists businesses in creating more engaging live images into videos.

Following these instructions, start making professional-grade films quickly and easily

• Go to the free videos after creating an account on the Wave.video website, and go to the free videos.
• You can combine as many photographs as possible when you drop your file into the video editor.
• Choose templates that match your photographs or videos. Wave.video offers thousands of premium templates that may tailor to your company.
• Choose from hundreds of word animations to add text to your video.
• Then, size and optimize your video from different formats available

Media Files

In Wave, you can include a hundred million media files, and the most up-to-date information is available. It is also possible to use a collection of songs without paying royalties. The music library features 300,000 songs perfect for accompanying promotional videos.

A collection of graphics, animated stickers, and GIFs are also available. Make your films and photos stand out with the help of a wide variety of hilarious GIFs, animated stickers, and other beautiful graphics. So, start your Live image with video content with the latest update from Wave.video. 

Tips For Converting Live Photo To Video

There are many advantages to recording a live photo and saving it as a video. If you want to include a photo in a video, you need a video editing program. Then you need to keep the Live Photo as a video—live photos are animated images, not videos.

You may do several different things to make your Live Photo into a polished and impressive video—the best tips for editing your Live Photos and turning them into professional-looking videos are here. 

• Trim any unnecessary portions from video clips. For example, you can eliminate distracting elements like harsh background noise. 
• Include transitions to go through clips smoothly. You can choose different video style transitions available on the platform, like in Wave.video. 
• Use text to draw attention to specific aspects of your video or to explain their significance. Drag and drop to position the words exactly where you want them. Pick a color that jumps out, and select a typeface with your brand or style.
• Applying video filters will make your video recordings look more professional.
• Add music to inspire the audience. Again, the piece is significant for video content and engagement. Choose from the hundreds of music that will raise your video content to the target audience. 
• Include a voice-over track in your video. As a result, your video will be more distinctive and fit better with the social media platforms and trends. 
• The most effective videos are informative! A powerful, understandable, and compelling call to action should include at the end of your film.
• Pick the ideal video aspect ratio for every platform. You can modify your video and select the perfect aspect ratio for your intended social media destination.

Takeaway

A live photo is one of the finest ways to make original content. You can easily upload and share professionally shot images utilizing state-of-the-art technologies. The best thing is how you can easily save it to stunning video. 

Find the best visuals for your next video with the assistance of Wave. Make captivating films using your images, animated GIFs, and sound effects. Rearrange, resize, and snip photos as you see fit. Then, convey your message effectively with the clear text available.

Take advantage of the perfect tool for creating and sharing your photos and videos with Wave.video online app.

Have you created these types of photos on your phone to generate a video? I’d love to hear about your experience in the comment section below.

The post All You Need To Know About How To Save Live Photos As Video appeared first on Inspire To Thrive.

Finding blog examples to inspire you was a fun but daunting task that will help inspire you online. Even more fun was to find blog post examples for you to learn from.

As this year is beginning to wind up, it’s time to start thinking about what we will do in the New Year. Which blog posts will we learn from? Who can teach us more and help us along the way to succeed online?

Therefore, I choose 16 blog examples that I have come across that have taught me many things from blogging to content marketing that can inspire you to thrive online.

Each one of these 16 bloggers has something to offer anyone who wants to learn to grow their blog or small business now or in the coming year.

Who will we learn from? Who can teach us more and help us along the way to succeed online? #bloggingcommunity
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Here Are 16 Bloggers To Inspire You to Thrive Online:

1. Ryan Robinson: Fantastic Blogging Lessons and Free Tools

I came across Rob’s blog about a year ago and recently signed up for his emails so I won’t miss another blog post as he provided pack-filled information on each and every post. You will love his free tools too for keyword research and crafting better blog headlines.

Not only does Ryan share tips on how to start and grow a blog but how to take it to the next level and grow a business from your blog. He is engaging on Twitter and I was pleased to see he responded to my tweet quickly.

Aha! So glad to hear that

Now THAT is a good idea—@sup and I have been thinking about how to add keyword tracking & saving keywords/data to an account, those kinds of features will be coming in a v2 of the tool soon!

— Ryan Robinson (@TheRyanRobinson) January 24, 2023

If you like listening to podcasts Ryan has a popular podcast too with over 400,000 listeners. If you want to up your blog business this year, follow me in following this inspiring blogger.

2. Nikola Roza’s Blog to Learn SEO and More

Nikola Roza has truly inspired me with his tips on SEO and affiliate marketing. According to his profile: He started doing affiliate marketing in 2015. Through lots of trial and error, mostly errors, in fact, he was able to build something substantial online.

His first business was freelance SEO writing, but now he is slowly transitioning into affiliate marketing and the near passive income it brings.”

Follow Nikola’s blog on his journey and start doing and learning yourself from his writing.

That’s it for today folks, we would like to thank you @NikolaRoza for your knowledgeable insights.

We loved having you and hope that the audience enjoyed today’s session of #ChampsTalk pic.twitter.com/XuSbeVMGB7

— Social Champ (@SocialChampSays) October 20, 2021

Nikola Roza has truly inspired me with his tips on SEO and affiliate marketing. #inspiringbloggers
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3. Erik Emanuelli’s Blog Examples to Help You Blog Better

Erik has been blogging for many years and I’ve followed many of his blogs throughout them. But his updated blog, from 2014, was a business card for his social media and freelance writing services.

Then he started blogging as a side hustle in 2010, with many ups and downs, and several successes and failures.

Finally, he created many niche websites and made a lot of mistakes. He learned so many things during his journey.

Now, in 2021, he has decided to share his knowledge with you by committing himself to just creating awesome content.

You will love following his No Passive Income blog and Biz Small Biz blog examples as well. Recently I’ve contributed a post about raising prices there.

Then he started blogging as a side-hustle in 2010, with many ups and downs, and with several successes and failures. #inspiringbloggers
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4. Blog Examples from Anthony Gaenzle’s 2 Thriving Blogs

Anthony is another blogger who has 2 blogs now. He recently launched his business blog, Gaenzle Marketing. He focuses on SEO, content marketing, social media, email, graphic design, web design, video, and more.

His other blog, Anthony Ganezle is about marketing. I’ve learned a lot this past year reading Anthony’s blog, especially his post about getting verified on Twitter. It’s quite a comprehensive guide!

I’ve been honored to contribute to Anthony’s 2 blogs this past year!

“In today’s age, there’s almost nothing as important as personal branding. Anthony’s experience as a storyteller, strategist and student make him a great coach!”
– Amazon Review https://t.co/3fk6s8dtqn

— Anthony Gaenzle (@AnthonyGaenzle) August 13, 2021

5. Ryan Biddulph’s Numerous Blog Examples Around the World

Not only does Ryan blog regularly over at Blogging from Paradise but he blogs at countless blogs daily online.  His storytelling style of writing grabs the attention of everyone from the first sentence of his writing.

He has taught me to write daily and the more I do it, the better I will become at it. Not only that, but it will keep you generating content daily.

If you are looking for tips for beginner blogging, Ryan is the must-follow person for inspiration. Even if you are a seasoned blogger you will learn something new from Ryan.

Lastly, you can purchase one or all of his over 100 eBooks from his website.

If you are looking for tips for beginner blogging, Ryan is the must-follow person for inspiration. #bloggingcommunity
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6. Neal Schaffer’s Inspiring Blog Example

Another blogger I’ve learned a lot from this year and even in the past years is Neal. I purchased his book “The Age of Influence” and read a lot of great marketing lessons.

He gives you 16 different ways to collaborate with influencers in this book as well as how to become one yourself.

Neal publishes regularly on his blog about marketing, influencers, and social media. His blog post examples will surely get your blogging inspiration up.

Looking For Blog Examples To Inspire Your Blog To Thrive?
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7. Ivana Taylor is Another Blog Example to Inspire You

I met Ivana over on Twitter as she is the host of #BizapaloozaChat on Mon 2 pm ET. and Thu 8 pm ET. It’s a great Twitter Chat to join and I wish I had more time to join all the time!

I love that they tweet me reminders of their Twitter chat each week

Your #BizapaloozaChat reminder @AngelaHemans @BrainBlenderTec @adamsconsulting @sdepolo @SueDuris @S_ebastian_G @MarkC_Avgi @Lisapatb @kasimjhardaway @SanabriaJav Join us. Today 8pET pic.twitter.com/KxejZax3uI

— Bizapalooza (@Bizapalooza) October 21, 2021

Her inspiring blog is DIY Marketers. Her blog posts are in-depth and full of fantastic knowledge for you to grow your blog or small business today.

8. Darren Rowse from Pro Blogger to Learn From

I’ve been following Darren’s blog for years and remember learning from him how to update old blog posts. This blog post was originally written in 2014 but it is completely redone 7 years later thanks to Darren.

If you have been blogging for some time,  you have probably come across Darren. He is been around the blogging community since 2002.

Whether you are a new blogger or a seasoned one Darren is another must-follow person to learn from who will inspire you online. He now also runs a digital photography school. He has great blog post examples for you to follow.

Not only that but Darren offers jobs on his jobs board for bloggers too! (Be sure to follow him on Twitter if you are interested and have your own blog examples.)

NEW BLOGGER JOB: Freelance Writer https://t.co/FZvofP5Qer #Writers #Bloggers #Job #Jobs #Hiring

— Darren Rowse (@problogger) October 22, 2021

9. Donna Merrill – Another Seasoned Blogger to Learn From

Donna has been blogging for a lot of years too and there is always something she can teach you about making money online from blogging or affiliate marketing.

I’ve met Donna in person over the years and she is just as friendly and inspiring in person as she is online.

You may have seen some of her videos on her Facebook page that inspires new bloggers and old bloggers with their craft.

10. Don Smith from the Personal Growth Channel Blog

Don’s blog is about helping each other grow in our personal and professional lives. Not only has Don blogged about this for some time but he has written books on the topic as well.

Use top-down planning to prioritize your goals and break them into actionable steps with this goals workbook.https://t.co/WZqQztFCy7

— Personal Growth Channel (@growth_channel) September 27, 2021

His blog will inspire you to grow as a person and grow as a small business too. Be sure to follow the Personal Growth Channel for more inspiration.

Don’s personal blog examples are a must-read to grow your blog or business from within.

Don's personal blog examples are a must-read to grow your blog or business from within. #bloggingtips
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11. Mike Allton’s Blog Examples for You

If you have been blogging for any length of time I’m sure you’ve come across Mike Allton. He writes about social media and digital marketing. My favorite of his blogs, the Social Media Hat has been around since 2011.

I have to thank Mike for introducing me to Agorapulse, as it’s saved me so much time over the years managing clients for social media.

As you can see below Mike also runs the Blogging Brute blog. Mike seems to never stop as he is always on live videos or blogging away at one of his many blog examples.

Whether you’re just starting or have been podcasting for a while, these tips will help you improve. #blogging https://t.co/h47SGEsYhz

— Blogging Brute (@BloggingBrute) October 18, 2021

12. Sue Ann from Write Mix For Business for Engaging Blog Writing Examples

If you are a new blogger and want to learn how to write for your blog, Sue-Ann is a must-follow blog!  Sue-Ann is an excellent editor who has helped me from time to time here on Inspire To Thrive.

Sue-Ann has fabulous blog writing examples that will surely inspire you with your writing.

Not only that but her use of language to tell a story is phenomenal. So if you are a seasoned blogger, Sue-Ann can help you as well with editing and her “way with words.” I truly don’t know how she comes up with her “magical way with words”. Her blog post examples will surely inspire you!

Sue-Ann has fabulous blog writing examples that will surely inspire you with your writing. #bloggingcommunity
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13. Maddy (Osman) French from the Blogsmith Inspires You

I met Maddy on a webinar we did together last year and her blog has truly inspired me! I follow her on LinkedIn and have learned a lot from her, not just about SEO but about being an inspiration to others.

However, I believe Maddy and her blog will go further as she is an excellent marketer and SEO expert with an abundance of energy! She has a great team that you can read about on her website.

14. Mudassir from Blogging Explained

Mudassir has a simple and clean blog style that will make it easy for you to follow. He is great at engaging on social media and has received my attention there from it.

Not only that, but his WordPress blog examples are of a clean theme.  You won’t find pop-ups or lots of ads on his sidebars.

Visiting blogs that are easy to read encourages you to stay longer viewing their content.

15. SharlaAnn Matyjanka – A Newer Blogger Example for You

This newer blogger caught my eye by commenting here on Inspire To Thrive and being a great sharer on social media. I learned today she home school’s her 4 children and that made me in awe of all she does.

Her blog focuses on helping others build a successful business and achieve lasting success with passion.

Being passionate about personal development, she believes we are all a work in progress, with unlimited potential, capable of much more than we think. Wouldn’t you agree with her that passion can help you achieve your goals?

Coach: aims to improve performance by focusing on present issues and facilitating learning; guides you to find your answers to immediate problems.

Read more https://t.co/tyNm1ByUYM#GreatMentor #Blogging #Bloggingtips #SocialMediaSites #AmazingUnexpectedExperiences pic.twitter.com/H7MzJQIhEA

— SharlaAnn Matyjanka (@SMatyjanka) October 19, 2021

16. Tom Pick from Webbiquity to Teach You B2B Marketing

I also met Tom on the same webinar as Maddy and began following his blog and advice as well. His informative blog is about being everywhere online when and where buyers are looking for what you sell.

It’s how he helps B2B clients achieve through a coordinated strategy of SEO, search marketing, social media, brand management, content marketing, and influencer relations, supported by the right marketing technology.

You will surely learn a lot about the B2B marketing field from Tom. Not only that but his blog articles are simple enough for you to follow. Finally, you don’t need a marketing degree to understand his blog post examples.

The 26 (now 36!) Best WordPress Plugins [REVISED] https://t.co/6s4tVLxMyq Adds @BoosterForWoo #wordpress #wordpressplugin #WordPressDevelopment

— Tom Pick | #B2Bmarketing guy (@TomPick) October 18, 2021

Who Inspires You Through Their Blogging?

What bloggers inspire you today with their blog writing examples and why? Please drop a comment below to recommend your favorite blogger that you have learned from along the way.

These 15 blog examples above are in the marketing and social media niche that will help you to grow your blog or small business. I hope these blog post examples will inspire you.

The post Looking For Blog Examples To Inspire Your Blog To Thrive? appeared first on Inspire To Thrive.

Marketers and other employees responsible for making decisions may glean a wealth of information from social media platforms. The term “social media data” refers to a collection of data from various social networking sites. It is about how users interact, view, and share content. The monitoring and analysis of such indicators can give crucial insights that are necessary for making educated judgments. Marketers can use social media data analytics to develop high-performing content based on several variables.

Variables such as trends, audience, and the brand’s success in the usage of social media by analyzing how well the brand is using social media.

In this post, we will discuss the most effective methods by which businesses may mold their marketing plan with the use of statistics from social media.

Identifying and Monitoring Key Performance Indicators For Social Data Analytics

Before you begin to assess the data from your social media accounts, you need to first identify your key performance indicators, often known as KPIs. Use KPIs that are aligned with the overall strategy of your company. In this part of the process, working with a professional social media marketing agency can help you accurately determine your KPIs. This makes the whole task easier for you. 

After you have determined them, the next step is to choose the appropriate tools that will assist you in data collecting and analysis. Keep in mind that you should choose a tool that is user-friendly. Marketers will be able to justify the ROI and recognize the worth of social media in the development of their businesses if they use the data provided by social media platforms.

A brand’s ability to harness relevant data to analyze and enhance its social media posting is improving by identifying the appropriate set of KPIs. Therefore, the data that is gathered has the potential to deliver valuable insights to marketing professionals.

For example, it is not difficult to determine which platforms are the most suitable for the brand. Not only the platforms but the kinds of content that are most popular among the target audience.

Target Content Based On Interests

Social media analytics will offer information on the kind of content and marketing initiatives that are most likely to generate the most buzz. These will provide the most interest in the digital sphere.

Because of this information, businesses are in a better position to determine the appropriate style of content to publish. Not only that the influencers and other crucial figures are there in a successful digital marketing campaign. 

Monitor Your Social Data Analytics

As a result, you have to regularly monitor all of the pertinent data related to the online actions of your business. Language, tone, sentiment, and keywords are some of the major factors that may be used. There are used to assess actual perception vs. the intended brand perception. Other crucial elements include the brand itself.

Target Content Based On Social Media Platforms

Brands have the ability to evaluate data and determine the indicators. Indicators that are specific to each social media platform with the identified KPIs.

As a result, marketers have to have a grasp of how the performance of certain types of content varies across various social media networks.

Most of the popular social media platforms come equipped with built-in analytics tools. The platforms are there to assist marketers in monitoring and analyzing data. Examples of platforms’ capabilities that may assist marketers with social media analysis include data analytics companies, Facebook Insights, and Twitter analytics, to name just a few.

Users who manage a Facebook business page have access to a tool called Facebook Insights. The insights allow them to analyze many KPIs including likes, responses, post reach, engagement, and impressions. A 28-day summary is available using Twitter Analytics. The analytics can disclose the mentions, number of followers, engagement rate, number of link hits, and other statistics.

Google Analytics has the ability to give crucial analytics on numerous social media sites. Thus allowing companies to discover more about leads, sales, and visit lengths among other features.

Final Thoughts Using Social Data Analytics

Social media analytics is an invaluable tool for businesses today. With digital marketing playing such a big role in the direction businesses take, creative and effective campaigns are paramount to their success.

However, before you make any big financial investments in marketing campaigns, it’s imperative to acquire the tools to see results.

Social media analytics is one of the best ways to gauge your performance. It will ensure that your marketing efforts are successful.

The post How To Use Social Data Analytics Into Your Marketing Strategy appeared first on Inspire To Thrive.

Are you an affiliate marketer looking to boost your affiliate revenue? SEO for affiliate marketing should be one of the main tools in your arsenal.

Search engine optimization helps website owners increase organic traffic and visibility on search engine results pages, giving them an edge over their competition.

With the correct strategies, marketers can make sure that their content is seen by the right people at the right time.

This guide will discuss five SEO techniques site owners need to know about in order to maximize their affiliate marketing efforts. You will also read some tips for staying ahead of changes in Google algorithms and best practices so that you can keep up with the competition.

Let’s get started with the best SEO tips for affiliate marketing!

What Is Affiliate Marketing?

Affiliate marketing is a type of performance-based program in which the affiliate receives a commission for referring users to products or services.

This process works by linking the advertiser’s website to the affiliate’s content, and each time a visitor clicks on the link, the affiliate earns a commission from the merchant.

It is a great way for site owners and marketers to monetize their content by linking to products or services they recommend.

Why Is SEO Important For Affiliate Marketing?

Search engine optimization is important for affiliate marketers because it helps them get more organic traffic and visibility on search engine result pages.

Using specific strategies, such as keyword research, on-page optimization, link building, and content marketing, you can ensure that your affiliate pages rank higher in the SERPs for relevant queries.

This will increase the chance of users clicking on your links, leading to a potential increase in commissions.

So, other than targeted traffic, what are the main benefits of using SEO strategies?

• Build Trust Among Your Audience
• Help You Become an Authority in Your Niche
• Make Your Content Easier to Digest
• Encourage You To Focus on User Experience
• Improve Brand Awareness
• It is Trackable

Build Trust Among Your Audience

Search engine optimization helps site owners to build trust among their audience by providing them with useful and relevant content.

By optimizing your pages for SEO, you can make sure that visitors find the information they need quickly and easily. This will help establish you as an authority in your niche and encourage more people to follow your advice.

Help You Become An Authority In Your Niche

Using SEO techniques, you can make sure that your content is seen by the right people at the right time. This will help to establish you as an authority in your niche and encourage more users to follow your advice.

Make Your Content Easier To Digest

By optimizing for SEO, you can make sure that your content is easy to digest and understand. This will encourage users to engage with your content more, which can lead to higher conversions.

Encourage You To Focus On User Experience

Optimizing for SEO encourages site owners to focus on user experience in order to improve their rankings on search engine result pages.

This includes things like making sure the site is mobile-friendly, providing quality content, and loading pages quickly.

Improve Brand Awareness

SEO can help to increase brand awareness by increasing your visibility on search engine result pages. This will make it easier for users to find you and your affiliate programs, leading to more conversions.

It Is Trackable

SEO is a measurable process that allows site owners to track their progress and make changes as needed. This will help you to better understand what is working and where improvements need to be made.

By using the correct SEO strategies, marketers can make sure that their content is seen by the right people at the right time.

5 Foolproof SEO Techniques To Boost Affiliate Revenue

After understanding the importance of SEO for affiliate marketing, here are some practical suggestions that will help you optimize your site and boost your revenue.

Whether you are promoting a commercial real estate program or products for pets, the below techniques will help you get more organic traffic to your affiliate website.

• Narrow Down the Niche
• Leverage Internal Links
• Ramp Up Your Link Building Profile
• Optimize Organic CTR
• Focus on User Experience

1. Narrow Down The Niche

It is important to focus on a narrow niche when it comes to affiliate marketing. This will help you create content that is tailored to your target audience, making sure that it is seen by the right people at the right time.

Competition is huge in the online world and finding a sub-niche can help you stand out from the crowd.

To find your website topic, you can leverage these Google features:

• Related Searches
• Image Tags
• People Also Ask
• Autosuggest

Related Searches

Google’s related searches feature can help you identify potential niches to explore and narrow down topics for your website.

All you need to do is type a keyword and check out the related searches at the bottom of the page.

For example, if we search for “workout supplements”, these are the related searches by Google:

You can then click on each of these suggestions, to dig further down the niche.

Image Tags: Helps SEO For Affiliate Marketing

Google’s image tag is another method that can help you identify potential ideas to explore.

All you need to do is type a keyword or phrase into the search bar and then click on the images tab.

Once you do that, scroll down to find related tags. These are other keywords and phrases related to the topic which you can explore further:

Click on one of the suggested tags, to explore even more opportunities:

People Also Ask

The People Also Ask feature is another great way to find more opportunities within your niche.

When you type in a keyword or phrase, related questions will usually appear in the middle of the search results:

You can click on any of these questions and additional related questions will appear.

This allows you to explore more topics within your niche and identify potential ideas for content creation.

Autosuggest

Google’s autocomplete feature is also helpful in exploring different topics within your niche.

When you start typing in a keyword or phrase, suggestions will appear right on your search bar:

Use any of the terms to find your main website niche or further affiliate topics to cover.

This will also help you choose among the best affiliate marketing platforms.

2. Leverage Internal Links

Internal linking is a powerful strategy that often site owners underestimate.

It helps search engine crawlers understand your website better and it allows users to navigate through your site efficiently.

You should link related content together and use appropriate anchor text in order to make the connection even clearer.

Do you want to know a secret?

There is no such thing as an internal linking over-optimization penalty according to Google, so you can go wild with your anchor texts!

Here are some further tips on how to use internal links in SEO affiliate marketing:

• Correct Use of DoFollow/NoFollow Tag
• Add New Content Links In Old Posts (and Viceversa)
• Leverage Topic Clusters
• Choose the Right Anchor Text

Correct Use of DoFollow/NoFollow Tag

It is important to set the right link attributes when you are linking your internal pages.

The rel=”dofollow” tag will allow equity to flow from page to page while the rel= “nofollow” tag will not pass SEO value, but it can be useful in other ways such as telling search engines not to index a certain page.

For example, if you are linking to important pages, you should use the dofollow tag.

But, for affiliate links, you should use the nofollow tag as Google recommends it:

Add New Post Links In Old Content (and Viceversa)

Adding new content links in your older posts can help you drive more traffic to your newer affiliate pages.

This is a great strategy because it can help you reach out to an already existing audience and direct them toward the newer content.

Also, if you have new blog posts or affiliate pages, you should link them to your older content. This way, your audience will be able to find out more about the new topics and eventually find your newer pages.

Plus, linking to older content can also help you increase the SEO value of your new posts!

Leverage Topic Clusters

Topic clusters are a great strategy for affiliate marketing.

It involves creating related content pieces around the same topics and using internal linking to connect them together.

You can create smaller ‘pillar pages’ which will provide an overview of the topic and then link to other more detailed pages on the same subject.

This will help you rank better in search engines since all of your related content will be connected together.

Plus, it will also make it easier for your users to find what they’re looking for on your website.

Choose The Right Anchor Text: Better SEO For Affiliate Marketing

When setting your internal link anchor text, you should make sure that it’s SEO-friendly and relevant to the content you’re linking to.

You should also include keywords whenever possible, as this can help search engine crawlers understand the context of your content better and may even help you gain higher rankings.

As previously mentioned, there’s no over-optimization penalty for abusing exact anchor text matches on internal links, so you should take advantage of it!

Ramp Up Your Link Building Profile

In 2016, Andrey Lipattsev of Google made it clear that content and links are the most important ranking factors for search engine optimization.

However, not all backlinks are created equal.

Links from popular websites are more powerful than ones from low-quality sites.

For example, if you are in the business niche, a link from Forbes is much better than getting a link from a small blog in the pet niche.

To ramp up your link-building profile, you need to focus on creating high-quality content that will attract natural links from relevant websites.

Here are some of the most effective affiliate marketing link-building strategies that you can employ:

• Guest Blogging
• Broken Link Building
• Content Assets
• Competitor Link Analysis

Guest Blogging

Guest blogging involves writing content for other websites in the same niche as yours.

This can help you build relationships with influential bloggers and get backlinks to your own website in the process.

Make sure to use your keywords wherever possible and link to relevant pages on your own website whenever it adds value.

Write quality content and focus on building connections with people in your industry.

Broken Link Building

Broken link building is another great strategy for affiliate marketers.

It involves identifying broken links on other websites, contacting the owners of those websites, and offering them replacements (which are usually external links leading back to your own site).

Content Assets As SEO For Affiliate Marketing

Creating high-quality content assets such as ebooks, white papers, infographics, case studies, and webinars can be a great link-building strategy.

By creating content that is useful to your target audience, you can generate natural links from other websites in the same niche as yours.

Competitor Link Analysis

Competitor link analysis is another powerful link-building method for affiliate marketers.

It involves analyzing the backlinks of your competitors and finding ways to acquire similar ones for yourself.

This can be done by identifying the websites your competitors are getting links from, creating content that’s similar to or even better than what your competitors have created, and then reaching out to those websites to let them know about it.

Image source

4. Optimize Organic CTR for SEO For Affiliate Marketing

Organic click-through rate (CTR) is one of the most important SEO metrics for affiliate marketers to monitor.

Your goal should be to optimize your organic CTR in order to get more clicks and conversions from your marketing campaigns.

To do this, you need to work on how your content will appear on the search engine result pages.

This way, you will be able to get more organic traffic, without actually increasing your rankings.

Try out these methods:

• Improve Title Tags
• Use Short URLs
• Write Compelling Meta Descriptions
• Optimize for Rich Snippets

Improve Title Tags

Having well-crafted title tags is one of the most important elements to master for affiliate marketing.

Title tags are what appear on the search engine result pages, so it’s important to make sure that they are optimized for your target keywords and are compelling enough to draw clicks from potential customers.

Make sure your titles include your primary keyword and also use action words like “buy” or “shop” to entice more clicks.

Use Short URLs

Using short URLs can help you optimize your organic CTR since it will make the link easier for search engines and users alike to read.

Also, when you use a shorter URL, people may be more inclined to click on it as opposed to a longer one.

Write Compelling Meta Descriptions

• Meta descriptions are the small snippets of text that appear below your title tags in search engine result pages.
• These need to be well-crafted, as they can have a big impact on whether potential customers click through to your website or not.
• Make sure your meta descriptions include a clear call-to-action and also use keywords related to what you are offering.

Optimize For Rich Snippets

Rich snippets are pieces of structured data that provide additional information about your content in the SERPs.

They can help draw more attention to your content and improve its organic CTR by making it stand out from other results on the page.

To get rich snippets, you need to use a markup language like Schema.org to label your content and make it easier for search engines to understand.

Check if your affiliate pages support rich snippets by using the Structured Data Testing Tool from Google.

5. Focus On User Experience

User experience (UX) is an important factor for affiliate marketers to focus on.

By improving the user experience of your website, you can make it easier for visitors to find what they are looking for and reduce their bounce rate.

Remember that happy users are more likely to trust your website and buy from your affiliate links!

Try these methods:

• Reduce Loading Time
• Improve Navigation
• Be Mobile-Friendly
• Create Localized Content

Reduce Loading Time Making The Best SEO For Affiliate Marketing

The speed at which your website loads can have a big impact on SEO. Google has stated that page loading time is one of its key factors in ranking websites. 

So if your pages take too long to load, you may be missing out on potential customers who don’t want to wait around for them to finish. 

The most important thing you should do is choose a fast and reliable hosting service, as this can have a big impact on how quickly your page loads. Additionally, consider using caching techniques and compressing files to reduce the amount of data that needs to be downloaded by visitors. 

Finally, if you want to speed up your website even more, try to optimize your images, minify and compress your code and use a content delivery network (CDN) to speed up loading times. 

Check the loading speed of your website by using tools like Google’s PageSpeed Insights.

It will provide you with tips to improve your page loading speed and even suggest specific optimizations for your website.

Improve Navigation For Search Engine Optimization

Having a good navigation is essential for your website’s success.

Make sure you have clear pathways for users to find what they are looking for by having an easy-to-use menu system in place.

It’s also important to link internal pages together so that search engines can easily crawl through them.

Try using breadcrumbs to show users where they are on the site and provide an easy way to get back to a previous page.

You can also include a search box to quickly find pages and content.

Finally, use intuitive labels for your menus and links so that visitors know where they are going at all times.

This will also help search engines understand what your pages are about and make it easier for them to index your content.

Be Mobile-Friendly

In today’s digital world, having a mobile-friendly website is essential.

More and more users are accessing the web from their smartphones and tablets, so it’s important that you make sure your website is optimized for these devices.

You can do this by making sure your design is responsive to different screen sizes, using large buttons and links that are easy to click on mobile devices, and reducing the amount of text on your pages.

If you are using WordPress, you can install a responsive theme or a plugin to help you make your website mobile-friendly.

Create Localized Content

Localized content involves translating and adapting your existing content to fit the language and culture of the target market. This content should be customized for each region and tailored to the cultural norms of that audience.

For example, if you’re targeting customers in Asia, you’ll need to include keywords related to the culture there, such as traditional Chinese medicine or local festivals. You’ll also need to be mindful of any slang words or dialects that are common in the area.

When creating localized content, it’s important to make sure all of your content is accurate, engaging, and coherent. You should also consider the culture of your target audience to ensure the content resonates with them. In addition, you should use professional translators for accuracy and ensure your content sounds natural.

Final Words On SEO For Affiliate Marketing

SEO is a powerful weapon you don’t want to miss if you are an affiliate marketer. With it, you can improve organic traffic to your website and boost revenues from affiliations.

To get the most out of your SEO strategy, make sure you focus on improving title tags, using short URLs, writing compelling meta descriptions, and optimizing for rich snippets.

You should also pay attention to user experience by reducing loading time and improving navigation.

By following these tips, you’ll be well on your way to increasing your revenue as a successful affiliate marketer.

Good luck!

The post Affiliate Marketing: 5 Foolproof SEO Techniques to Boost Revenue appeared first on Inspire To Thrive.

Your online presence and marketing are more important now than it has ever been. It’s more than just having a website, launching it, and hoping that people will find it. Learn how to improve and build your online presence. You need to actively build an online presence if you want people to have any idea that you exist.

There is so much competition in your sector. And competition in online business in general that doing anything other than this just won’t work.

This can seem like a daunting task. The internet is a vast place, and the number of businesses there can make it seem like you’re making a tiny ripple in a huge ocean, especially when you put out content and get nothing in return.

With that in mind, it’s crucial to think about your online presence and how to build it before you actually get started.

Read on to find out more. 

The internet is a vast place, and the number of businesses there can make it seem like you’re making a tiny ripple in a huge ocean, especially when you put out content and get nothing in return. #onlinebiz
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Be Everywhere Online To Build Your Online Presence

If you want your customers to find you, you need to be everywhere. Or rather, you need to be everywhere your potential customers are. Plus, you need to make yourself easy to find when people look for you.

The first point is about market research to increase your online presence. Once you know where your ideal customer spends their time when they’re online, you can ensure that you are posting and marketing in that same space.

Knowing that your target customer is more likely to be on Twitter than Facebook, for example, means you can spend your time working with a Twitter API and focusing your attention there.

Regarding the second point, there are a number of ways you can make yourself easier to find. One thing that is often overlooked is making your domain name the same as your company name.

Trying to be funny or clever might make you different. However, it can also be confusing for your customers who won’t be able to find you or easily remember your URL

Not only that but you want to be trusted online too. People buy from those they trust and that’s especially true online.

You need to make yourself easy to find when people look for you. #onlinepresence
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Think About Content Marketing

Once you could post an advert online that simply stated what something was, how it worked, and how much it was, you could make sales.

Things are different and consumers are much less happy to be sold to. They like to make up their own minds, and they like to get to know the company first.

This is where content marketing can help boost your online presence.

When you utilize content marketing rather than what might be termed traditional sales marketing, it might take longer to make a sale.

But once you do make that sale you will often have a customer for life. A  customer who is much happier talking about your business and products to others.

In the end, being patient and using content marketing as much as you can mean more profits.

Use Email Marketing for Your Online Presence

When you run a business, you’ll need to market it. Online marketing assures people will find your business online.

But there are many different ways to market a business. Email marketing might be something that works for you as it can certainly help to build your online presence.

Email marketing is a powerful way to remain as visible as possible to your customers. It is a regular reminder that you exist. Not only that but you offer great products, and your website is just a click away.

If you are looking for more tips on email marketing read Neal Schaeffer’s how to measure your email marketing ROI. He goes on to explain how conversion rates are higher for email marketing than for social media marketing.

There are several components of doing email marketing and you want to be sure you are doing all of them in order to succeed.

How To Improve Your Online Presence With Social Media

There are countless ways to promote your website and build your online presence, but one of the most effective is to use social media.

Whether you’re a blogger, content marketer, or have just started a new website, using social media can be an invaluable tool in making sure your work gets seen by the right people. Let’s take a look at how you can get started with using social media for promotion.

Choose Your Platforms Wisely

The first step is to choose your platforms wisely. Not every platform will be right for your business; it’s important that you find ones that fit with the type of content you create and the people who will be looking at it.

For example, if you are a fashion blogger, Pinterest and Instagram may be great options; however, if you are creating content related to technology or finance, Twitter and LinkedIn may be better choices.

Do some research on each platform before committing to any of them so that you can ensure that you get the most out of each one.

Engage With Your Audience

Once you have chosen which platforms are best suited for your needs, it’s time to start engaging with your audience. First off, make sure that all of your accounts are set up properly and provide accurate information about yourself and/or your business.

You should also make sure that all accounts are connected so that if someone searches for you on one platform they can easily find links to other platforms as well.

Also, take time to engage with followers by responding to comments or direct messages in a timely manner; this helps build trust with potential customers and shows them that their opinions matter. You can find out what others are saying about you on social media with a social listening tool.

Create Quality Content

Just because it’s social media doesn’t mean you should post low-quality content! If anything, it means the opposite—you need to create quality content that is interesting, engaging, and relevant. This includes things like photos or videos, graphics (like infographics), quotes from industry leaders or influencers (with permission!), blog post excerpts or links back to full articles on your site, etc.

It’s also important not to over-post. Try not to post more than once or twice per day as too much posting can overwhelm followers and turn them away from following your account altogether. In the beginning just once or twice a week may be enough.

By choosing the right social media platforms for your needs and engaging regularly with high-quality content, you can start building relationships with customers more quickly.  Keep these tips in mind as you build your online presence.

Your Turn

How do you build your online presence? Do you know how to improve your online presence better now? I’d love to know more in the comments below.

The post Build Your Online Presence – Planning & Actionable Tips For You appeared first on Inspire To Thrive.

Many software applications can make a huge difference in your business. However, knowing which ones are essential to your company and which you can live without is important. This article discusses four of the most popular types of business software that every business requires to assist you in making an informed choice.

Document Scanning System

Almost any business or industry can easily manage and streamline the flow of information by implementing an efficient software program and the best scanner software.

A document scan software program will ensure that every piece of scanned data has the highest quality possible, adding to the convenience of electronically scanning all of your company’s essential documents and files.

As you can imagine, this is a massive benefit for businesses that want to prevent the loss of crucial data.

CRM Busines Software

CRM software provides an effective way to streamline the customer experience. This includes managing sales, marketing, and customer service tasks. These tools also allow companies to measure performance and find trends.

A sound CRM system will provide users with a unified customer database. It also should have a straightforward interface that is easy to use. The ability to create and maintain custom datasets is a must.

One of the most important features of CRM software is its ability to integrate with other business applications. The integration enables businesses to manage their customer-related work in a single dashboard. This translates to reduced costs and more efficient monitoring.

There are two basic types of CRM software. The first is the desktop version. Desktop versions are limited and are primarily used for simple customer contact management.

The second version is a mobile app. These can connect your contacts from your phone right into the CRM for your to access easily. Not only that but many use AI technology to let you know when is the best time to make a connection with your contacts.

Bookkeeping Popular Software

For businesses, it’s essential to keep proper financial records. This allows business owners to better monitor cash flow, know profitability, and comply with tax laws.

Bookkeeping software can also be used to track expenses and generate invoices. It’s designed to streamline your accounting process and increase your team’s productivity. Typically, bookkeeping software is installed on a local network server, but you can also use it in the cloud.

Using online bookkeeping software is a savvy choice, especially for businesses that want to avoid expensive hardware and software licenses. Cloud computing makes it easy to maintain your company’s financial records and gives you access to your information from anywhere in the world.

Project Management

Project management software is a valuable tool used by individuals and teams to plan and manage projects. The software helps coordinate teamwork, track tasks, and organize all project information.

A good project management solution will allow you to break projects into segments so it is easier to track progress. It will also help with collaboration and communication.

Some of the most common features to look for in project management software include task management, email integration, and document control. These tools will allow you to track changes in real-time and keep your files and documents safe from unauthorized access.

Communication Business Software

Communication software is a vital part of the modern business landscape. It allows organizations to communicate with multiple parties, including customers and employees. Today’s technology makes corporate communication more convenient and personalized than ever.

There are various options, from email to complex contact center solutions. Finding the correct answer depends on how and where your business will use the software. Whether you work with a managed service provider or purchase a standalone program, the right communication software can help boost your business operations.

Communication software is designed to solve collaboration problems, such as scheduling meetings, sending documents, and exchanging information. This is especially important for companies working in different fields.

There are two basic types of communication software. They include synchronous and asynchronous programs. The first is intended for real-time tasks, while the latter focuses on file transfers.

ERP Business Software

ERP software provides a business with an efficient way to manage its resources. These include human and physical assets, as well as information. By using an ERP solution, you will be able to better optimize your processes and save money.

A vital component of an ERP solution is a centralized database. This ensures that all of the data is stored and synchronized. It also helps to reduce errors and eliminates the need for redundant tasks.

There are many different types of ERP solutions. Some are cloud-based, while others are on-premise. Cloud-based options are easier to implement and have lower upfront costs. In addition, cloud-based ERP solutions have regular updates and patches.

Modern ERP systems are also open and can easily integrate with various other software products. You can customize them to meet your unique business needs. If you need to decide whether or not your organization should use an ERP solution, you can consult with a certified ERP consultant.

Your Turn

What type of popular software are you using for your business? Have you tried a new software program this year? I’d love to hear from you about it in the comment area below. Thank you for reading.

The post Must-Have Popular Business Software For Your Small Business appeared first on Inspire To Thrive.

Link building for crypto and blockchain companies refers to the process of creating links on other websites that lead back to your company’s website. This can be done through various methods, such as guest blogging, directories, social media, and more. It is a critical aspect of SEO for any website, but especially for crypto and blockchain websites. The best link-building strategies for crypto and blockchain help companies increase visibility in search engine results and drive more organic traffic to their sites.

There are many different techniques when it comes to link building for a crypto website, including guest posting, broken link building, influencer marketing, content marketing, and more. If you want to improve your crypto blog or website, link-building is a great place to start. Check out our guide for everything you need to know about getting started with link building.

Are there tactics that you can use to ensure success? The answer is yes, as long as you are willing to put in the effort and time. Here are some of the best link-building strategies for crypto websites:

1. Guest Posting

Guest posting is one of the most popular link-building strategies for crypto and blockchain websites. It involves creating a blog post on another website that links back to your own website. This gives you valuable inbound links from reputable sites, which can help with SEO and drive more organic traffic to your website.

Guest posting is also a great way to expand your reach and build relationships with industry influencers.

When it comes to crypto and blockchain websites, guest posting can be a powerful tool for boosting visibility and increasing your outreach efforts. You’ll need to choose the right websites for your post, as not all sites will have the same impact. Look for websites with high domain authority and an engaged audience that is interested in the topics that you cover.

2. Broken Link Building

Another effective link-building strategy for crypto and blockchain websites is broken link-building. This involves finding broken links on other websites that lead to pages on your own website, then reaching out to the webmasters of those sites and asking them to replace the dead links with active ones from your site.

Not only does this help improve SEO, but it also shows that you take the time to look after other people’s websites and care about their content.

3. Influencer Marketing

Influencer marketing is a great way to build links for crypto and blockchain websites. You can work with influencers in the industry who have considerable followings on social media or blogs, then ask them to create content or link to your website.

This can be done in exchange for compensation or other incentives, such as free products and services. The more influential the influencer, the greater the potential reach and impact of the campaign

Influencer marketing is a great way to build links for crypto and blockchain websites. #cyrpto
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4. Content Marketing

Content marketing is another powerful link-building strategy for crypto and blockchain websites. You can create content that’s informative, entertaining, and helpful for your target audience, then link to it from other websites.

This not only helps with SEO but also drives more traffic to your website as people share and link to the content you create. Additionally, it gives you an opportunity to educate people about your company and its products or service.

5. Unlinked Brand Mentions

Unlinked brand mentions can be a great way to build links for crypto and blockchain websites. This involves finding websites that have mentioned your company or products without linking to them, then reaching out to the webmasters and asking them to add a link.

Brand mentions are an effective way to increase visibility and establish yourself as an authority in the industry.

6. Link Exchange

Finally, link exchanges are a great way to build links for crypto and blockchain websites. This involves working with other websites in the same or similar industries and exchanging links. Link exchanges can be beneficial for both parties, as it helps increase visibility and drive more traffic to both websites.

However, it’s important to make sure you only exchange links with reputable, high-quality websites.

Sending me an email with “hey” and no name will not receive an answer.
How do people think that would work? #mondaymadness

— Lisa Sicard (@Lisapatb) January 16, 2023

Link Building Dos And Don’ts For The Crypto Niche

Once you are familiar with the link-building strategies that will help your crypto website thrive, it’s time to get started with a list of SEO tips and tricks.

The Link Building DOs are:

• Focus on link quality: Quality links will have a larger impact than low-quality ones. Make sure to focus on getting high-domain authority sites to link back to your website
• Research before pitching: Before contacting any website, do some research and make sure you are familiar with the content they post and their target audience. This will ensure that your pitch is relevant and tailored to the website
• Be personal: Personalized pitches are more effective than generic ones. Make sure to mention the webmaster’s name and show that you’ve done your research on the website.
• Follow up: Don’t be afraid to follow up if you don’t hear back from a website after making an initial contact. Many times, webmasters simply forget to respond, so a follow-up can be the difference between getting a link or not.

Don’ts in Link Building:

• Don’t use link farms: It’s important to avoid link farms when building links for your crypto website. These are websites that have been created solely for the purpose of providing links and will likely do more harm than good.
• Don’t buy links: Paying for links is against Google’s guidelines and can result in a penalty or even your website being removed from search results. Therefore, it’s important to stay away from any service that promises you “instant” or “guaranteed” links.
• Avoid link exchanges: Link exchanges are not as effective as they once were, and can even result in penalties if done incorrectly. It’s best to focus on building relationships with other websites and creating high-quality content that will naturally attract links.

Conclusion Of Building Crypto Links 101

Link building is a critical part of SEO for any website, and it’s especially important for crypto and blockchain websites. By using the strategies outlined above, you can create quality backlinks that can help boost your visibility and attract more organic traffic to your site. Just remember to adhere to the link-building dos and don’ts in order to ensure that your efforts are successful.

With the right approach, you can take advantage of the growing crypto industry and establish yourself as an authority in this space. How are you building links today for your website? I’d love to hear about it in the comment section below.

The post The Best Link Building Techniques For Crypto Websites appeared first on Inspire To Thrive.

In today’s digital world, every business or individual seeking to develop an online presence must have a website. But this is not always enough to ensure success. To attract and retain visitors, you need to make sure your website is visible and easily accessible to your target audience. One way to accomplish this is through the use of search engine optimization (SEO) web hosting.

What Is SEO Hosting?

This type of hosting refers to the use of multiple, unique IP addresses for hosting multiple websites. This can be contrasted with traditional hosting, which typically uses a single IP address for all websites on a server.

The use of multiple IP hosting is beneficial for SEO because it allows for IP diversity, which can help improve search engine rankings. When you improve your search rankings you receive more organic traffic leading to more visits and possible sales.

In this post, we’ll look at what SEO hosting means, how it can benefit your websites as well as how to choose a reliable hosting provider.

Types of SEO hosting

There are different types of SEO hosting available, including shared, virtual private server (VPS), and dedicated hosting. Shared hosting is the most affordable option, but it also offers the least control and flexibility. VPS hosting offers more control and resources, but it can be more expensive than shared hosting. Dedicated hosting is the most expensive option, but it also offers the most control and resources.

Hosting that offers a diverse IP address range, cPanel access, and fast page load times are all essential components of good SEO hosting. IP diversity enables a network to use a larger number of distinct IP addresses, which can boost a site’s visibility in search engine results.

cPanel access allows for easy management of multiple websites, and website speed and performance can be improved through the use of advanced technology such as SSD storage and Cloudflare.

How SEO Hosting Can Benefit Your Websites

The use of multiple, unique IP addresses for hosting numerous websites can be beneficial for SEO because it allows for IP diversity. This is important for SEO because it can help improve search engine rankings.

Search engines use IP addresses as a way to identify and index websites, and having multiple IP addresses can help search engines understand that a website is unique. This can lead to higher rankings and increased visibility of your blog or business website.

Another benefit of SEO hosting is the use of cPanel access. cPanel is a web-based control panel that allows you to manage multiple websites from a single location. This makes it easy to manage different aspects of your website such as email accounts, file management, and website statistics.

Improves Website Speed

SEO hosting can also improve website speed and performance through the use of advanced technology such as SSD storage and Cloudflare. SSD storage is faster and more reliable than traditional storage, which can help improve website speed and performance.

Cloudflare is a content delivery network that can help improve website speed and performance by caching and distributing website content to multiple locations around the world.

Speed is one of the important ranking factors today for websites to rank well on Google.

Choosing the Right Provider

Choosing the right SEO hosting provider is crucial for the success of your online business. SEO hosting refers to hosting your website on multiple servers and IP addresses, which can help increase your website’s visibility on search engines.

When selecting an SEO hosting provider, it is important to take into account several key factors such as the cost, reputation, and customer support of the provider.

Pricing

Price is also an important consideration when choosing an SEO hosting provider. While it may be tempting to choose the cheapest option, it is important to remember that you often get what you pay for.

Cheap hosting providers may offer limited resources and poor customer support, which can ultimately harm your website’s performance. So, it is important to find a balance between cost and quality.

Recently I had been considering switching to a cheaper hosting service but the other day I was happy I didn’t when I needed tech support. My company was right there to help at 4 a.m. as one of my blogs was down and they fixed it in 5 minutes!

So you always get what you pay for, remember that before cheap prices entice you.

Reputation

Reputation is another important factor to consider when choosing an SEO hosting provider. A reputable provider will have a good track record of providing high-quality hosting services, and they will have a large number of satisfied customers.

To research the reputation of a provider, you can check customer reviews and testimonials online.

Customer Support

Customer support is also an essential aspect you need to think about. A good provider will offer comprehensive support to help you with any issues that may arise. They should also be available to answer your questions and provide guidance.

Every SEO company in San Francisco offers a unique perspective, interesting marketing ideas, and above all, hosting and domains service.

Final Thoughts

SEO hosting can provide a number of benefits for your website, including improved search engine rankings, easy management of multiple websites, and improved website speed and performance. When choosing an SEO hosting provider, it’s important to consider the price, reputation, and customer support.

By choosing a reputable SEO hosting provider, you can ensure that your website is visible and easily accessible to your target audience.

Are you happy with your hosting service? I’d love to hear from you if you have used one for SEO. Please drop a comment in the comment section below so we can discuss it.

FAQS

The post SEO Hosting: How It Can Benefit Your Websites appeared first on Inspire To Thrive.

Regardless of the size of your company, SEO is a crucial part of any marketing strategy as it drives your online presence. However, just like traditional marketing options can execute SEO well or poorly. Thankfully there are many tips for improving your SEO results if they are not providing the returns you had desired.

Of course, things change rapidly in SEO as Google and other search engine algorithms change more often today than ever before.

Keywords To Improve Your SEO Strategy

Keywords are the backbone of SEO and the natural starting point for improving your SEO results. Comprehensive keyword research is essential whether you’re just starting with SEO or rejigging things.

Start with a brainstorming session. First, note down all the words relevant to your product or service, and then look further afield. Then, take to Google and other search engines for inspiration, using the auto-fill function to throw up ideas.

You may be amazed at what you find using search engines.

Keyword Research Template

Once you start to compile a decent list, enlist the help of a keyword research template, such as a Google/Excel spreadsheet. Enter your growing list of words and group them by category. This helps you to quickly merge words and identify seed keywords.

Doing this alone will help you identify topics and build on your list of potential keywords.

As your list of words and topics grows, go back to your search engines, and look again at search results. Then auto-fill suggestions for more ideas. Keep adding to your list until it is comprehensive, with up to one hundred potential keywords.

Doing so allows you to see trends and find niche and uncommon keywords. It gives you that advantage in the results listings. You can look in all sorts of places on the internet for inspiration. As well as using a keyword research template keeps it coherent and legible.

Long-Tail Keywords For Enhancing Your SEO

After you’ve researched keywords and narrowed your long list down to the most relevant words, it’s time to combine them. Doing this allows you to construct long-tail keywords. These are short phrases with four or more words that will target search results.

“42-inch Samsung mid-price smart TV” will give a more targeted result than “smart TV” alone and is lower competition as a result.

Similarly, “Storybooks to support toilet training a toddler” will yield more accurate results than “toilet training books” or “toddler books” as they’re open to broad interpretation.

Images and Appropriate Labelling For Enhancing Your SEO Results

When building a web page for a product or service, images add a lot of appeals while giving a visual description that people can immediately identify with. These images also provide web crawlers with another element to search for when sifting through the internet.

It’s crucial that images are optimized with appropriate labels using descriptive and relevant keywords without engaging in keyword stuffing. Just as the practice is discouraged within text elements, it’s also frowned upon when labeling image files.

Have You Heard Of Featured Snippets?

Asking a question in a heading and answering it in the following paragraph is an excellent way to engage with featured snippets on Google. This function is gaining preference in Google search results, as users get immediate answers to their queries.

People typically look at the information presented at the top of the search results page, meaning having your snippet displayed increases click rates. Most featured snippets come from paragraph content. However, there is still a significant amount from lists and graphs, so don’t ignore these.

Keep the formatting within Google’s parameters, and the information presented relevant, and you’ll catch audience competitors are missing.

Engage Your Audience

All areas of your website should be welcoming to visitors as they may enter at any point depending on what exactly they’ve searched. The page they arrive on is referred to as a landing page. Each needs to be treated the same as your homepage as it’s the user’s first impression of your company.

The landing page will often be your homepage, but it could be a specific product page or information about a staff member.

The more people engage on your website, the longer they will stay and thus decrease your bounce rate. Having a lower bounce rate can help your website’s overall SEO ranking.

Page Set-Up for Improving Your SEO 

Chose a simple color scheme and company logo, which you can use throughout your website and other media. Describe the product or information, including a few choice keywords and a relevant image, and additional information to guide the purchasing process.

Doing this helps with search ranks and engages and informs the visitor of the page. The overall result should click converting to sales, which is the primary goal of SEO and your business.

Optimize Your Webpage for Enhancing SEO Factors

Optimizing your website for SEO isn’t only about keeping on top of keywords and broken links. Keeping your website optimized for the ever-changing way people look at the internet is also vital.

More and more people access the internet from mobile devices, meaning older webpage versions will not work well on many devices. Ensuring your webpage is easily accessible for PC, and mobile device users allow you to reach and retain the maximum audience.

People want pages that load quickly, correctly, and in a user-friendly manner. While this may not directly affect your SEO campaign regarding page rankings, if users arrive at a page that loads poorly, they’ll quickly leave.

Thus, if you neglect to optimize for various browsers and devices, your webpage will gain a bad reputation. Therefore it begins to fall in the rankings.

Social Media Tie-In For Improving Your SEO Strategy

Remember your other online marketing tools and link them to your SEO campaign. Nothing in online marketing exists in a vacuum, meaning they can be connected to each other in varying degrees.

Content media leans heavily into SEO with a well-written blog piece that effectively uses keywords and backlinks. A social media campaign may not tie into your SEO campaign as heavily.

Still, that collaborative competition will get more attention when SEO bumps up to Google search results.

Conclusion of Improving Your SEO Results

As we’ve shown, you can do several things to improve your SEO results. From getting to grips with using keyword research templates for better keyword research to welcoming your visitors at all points of your website. Of course, you could also invest in some affordable SEO tools to guide you.

However, you may need also to invest some time or hire an SEO firm for your improvements. But the payoff is worth the time when your website’s SEO ranking improves.

What are you doing today to improve your SEO strategy? I’d love to know more in the comments below.

The post 9 Top Tips For Improving Your SEO Results In 2023 And Beyond appeared first on Inspire To Thrive.

So you put your sweat and blood to write a blog post. You are so excited about that blog post. But how to write a good blog post that gets noticed today is key to your blogging success.

You’ve done all the editing to polish your post and it reads great! Now you are extremely proud to click that Publish button and you do so.

You look forward to comments, shares, and all sorts of social media interactions. That’s quite reasonable, isn’t it? – given that you’ve spent so much time and effort on it.

How To Write A Blog Post Your Readers Will Love & Share!

But that doesn’t seem to happen. Why is that? Why are your blog posts avoided by readers, even though you write them with all your heart?

Why do the blog posts of your peers do very well among their audience but yours fail to perform well?

Let’s discuss six tips for you on how to write blog posts that will get your readers to read and share!

1. Choose A Topic That is Interesting And Useful To Your Readers

This boils down to identifying your readers first. If you don’t know to whom you are addressing your blog posts, you won’t be able to make them useful to your readers.

Get to know your readers first. This is a crucial step in blogging – I would say, this is the very first step where you should start.

You could be tempted to write about a topic that you know best. Or a topic on which you are passionate.

But remember people don’t care about what you had for breakfast, or what your interests are (I’m NOT saying that you should totally delete all personal details from your blog though – but, you get the idea).

All your content should be about your readers, even the About page on your website!

Everything should be focused on your readers!

2. Pack Your Blog Post With Ample and Relevant Information

OK, this could be daunting for you. If you wanted to touch on a topic just like that and get away with a 500-word blog post, you must first understand that it won’t work.

Shallow blog posts used to work a while ago. Not anymore.

And, let’s forget about SEO and people for a moment. Would you (just you and you alone) honestly accept that such a shallow post will give anything useful to your readers?

You bet.

Now both from the perspective of search engines as well as people, blog posts with ample information rock.

At the same time, I don’t want you to mistake quality for the number of words on a blog post. You can deliver quality information and usefulness in as many words as needed.

This depends on your way of writing, and there is no strict rule. Let’s consider an example.

Neil Patel is well known for writing long, in-depth content with lots of screenshots, illustrations, quotes, etc. People LOVE his posts and they get lots of shares and comments!

Here’s a topic, where Neil directly addresses the “need” of his target audience!

And look at the number of shares on this post.

So ya, find your writing style and use as many words and images, screenshots – whatever – to get your point across.

Make sure your post has elements of interest and usefulness! If you write a mere theory, no matter how powerful it is, people won’t be able to directly relate.

Rather you should include examples, practical tips, and other additional resources so people can actually take value from your blog post!

3. Format Your Blog Post So It Is Easy On The Eyes

The internet is both an interesting and a boring place! You stumble upon awesome content from time to time. You also stumble upon crappy content meanwhile.

Apart from quality and the meat, what separates awesome content from crappy content is the formatting.

Remember I said, “the internet is a boring place”? Yes, people get bored. Some are highly impatient. Many are in a hurry. And most of them are multitasking.

Even if you write a very long, in-depth blog post, only 40% of your readers will read it (according to Neil).

And that 40% of your audience will read only 28% of the words on your blog page!

In short, people don’t read web pages word by word. They scan through, for whatever reason. And when they get to the interesting bits, they stop for a moment to read that part alone.

And also most people don’t read your blog posts till the end. They don’t finish it.

Make your blog post easy for scanning. Period.

4. Include Elements Of A Variety

Just in relation to what I said above, people get easily bored or annoyed and they leave your website for various reasons.

And if you make your content boring this will drive away the “already bored” readers.

Instead of having all text in your blog post, you could include a variety so people don’t get bored.

How Can You Include Variety?

Images are great ways to do that. Other than that you could include videos, audio, downloadable pdfs, etc.

You should also be including tweetable, quotes, and the like!

Include practical tips and examples in your blog post so people don’t just read all about the theory.

You can listen to Lisa’s latest Anchor podcast here.

You should also be including tweetable, quotes, and the like! #bloggingtips
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5. Write Reader-Friendly Blog Posts

We’ve talked about formatting and adding variety. But there’s still something that’s left out. That’s reader-friendliness.

Not from the point of view of how easy it is to scan or read the post along, but in terms of how it sounds.

Does your blog post sound as if it is from a salesperson? A PRO of a big company? A piece from a freelance writer who has no idea about your business?

Or does it sound like YOU who really empathizes with them (your readers)?

This is what your readers prefer.

Things like these make your blog post very reader-friendly.

6. Use Your Own Blog Post Formula

As a blogger, you will be writing blog posts regularly. And you want all your blog posts to be celebrated by your readers, don’t you? Knowing how to write a blog post that is celebrated by your readers is a great formula to use.

So you need a formula. A pre-written set of instructions that work for you. So you can rinse and repeat the formula to write winning blog posts every time.

I love to do that. It saves a lot of time.

So if I find something – a strategy, or a method – to work, I document it and just rinse and repeat.

Of course, you have to add variety; and you should try out new things. But having a working formula will simply guarantee you success.

Here’s a simple blog post formula to give you a head start!

Will Publishing More Posts Help?

Remember, publishing “more” blog posts won’t necessarily get you the traffic and results you want; because “more” blog posts are not going to do anything useful to your readers unless each blog post is useful by itself. You need to know how to write a blog post that is appealing for the long haul.

Here’s a case study by CoSchedule where they’ve found that publishing more content won’t necessarily grow your blog traffic.

Or won’t necessarily make your readers interested in reading and sharing the content for that matter.

So merely publishing more blog posts won’t help as long as they are appealing to your readers; incorporating these 6 tips will help you create such a blog post.

It is all about understanding your readers and serving them what they what in a way that pleases them.

Don’t Forget SEO For Your Blog Posts

After all this, there is one thing you need to know is to research your topics before you write that next blog post for SEO. You want your blog posts to be found online.

Use the right keywords and answer the right questions for your content. You will find them by researching and using tools like Ubersuggest and Answer The Public. Furthermore, you can refer to Google trends to get a better understanding of what people are searching for on the largest search engine.

Conclusion

Now that you know how to write a good blog post, go, get to work, and write those awesome blog posts.

I’d love to know how you go about writing blog posts today in the comments. What do you think makes writing a good blog post work the best? 

The post How To Write A Blog Post That Your Readers Will LOVE To Read appeared first on Inspire To Thrive.

Do you know the Instagram basics?  They are ever-changing on Instagram. And more are coming next month.

Well, Instagram is that kind of site.

In this article, we run through some very simple Instagram basics that will help you come to a better understanding of the mechanics of Instagram.

If you cover all the points in this article you be moving in the right direction to grow your Instagram following and build your engagement.

In this article, we run through some very simple Instagram basics that will help you come to a better understanding of the mechanics of #Instagram.
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Instagram Basics – 101

1/ Keep Your Bio Updated

Your Instagram bio is where you let everyone land on your profile what you are all about.

It is crucial to keep it updated. Your challenge with Instagram marketing is to get visitors to click your bio link and visit your site or product.

You don’t want your profile link linking to blog articles or content that is way out of date.

And you don’t want just to be linking to your site’s home page.

Refresh your bio link regularly to point to your cornerstone content or new content that you want to give a lift to.

If you set up a Bitly account then you can create keyword-based links that you can add in and at the same time take advantage of the bit.ly analytics that is on offer to see how your bio link is performing for you.

Refresh your bio link regularly to point to your cornerstone content or new content that you want to give a lift to. #Instagramtips
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2/ Have More Than One Account

It has been a long-time Instagram strategy of mine to market with multiple Instagram accounts. And the reason for this is that you can use multiple accounts to give yourself clickable links on Instagram.

The big downside to marketing on Instagram is that you only have one link clickable URL that you can use on Instagram posts and that is your bio/profile link. And as mentioned your challenge is to get visitors to click through to your link and site. However, today you can use the stories feature to add the link button.

This is where multiple accounts come in handy because account usernames are clickable links.

So if you set up a second account for a specific product and name it as that product you can then use that username as a link through to that account where you just promote that product and that account is basically just a capture page/splash page for your product

I have already written in great detail about this strategy. You can read the article here:

How To Add Clickable Links On Instagram

Clickable Links

There are various sites that offer you clickable links for a monthly fee but these offer no real advantage over my Instagram strategy because they require you to leave Instagram to go to the site where your images are syndicated to.

You have to add the 3rd part site link to your bio link.

And then you still have the same problem that you have to get visitors to click through to your Instagram bio link to then click through to the 3rd party site.

Creating multiple accounts with a good Instagram marketing strategy is a great fix for the problem of the clickable link found on Instagram.

3/ Instagram Basics – Don’t Play The Followers Game

Followers have equal engagement, links, and comments but only if they are interested in your content.

Following hundreds of random people is absolutely pointless on Instagram when 5 minutes later they unfollow you.

There are just so many apps that help you monitor your followers on Instagram that there is no hiding when you follow and then unfollow. Believe me, it is just a complete waste of time.

Here is what you do instead – an Instagram basic

It is a so simple Instagram basic, you just create great content that Instagrammers in your niche will like and follow you for.

You need to visit members in your niche and engage with them and like and comment on their content and get noticed.

This is old-school social media and it works but it is slow and that is why we have the followers game.

Playing the followers game will grow your following moderately faster than using an engagement strategy but the members who stick with you are more than likely just going to be not very active and so are just not going to give you the engagement that you are looking for to the content that you create.

4/ Brand Your Instagram Account And Set A Theme

The Instagram basics include branding. Brand yourself on Instagram and become known for what you do.

Set yourself to work to a content posting theme that adds to your branding, so if you add text to images then always use the same font. If colored text is your thing then be bold with it.

Therefore, use images that are similar in style. Giving your images and videos an appeal will help them to be recognized on Instagram.

If you are being recognized then your doing something right and that is when you are likely to pick up real Instagram followers.

Creating your own brand that works builds trust and this is incredibly important if you are selling a service or a product.

Set yourself to work to a content posting theme that adds to your branding, so if you add text to images then always use the same font. If colored text is your thing then be bold with it. #Instagram
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5/ Instagram Hashtags

Hashtags are your way of being seen and you should use plenty of them. But be careful they can look a bit spammy if you just add a big block of tags.

I recommend that you use between 5-10 tags. Try where possible to insert them in amongst a good call to action. Don’t just use hashtags on your own. (do your research!)

6/ Set Your Call To Action

Another Instagram basic is a good call to action is around 130-150 characters. So get to the point and let people know what is happening.

Your call to action is very important if you are running multiple accounts and using accounts for specific products as demonstrated in my clickable links strategy.

7/ Instagram Basics – Post Often

You need to post new content on a regular basis if you want to keep your Instagram followers engaged.

They follow you because they are interested in what you do. Therefore, if you are just not that active why would they continue to follow you?

• That doesn’t mean you need to be posting 10 photos a day.
• I would recommend posting stories 2 or 3 times a day.
• Concentrate on creating quality content, less is more.

8/ Promote And Syndicate Your Content

Let your followers on other social channels know that you have an Instagram presence.

Add your Instagram followers to your blog posts from time to time. You can also embed some of their posts like the one below from our friend Ilka Flood for Send Out Cards.

Syndicate your content to other social channels using IFTTT recipes but just be mindful of how your content will look when displayed on another social channel.

Syndicating your content to Pinterest is a very worthwhile option for you if you have a Pinterest account
That is all for now, I hope you have found my Instagram basics article useful.

You can also schedule your Instagram posts and stories with Agorapulse.

 

View this post on Instagram

 

A post shared by Ilka Flood (@ilka_flood)

Instagram Changes Coming February 2023

According to Meta, Starting in February, we are changing Instagram’s navigation to make it easier for people to share and connect with their friends and interests. The navigation bar at the bottom of the app will now have a shortcut for creating content in the center and Reels to the right.

As part of this change, the Instagram Shop tab will be removed. You will still be able to set up and run your shop on Instagram as we continue to invest in shopping experiences that provide the most value for people and businesses across feeds, stories, reels, ads, and more.

Lastly, you can now schedule your own Instagram posts right in their app and delete images from a carousel post.

Some Quick Questions For You About Instagram Basics

Do you struggle with Instagram basics? Have you mastered a strategy that works for you on Instagram? Let us know in the comments section below so we can discuss and answer questions for you.

The post Instagram Basics 101 – 8 Getting Started Tips For Instagram appeared first on Inspire To Thrive.

Have you ever experienced creative burnout or felt there is not enough time to write? You’re not alone. Even professional content writers know how stressful writing can be and sometimes wish to relax, forget all nagging projects, and watch their favorite comedy show. However, there is good news for you. The Jasper ai writing tool can make your writing tasks easier and quicker.

A group of marketers and copywriters created the Jarvis ai writing tool (renamed Jasper last year) to be every blogger and content writer’s helper.

This review article discusses everything you need to know about Jasper and how to use the copywriting ai software for your writing projects.

After reading this post, you will learn how the ai copywriting tool makes writing easy and how you can enjoy a 5-day Jasper Ai free trial.

Is Jasper ai For You?

Some of the subtopics I covered in this article include;

• What Jasper ai is and what it is not.
• Who can use the artificial intelligence content writing tool?
• How the software works magic.
• Pros and cons of using Jasper ai writing.
• Jasper ai alternatives and how they compare
• Pricing and plans.
• Easy way to activate Jasper ai free trial (Oh yes, there is a free trial)
• Does Google care if you use AI tools?
• And more.

This Jasper AI review article discusses everything you need to know about the copywriting ai software. #writingcommunity
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What Is Jasper ai?

Jasper (formerly Jarvis ai) is an easy-to-use copywriting tool that uses artificial intelligence and machine learning technology to write original, creative content.

With the ai copywriting tool, you can;

• Write original blog posts and content that rank for SEO.
• Finish your first draft 10x faster
• Write ad copies, emails, landing pages, sales funnel copies, product descriptions, website content, and captivating headlines with a higher conversion rate.
• Develop creative social media posts, titles, stories, books, etc that drive increased engagements.
• End writer’s block and generate ideas faster.
• Break through the language barrier in writing content.
• Scale up your content marketing fast.

The tool is for anyone who needs help churning out content fast and at scale. It generates engaging content and marketing messages in seconds, with just a click.

Additionally, the copywriting software writes in over 25 languages, so it can serve you both as a writing tool and as a content translating tool.

Jasper AI Latest Award

Of course, don’t just take my word on this. See the recent award Jasper won on August 17, 2022! This recognition is truly a testament to the magical AI platform their engineers have created & homage to their raving fan Jasper Community of 64,000 entrepreneurs & marketing teams! (myself included!)

New – Jasper Chat

Recently Jasper announced Jasper Chat, a new way to engage with AI within Jasper. Jasper Chat removes the learning curve by making it as easy to converse with Jasper as it would be to talk to a human assistant.

It’s AI made more accessible for your entire team. The best way to understand this new chat interface is to see it work, so try it yourself in the Boss, Business, or Unlimited Jasser Plans.

Part of what makes this chat interface different and useful is it can look back to prior parts of the conversation and build upon those answers with additional nudging. So let’s say you weren’t satisfied with the list it provided and noticed Jasper’s suggestions had missed a couple of things. You could ask it to adjust just as you would in a conversation with a peer.

The Jasper AI Chrome Extension

Now you can enjoy using Jasper AI for your content needs with the new extension. Easy to use as you are writing content for your blog or social media posts. Try the new extension for FREE! 

As their website explains “Add the Jasper extension to your Chrome browser to bring artificial intelligence into your content workflow.”

See my sample below of how easy it is to compose a tweet with this AI tool. (You can use it on any social media network as begin to compose a post.)

Video: How to Use Jasper AI Copywriting Tool

Take a moment to watch a step-by-step detailed video on how to use the Jasper AI copywriting tool for blogging and other content writing tasks.

Next, you will see in this video how easy it is to use for your content generation. If I can do it, you surely can do it too.

Why Use Jasper ai?

There are different reasons to sign up for the Jasper ai copywriting tool today and make your content marketing duties easier. Amongst many, the top reasons to use the copywriting tool are;

• It helps you overcome writer’s block
• Reduces time spent generating copy ideas
• Saves cost
• Translates your content to multiple languages
• Incorporates SEO features that can help your content rank fast
• It can generate tons of eye-catching headlines for you to choose
• It helps you rewrite and update old content
• Automatic generation of email content for your newsletters
• Writes your stories and generate scripts for your video content
• Every other benefit you can get from reduced writing time

Free Trail With Credits

Best of all, Jasper ai offers you a free 5-day trial version which gives you 10,000 words of credit. Imagine the number of copies you can generate with 10,000 words worth of Jasper credit.

Claim your Jasper ai free credits.

Who is Jasper ai Copywriting Software for?

Jasper artificial intelligence writing tool is for any person or company that writes content to publish online or in print.  This means there is an unending list of people that need the tool.

However, below is the top category of persons who should use the artificial intelligence content writing tool.

Marketers

The ai writing tool is built for marketers who write lead-generating ads, emails, social media, and web content. The software uses the AIDA model framework, arguably the best content marketing framework of all time.

The AIDA strategy is based on four components;

• Attention
• Interest
• Desire and
• Action

These components guarantee the success of your marketing copy.

Entrepreneurs Use Jasper

The writing tool is also ideal for entrepreneurs who want to leverage copywriting ai to fasten their copy generation, save time and invest productive time into their business. For example, writing repetitive product descriptions for slightly similar but different products is difficult and time-consuming for an online store owner.

With the Jasper software tool, you can automate these writing tasks and focus more on handling your business transactions.

If you sell on a competitive online store like Amazon or AliExpress, Jasper helps you generate unique product descriptions, rank better for your target keywords, drive lots of traffic and make more sales.

Not only that but NOW you can use the Google Chrome extension with this fabulous tool.

Bloggers Love Jasper Ai, Writing Tool

This ai writing software solves a massive problem for bloggers.

Everyone knows how challenging it can be to blog daily. However, this constant need for fresh content can cause writer’s block. With the writer bot, Jasper, you can write an entire blog post from scratch, including the introduction and conclusion.

If you have blog writers writing for you, Jasper can help generate high-converting blog outlines you can send to them.

Get started on the 5-day free trial version and get 10,000 word free credits.

If you have #blogwriters writing for you, Jasper can help generate high-converting blog outlines you can send to them. #blogging
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YouTubers and Content Creators

Moreover, the Jasper writing tool is not only for content writers.

There are also lots of opportunities for YouTubers and video content creators who wish to write video scripts and video descriptions.

Over the years, video description has played a huge role in SERP ranking so writing an optimized description makes perfect sense. And now you can use the Google Chrome extension with the Jasper AI content writing tool for YouTube.

There are also lots of opportunities for YouTubers and video content creators. #youtube
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Jasper ai Writing Software For Freelancers and Content Writing Agencies

The writing software tool can be a lifesaver for freelancers and content writing agencies with tight deadlines. Working on tight deadlines can be exhausting, especially when writer’s block sets in during a busy period.

With Jasper ai as your artificial intelligence writing assistant, you can write faster, meet your deadlines and take on more jobs.

Get started on the 5-day free trial version and get 10,000 word free credits.

How Does Jasper ai Writing Tool Work?

Jasper ai is one of the easiest online ai copywriting tools out there. Therefore, you can use the tool in three simple steps;

• Select Template
• Input Data
• Create Content

Template Selection

To use the Jasper ai tool, select a template that suits your desired content from the over 50+ templates on the software. Then, choose a template and proceed to the next step.

Data Input For Jasper ai

In this step, you input the necessary data for the ai writing assistant to give you a content output.

Some details to input here include;

• Product/company name
• Product Description
• Content tone
• Input and output language

After inputting the details, click on the ‘Generate ai content’ button and watch Jasper write the content from scratch.

Create Content with Jasper ai Writing Tool

In this stage, the tool instantly generates plagiarism-free content ready for use. It’s that easy. Learn more and sign up for a 5-day free trial version and get 10,000 words of free credits.

How does Jasper ai generate high-converting original marketing content that fast and easy? Artificial intelligence.

Furthermore, this tool monitors your website, reads all text, and analyzes how each word converts visitors into purchasers. Likewise, the ai copywriting tool is trained by human copywriters and conversion experts.

These experts programmed the ai writer bot with specific rules based on what makes great content and triggers conversion in specified niches. Jasper ai is that good and is the perfect writing assistant for the very busy blogger, entrepreneur, or content writer.

Jasper’s Tone Of Voice

One of the things that make Jasper ai copywriting software unique is the tone of voice feature.

Not to mention, Jasper writes according to a specified tone of voice. It can mimic writing styles, tones, moods, and named person (favorite celebs/writer) if you instruct it accordingly.

Want something serious? Jasper can craft a write-up with a serious tone.

Want it exciting, depressing, angry, sad, happy, caring, or any tone at all, according to your mood, Jasper gives it to you.

However, the tool is not set by default to write in any particular tone. Therefore, It picks up and writes with any tone you instruct it to use.

Moreover, you can also describe your preferred tone of voice in the content brief.

It also looks for patterns in your existing writing and learns and imitates how you write.

If you write short sentences, the software will write short sentences for you.

Of course, to get the best out of Jasper’s tone of voice, you need to understand the audience you’re writing for and what will best appeal to them.

How To Use Jasper Tone Of Voice Feature

Before I proceed with discussing how to write with Jasper’s tone of voice feature, it’s crucial to mention that the tool writes creatively and naturally regardless of tone. It has an infinite number of tones so no matter the tone you want, you’ll get it.

To use Jasper’s Tone of Voice in your writing;

• Create a project
• Choose the tone of voice you want.
• Set other parameters and
• Click write.

So, go ahead, sign up on Jasper, try out different writing styles, tones, and moods, and know what works for you.

Jasper ai Templates – Different Content You Can Write with This Tool

There are different templates for diverse content types that you can write with Jasper.  Top templates among them include;

• Email subject lines
• Products and services
• Long-form articles
• Quora answers
• SEO titles and meta description
• Blog post topics ideas
• Blog post outline
• Company bio
• Personal bio
• Facebook ad headline
• Facebook ad primary text
• Short social media posts
• Sentence expander
• Video descriptions plus video topic ideas
• Video titles
• Blog post-intro paragraph
• Perfect headline
• Real estate listings
• Engaging question
• And a whole lot of others.

Jasper ai Pros

As a result, there are many benefits to using Jasper.  Some of them include;

• It generates 99% original content
• It helps you overcome writer’s block
• Write 10X faster and save more time
• Excellent customer support
• Access to Jasper ai Facebook copywriters community of over 60k+ active members.
• Ai-powered long-form assistant for blogging
• Integrated Grammarly and Copyscape software
• Rich document editor for writing long-form content
• Supports 25+ languages
• Access to SEO and social media marketing academy
• Affordability
• 7-days money-back guarantee
• A 5-day free trial with 10,000 words bonuses credits to all plans.

Get started on the 5-day free trial version and get 10,000 word free credits.

Jasper ai Cons

• Sometimes the content is not perfect. It may require some human editing.
• You need to fact-check your data, statistics, names, and events before publishing your content.
• Just like any product, it takes time to understand how to use the product completely.
• You pay by the word. This becomes expensive when you pay for words casually generated when you are testing the tool.
• The tool is still in the development process.

A Quick Review of Jasper ai Writing Tool

Is Jasper ai Free – Pricing and Plans

Surprisingly, Jasper ai comes at a small price. There is no free version, but a free 5-day trial version gives you 10,000-word credits.

The ai writing tool pricing starts at $29/month, which gives you 20,000 words of credit.

The Jasper ai plans and their prices are presented in the table below;

Note that you can pay an extra $10 to get more words up to 5000 words credit.

Also, all plans come with a 7-day money-back guarantee which means you will get your money back if you don’t like the service and apply for a refund within seven days from the date of purchase.

Get started on the 5-day free trial version and get 10,000 word free credits, or sign up for any package of your choice now.

Jasper ai Alternatives

There are a few Jasper ai alternatives in the market that compare closely. You may want to check out and compare it with other ai copywriting tools.

Furthermore, the table below gives a concise comparison of Jasper – against other ai writing tools.

Comparing Jasper ai with the alternatives, you will see that it is in a league of its own and is your go-to online ai writing assistant tool. Recently Ubersuggest came out with their version of AI for writing.

You can read my comparison of Ubersuggest vs Jasper AI here.

If you’re a blogger, entrepreneur, freelance content writer, or agency looking to write more, faster, and easier, get started on the 5-day free trial version and get 10,000 word free credits. Try Jasper ai now

How To Activate and Get Jasper ai Free Trial Version

This copywriting tool is not free, but you can leverage a free trial version to find out if the software is a perfect fit for you.

The free trial version gives you 10,000 free word credits valid for five days and applies to both plans – starter and boss mode plans.

How to activate and get the Jarvis ai free trial:

• Visit the website
• Click on the ‘Get Started’ or  ‘Claim 10,000 Words Free’ button
• You will be redirected to a signup page
• Enter your details and create an account
• Select your preferred plan
• Click on ‘Start free trial.’
• You will be redirected again to the Jarvis ai dashboard, where all features are ready, and waiting for you.
• Enjoy

Get started on the 5-day free trial version and get 10,000 word free credits.

What Are Jasper ai Writing Tool Supported Languages?

As of September 2022, Jasper ai supports 25+ input languages and 25+ output languages.

You type in the input languages while Jasper ai writes in the output languages.

How Can I Reach Customer Service?

Jasper ai has 24/7 responsive customer support who is always available to attend to your questions and requests. You can mail them via hey@jarvis.ai.

They also have an FAQ and Help Center page where you can get answers to all your questions about the product.

Additionally, there is a Jasper ai Facebook group community of 60,000+ ai copywriters where users interact with each other and with the product owners who are active in the community.

Account Cancellation – Can I Cancel My Jasper ai Subscription?

Yes. You can cancel your subscription anytime and stop being charged automatically.

When you don’t want to use the ai writing software anymore, just click on cancel Jasper ai subscription to cancel your sub.

Does Google Care If You Use An AI Tool To Write Content?

According to a source in the Search Engine Journal:

“I think the biggest takeaway from this particular Q&A is that Google’s algorithms aren’t able to automatically detect content generated by language models such as GPT-3,” says Miranda Miller, Sr. Managing Editor at Search Engine Journal.

What Is The Jasper Ai Image Generator?

Recently Jasper launched an image generator for content creators. Stop spending hours hunting for stock photos or trying to photoshop by yourself. Tell Jasper what you want and watch it create unique art in seconds.

At the present time, the price is $20 per month to use this new feature from Jasper ai.

FAQs About Jasper ai – Copywriting Tool

What else does the Jasper ai writing tool do?

Who is the tool for?

Is Jasper ai Writing Tool Worth It? – A Conclusion

Conclusively, Jasper ai writing tool is for anyone that has much content to write and is experiencing burnout and needs copywriting assistance. It also helps you generate content ideas as a writer or blogger.

With the tool, you will have no limitation to the number of content you will create within a short period. Best of all, it has user-friendly interphase and is well worth the price.

The creators are still adding new features and training the AI to become better and near perfect.  Sign up immediately for a 5-day free trial version and get 10,000 word free credits before your competitors beat you to it.

That’s it; a review of the wonderful Jasper (formerly Jarvis ai writing tool).

If you have any comments or questions about Jasper copywriting tool, drop a comment below.

Get started on the 5-day free trial version and get 10,000 word free credits.

The post Jasper Ai Writing Tool – Easier & 10X Faster Content Production appeared first on Inspire To Thrive.

Are you looking to improve your blog’s visibility online with SEO that works? Building an effective SEO strategy is essential for any blogger who wants their content to stand out in the ever-growing sea of digital information. With a little bit of effort and consistency, it’s possible to make sure potential readers find your blog quickly and organically. And then, more importantly, they keep coming back for more.

From title optimization to ensuring mobile responsiveness, I’m going to share 10 key practices you can use to create an effective SEO strategy to stand the test of time.

3 Reasons Why Your Blog Needs A Strong SEO Strategy That Works

Creating a strong SEO strategy for your blog can greatly increase its success and visibility. Here are three concrete reasons why it is useful to have effective SEO tactics in place:

• It gives blog content the visibility necessary to reach its target audience and establish importance in the marketplace.
• Next, it increases brand recognition, enabling blog posts to appear high on search engine rankings. That is when potential customers are searching for relevant topics.
• It ensures content is optimized for mobile devices, promoting higher engagement levels and a superior user experience

SEO Essentials For Optimizing Your Posts

Optimizing a blog for search engine success requires some strategic efforts. An SEO strategy is an action plan for increasing visibility on digital platforms. The plan can be broken down into several main areas.

#1 Keyword Research – SEO That Works

By delving into the best keywords for your blog, you can gain a better understanding of topics that visitors are searching for and create content tailored to those requirements. The right keyword research — one where you consider both keywords volume and keyword difficulty — will also help you identify which words have the highest rate of relevance among users and are the easiest to rank on SERP.

If done correctly, keyword research should help you improve the ranking of your blog. Not only that it’s perceived authority among your target demographic. Put simply, it is one of the main pillars of a strong SEO strategy.

#2 Title Optimization

An effective title will bring in more readers. It immediately catches the attention of potential viewers and gives them a strong sense of what they can expect from their visit. The best titles appear at the beginning of searches and make browsers eager to click on and explore the blog post.

Make sure that each blog post has an original, specific, eye-catching title tailored to target exactly the right audience. Keep it brief yet informative; succinctness is key. Take your time crafting each title and use ranktracker software if necessary to develop an effective title for each blog post.

#3 100% Originality

Ensuring 100% originality of content is undoubtedly one of the most important steps to take. Creating well-crafted, original content will give your website an edge over competitors. It increases its chances of appearing higher in search engine rankings.

Besides, unique and interesting content encourages engagement from readers and viewers including positive reviews and returning visitors. Taking the time to come up with creative, innovative pieces will strengthen your overall SEO.

Furthermore, the original content will improve your online presence significantly.

#4 Appropriate Visuals For SEO

Visuals are often overlooked as an important factor for SEO. But in fact, images can greatly improve your content’s presence in search engine results. Including images, videos, and infographics not only helps make the content more interesting but also provides another way for viewers to access it.

For example, if someone searches “how to prepare a gourmet meal” in their browser, a visual accompaniment such as an instructional video or series of photos can help your blog post stand out amongst the competition.

In addition to improving the quality of user experience, proper use of visuals strengthens the relevance and likelihood of higher placement on search engine result pages.

When choosing visuals for your blog, be sure they are appropriate for the subject matter discussed. As well as professionally produced, and contain properly configured ALT tags that accurately describe each image.

#5 Effective Links For SEO That Works

Linking to other websites from your content allows you to offer valuable insights to readers, making your blog a useful information resource. Additionally, building up a network of backlinks from other websites to your own will help strengthen its SEO.

Quality backlinks give weight to your website, as you are being vouched for by the referring site. These backlinks increase the chances of potential readers finding you more easily.

Use a strong backlink analysis tool for a properly executed linking strategy that will not only help draw more attention to your blog but also result in higher rankings.

#6 Meta Description

One more essential practice for creating a successful SEO strategy is to add meta descriptions to all of your posts. These descriptions are summaries that appear beneath each page title on search engine results. They give readers an idea of the article’s contents.

Meta descriptions should include keywords associated with the post, but more importantly, should capture the attention of potential visitors. So be sure to use compelling language that encourages clicks, allowing you to expand your reach.

#7 Excellent Readability Key For SEO That Works In 2023

A blog’s readability is an essential factor impacting how well it does in search engine results. It all begins with making sure that readers can easily navigate your blog, which involves separating long pieces of text into shorter paragraphs and using headers and subheadings.

Moreover, it is recommended to keep your topic focused and concise, use simple language and familiar terms, and introduce visuals such as images or videos. It is also essential to always check for grammar and spelling mistakes to maximize the quality of your posts.

#8 Categories And Tags

An often neglected element of an SEO strategy is to make use of categories and tags. Categories help define the blog’s genre, while more specific tags point to the topic of each post.

By utilizing both categories and tags, you can ensure that your blog posts are properly classified and the content on the blog is more easily navigable.

This will drive organic search traffic due to improved indexing by search engines and your readers will appreciate the organization too.

#9 Strong CTA

Good CTAs can help draw readers in, as well as drive actions that promote conversions or further engagement. To make sure your CTAs create maximum impact, ensure they are visible throughout the page, and keep them brief. It might be also useful to explore different variations to see which works best for your particular content.

Aim for a CTA that is ideologically aligned with what you want users to do. Thus, if making a purchase is the goal, communicate the offer clearly and simply state how easy it is to complete their order.

#10 Mobile Responsiveness

Finally, a key practice in building a strong blog SEO strategy is to have a mobile-responsive website. Your content will easily be viewed on any device and in any format.

Mobile responsiveness enables users to access material without having to pinch and expand or swipe to view specific parts of your content. The end result is a better user experience, which translates into increased viewership and heightened engagement overall.

Final Thoughts

All in all, a successful SEO blog strategy contains many different factors that work together to increase your blog’s visibility and exposure. By following the tips outlined in this article, you’ll be well on your way to increasing your blog traffic and authority score.

Have you been using SEO that works for your blog? I’d love to hear if you add something to add to this list or what you have been missing.

The post SEO That Works: 10 Ways To Optimize Your Blog Posts appeared first on Inspire To Thrive.

We all want our websites to get as many website visitors as possible. It should come as no surprise – whether we use them to share ideas or as a retail platform, it is only natural that we want our websites to be popular. One major SEO factor today is how to use page loading speed to get more traffic to your website.

Heck, we all know how search engine optimization is, and its entire purpose is getting traffic to our websites. The bottom line is, that we all put a lot of time and effort into our websites and we want people to see that. However, all the hullabaloo of creating quality content for their websites tends to make website owners neglect one important thing –  the webpage loading speed.

How To Use Page Loading Speed To Get More Traffic To Your Website 

You can think of page load speed as your website’s first impression. I’m sure we have all met a person who did something wrong the first time we met them. It was very difficult to like them afterward, wasn’t it?

Therefore, loading speed to get more traffic to your website is so important today for your readers and your SEO efforts. No one has the time in 2023 to wait around for a webpage to load on their phone or on their tablet or desktop.

Website Speed: First Impressions To Get More Traffic To Your Website

Well, what if a website leaves a bad first impression? You can imagine the scenario is very much the same. We will further discuss what kind of first impression your website leaves and see if you can use this to your advantage.

It is no secret that page speed affects where a website lands on Google’s lists of search results. In fact, research shows that pages with lower response times consistently score higher in search rankings.

What’s more, the Hosting Tribunal points out that half of the visitors lose interest in a page that takes more than three seconds to fully load. Google records this as bouncing. Then they take it as a lack of relevant content on the abandoned website. Furthermore, they give it an even lower score in subsequent searches for the same keyword. The higher your bounce rate the worse your score is!

So, if you want to boost your search engine ranking, you must keep your web pages reasonably swift to load. Needless to say, this is possibly the best way to get a steady flow of traffic to your website.

Effect On Website Visitors

We already noted that visitors tend to have little patience when a web page takes too long to load. The other statistics do not sound any better for website owners. 75% are likely to avoid a page that takes over 4 seconds to load. 39% will leave if only the images load too slowly. And finally, 44% will advise their friends against visiting those websites.

It only gets worse if you run an eCommerce website. Namely, each second of delay equals a 16% decrease in customer satisfaction.

What’s more, 18% will give up on buying if the transaction takes too long, and 43% will go to a competitor’s website if they do not get a positive customer experience. The situation seems dire indeed. However, there is another way to look at this situation.

Remember That Last Statistic On Loading Speed?

Now consider this – the average customer expects the webpage to load in three seconds, while the average web page takes 9.3 seconds to load. Well, all things considered, if your competition all have slow websites and yours loads quickly, won’t all those visitors flock to you?

We can also mention that low load times are important for site loyalty in more than half of the cases and 46% of people decide if they will buy at the same website twice based on checkout loading speed.

It is clear that keeping your load times low is the way to go in order to secure new and recurring visitors to your website. Keeping load speed down will increase your organic traffic as it’s an SEO ranking factor. 

Some Loading Speed Success Stories

One of the ways to learn best is to follow the example of great companies and how they’ve improved by making their websites faster. After all, they have entire teams of web developers that make their websites better, and if they can benefit from better loading times, so can you.

Walmart is just one of the corporations that have seen the positive effects of speeding up their websites. They have recorded a 2% increase in conversions for each second of improvement to their website and a 1% increase in incremental revenue per 0.1 seconds.

AliExpress has taken this to a different level by reducing its loading times by 36%. As a result, they have been receiving 10.5% more orders and have had a 27% increase in new customers who decide to order a product via their service.

Still, this does not apply only to retail. Even a company as well-known as Yahoo! managed to get 9% more traffic by reducing its load times by just 0.4 seconds. This clearly shows us that any website can benefit from just a little optimization of your page loading speed. 

What You Can Do For Website Loading Speed

Luckily, as web technology progresses making websites faster is only becoming easier and easier. Using tools that help you compress your web pages and remove any unnecessary elements, thereby making them faster, is already becoming common practice among website creators.

This is not complicated at all, as many of the tools available have been designed with people who are not professional web programmers in mind.

Your Turn On How To Get More Traffic To Your Website

Have you tried to get your website speed faster recently? You can always check out your website speed with the Google page speed insights tool. I’d love to know more in the comments below about your loading speed to get more traffic to your website. Has the speed of your website speed affected your traffic?

The post How To Use Loading Speed To Get More Traffic To Your Website appeared first on Inspire To Thrive.

Frequently, I am asked this question –”Why should I join Instagram for Business? I don’t know what it is or how to use it. Why do I need a Business Instagram Account? I have a Facebook page, isn’t everyone on Facebook?”

“How much time will I need to spend on Instagram?” Consequently, these are some of the questions that come up from clients I work with on their social media management.

Well, let’s start with: What is Instagram?

Why do I need Instagram? I have a Facebook page, isn’t everyone on Facebook? #whyInstagram
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Instagram Definition

Instagram is a photo-sharing app that allows users to assign filters to photos and share them with followers. People even use it to do weird things like buying and selling feet pictures. Since Facebook owns Instagram, you can also message others with Instagram like Facebook.

Instagram is a mobile app but you can access it via desktop. However, note you NOW can post new photos from a desktop. Your mobile device no longer must be used for posting new photos videos and stories.

So, here are a few things you can do on your desktop with Instagram today

Instagram Stats

Here is the latest scoop on Numbers for Instagram: As of September 2022, there were 1.44 billion users – yes, 1 billion+ users on Instagram according to the Small Business Blog. This makes them the 4th largest social network worldwide.

Out of the 1+ billion Instagram users, there are 500+ million active users who use it daily.

• The stories feature of Instagram has 500 million active users as well!
• 102.7 million Instagram users are from the US.
• Females used to dominate Instagram at 56.3% of users, but that has changed and it’s almost 50/50 today in 2023.
• 59% of internet users between the ages of 18 and 29 use Instagram and 33% of internet users between the ages of 30 and 49 use Instagram.
• And 72% of teens, in the up-and-coming market use Instagram.
• 62% of users log in daily on Instagram.

Out of the 1+ billion Instagram users, there are 500 million+ active users who use it daily. #Instagramusers
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Why Instagram For Business?

So, getting back to that question above: Well, I began to say, Instagram is a younger audience. But is that it? No, there are at least 6 reasons for you to get started on Instagram for business today!

1. A large active audience.
2. Younger female audience.
3. You can use their ad platform with a business account.
4. Engage with Your Audience.
5. Increase your online visibility.
6. See your stats to help guide you with posts in the future.

Larger Audience With Instagram

You have a large captivating audience on Instagram. They are scrolling daily to get the latest photos, quotes, and more from others including businesses.

Younger people are leaving Facebook or not spending time on that network in large numbers now. However, they are spending more time on Instagram. This younger audience engages more with brands here than on any other network. As a result, brands need to take advantage of this!

Learn now how to use the Instagram reel feature.  Reels are the 15-90 second video posts that can stretch your reach on Instagram today.

This younger audience engages more with brands here than on any other network. #Instagramtips
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Just recently Instagram launched a TikTok feature for reels called ReMix on Reels. The updates have been coming out fast and furious lately so stay tuned!

Younger Female Audience

If your business has a female target, Instagram for Business is surely a must for you to grow your business now and in the future.

Did you know women reinvest 90% of their income into their families and communities, compared to men, who reinvest only 30-40%? via socialtoaster.com  That is a stunning factoid to be aware of when looking at your target market.

Also, did you know that Millennials are making one-fourth of home purchases across the United States and single women are outpacing single men as homeowners? YES! (Fact from Bigger Pockets.) If you are a realtor that’s a fact to make you take a second look at Instagram.

Single women made up 19% of homebuyers in 2021 while single men made up only 9% of homebuyers.- Bigger Pockets

If you are a realtor that's a fact to make you take a second look at Instagram! #instagramforbusiness #realtors
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Ad Platform With Instagram For Business Account

Don’t always have time to post to Instagram? Then, why not use their ad platform? Instagram owns Facebook and offers all different types of ads targeting Facebook. Therefore, it’s quick and easy to use.

Not only are ads available for Instagram business accounts but great insights into your stats! These are very helpful to understand your audience. For example, where they come from, what day they are most active, and what time they are on Instagram.  This will also help grow your followers organically as explained by Moss Clement.

Generating organic followers is best as paid ones may cause you to be banned from Instagram.

So be sure to turn your private account or personal account into a business account on Instagram.

Not only are ads available for Instagram business accounts but great insights into your stats!
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Engagement Is Crucial With Instagram For Business

To generate business from Instagram you need to be engaged with users. Engagement is made easier with the stories features and messenger app.

Not only do you need to do stories and use the messenger app but responding to comments and commenting on others’ Instagram posts is key to Instagram’s success. Therefore, you can no longer post and run away. You have to engage in this network.

Shane Barker talks about this in his recent post about Instagram problems. One thing to be aware of is that you can’t post a comment on Instagram with 5 or more tags in it!

Now, you can use a listening tool like Brand24 that monitors Instagram for you. This makes it easier for you and can save you more time.

Therefore, you can no longer post and run away. You have to engage in this network. #Instagramtips
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Increasing Your Digital Visibility Via Instagram

Moreover, being on Instagram gives you a different audience. Hence, if you post on this network it will increase your website or brand’s visibility online. You will reach that younger audience that has left Facebook.

Using the right hashtags on Instagram and you can use up to 30 of them is key! Therefore, you can use a hashtag tool like Rite-Tag or Hashtagify to help you select and use the right hashtags.

I’ve read in a few different places using around 12 hashtags per post is the sweet spot Of course, some say to use no hashtags today, but there are different opinions on that as well.

A Large Following Is NOT Always Necessary On Instagram

Many people think having a large following is a must on Instagram. It is NOT if you do not have an engaged audience! Gary Vaynerchuk spoke about this engagement years ago but it still holds true today in 2023.

What good are Instagram followers if they don’t engage or click on your bio link or stories? You would be wasting a lot of time uploading photos and creating hashtags.

Trust Insights recently did some studies and you will see exactly how the following ratios matter for influence on Instagram. (Having a large following on Facebook and Twitter has even less of an effect than on Instagram!) 

So paying for followers may be a waste of money for you as well as being useless, or worse, getting you banned from the network!

But you could turn to “bots” to help you automate your Instagram likes and comments.

Many people think having a large following is a must on Instagram. It is NOT if you do not have an engaged audience! #Instagram #InspireToThrive
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Time For Instagram

One note about Instagram for business it takes a lot of time!  Before you decide if you will join Instagram be sure to have some time allowed to use it effectively.

Engagement takes time to build, you cannot post and run on this social network. If you can’t do it yourself, hire help. (I can’t handle any more Instagram clients myself at this point!) 

You will need quality images, and the ability to also post stories and videos as well as to engage with others on the network with your Instagram account.

If you want to view private Instagram accounts read this how-to guide from one of our contributors. It is an eye-opening blog post on Inspire To Thrive.

Engagement takes time to build, you cannot post and run on this social network. #SocialMedia #Instagram
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Your Turn On Instagram For Business

Are you using Instagram for business today? I’d love to know more in the comments below if you ARE or are NOT using Instagram for business. Are you using any Instagram tools with your account?

I’d also love to know how it’s working out for you and if would you recommend others jump on the Instagram bandwagon today.

If you want to learn more check out these 10 tips to grow your Instagram audience here too.

Finally, please share this piece on social media.

I just went through this course and picked up a ton of “Golden Nuggets” I can’t wait to implement. If you are a beginner on #Instagram this is definitely for you!! ????? https://t.co/LBE2WMKbSV

— Ilka Flood (@ilkaflood) August 26, 2020

The post An Instagram Account For Business – 6 Reasons You Need It appeared first on Inspire To Thrive.

To become a blogging pro you must continuously blog even as your own personal world may be crumbling. That’s the same for any professional who is a pro blogger. They understand life must go on.

I will never forget the time in my life when my grandmother passed away when I was 17. My mom was hanging laundry outside on a warm August morning on the morning of my grandmother’s funeral. I was upset.

How could she still be doing laundry when we were about to bury my grandmother? How does life go on when someone so close to us passes on? My mom taught me a lesson: Life does go on. As a blogger, I continued to blog as most blogging pros do no matter what is going on around them.

I never forgot that time and now in times of crisis in my own life, I find myself doing laundry. Washing, drying, folding, and ironing.  I now get it. It keeps you on track, it makes you carry on.

Does A Blogging Pro Blog During Crisis In Their Lives?

Do you blog when you are worried about major things in your life or do you withdraw? I have known several bloggers to go into hiding when they go through major life events and others will blog about the events. I believe it really can be therapeutic for us. It is like keeping a journal.

Other pro bloggers, like my friend Ryan from Blogging From Paradise, recently lost his mom and he wrote about it on his blog. What a tribute he wrote about her. That’s what pro bloggers do, they keep on going.

I’m not one to blog about my personal life but if it will help others I do so in a more generic way. After all,  bloggers are human beings, right? We are not robots responding to comments and writing away at a machine. We live, eat, breathe, and feel things.

What else can blogging and doing laundry help you personally? It can help you to relax.

Learning More To Become Like A Pro Blogger

Writing and publishing content online has become a popular way to express yourself, connect with others, and build an audience. Whether you’re writing about your hobbies, sharing industry insights, or discussing current events, blogging can be an effective way to reach out to readers and make a lasting impression. And expressing yourself can help you get over the crisis in your life at the same time.

If you’re new to the world of blogging, one important thing to remember is that becoming a successful blogger takes time. However, there are certain things you can do to increase your chances of success — like blogging more often! Let’s explore why blogging regularly is essential for becoming a pro blogger.

Time Is Power With Blogging

The more often you blog, the more opportunities you have to reach new readers. The internet is fast-paced and ever-evolving — if you want to get noticed in this competitive landscape, it’s important that your content stands out from the crowd.

By consistently creating high-quality content on relevant topics, you can help ensure that your blog is seen by as many people as possible. Additionally, having fresh content on your website will also help boost rankings in search engine results pages (SERPs).

This means that potential readers will be able to easily find your website when searching for topics related to what you write about.

Stay Relevant With Your Blog

Another key benefit of blogging more often is that it keeps your content up-to-date and relevant. In the digital age we live in today, news breaks quickly — so quickly that even if you post something one day it could already be outdated by the next day! To keep up with this ever-changing landscape and maintain relevancy with readers who expect timely information, consistency is key.

Publishing quality content often enough will help establish trust with readers and show them that they can count on you for reliable information.

Building Blogging Pro Connections

The last reason why blogging more often will help take your blog from amateur status to the blogging pro level is that it gives you more opportunities to connect with other bloggers in the same space as well as potential customers who might be interested in what you have to say.

While having engaging written content is important for any successful blog, there are countless ways outside of just writing posts for connecting with others such as joining Twitter conversations or hosting webinars or live streams.

With each post published or conversation had with another person in your industry, the wider net of relationships grows — which can create new opportunities down the road!

Make sure you respond quickly if someone leaves a comment on one of your posts or sends an email asking for more information about a topic mentioned in one of your posts; this will show them that you care about what they have to say and are willing to help them out if needed.

Additionally, create social media accounts where people can leave comments or ask questions; this will also help encourage engagement with your blog posts.

Helping Others Along The Way

When you help others along the way you feel better about yourself and your own situation. Pro bloggers are always helping others on their journey and bringing them up the ladder.

Ways to help other bloggers:

• Link out to them
• Share their content on social media
• Engage with them on their blog and on social networks
• Invite them to guest post
• Email them
• Join their podcast or webinar
• Share your blogging tools with them

Keeping A Routine To Blog

During a crisis in your life, keeping a routine may be one of the keys to getting through it. Blogging and doing laundry is a blogger’s routine, right? Of course, you must at one point do something different or you will get bored or stale in your life.

Life is too short to get stale. So drop the routine after you feel you can handle something differently.

Conclusion Of Becoming A Pro Blogger

Next time you are having a crisis in your life try blogging and doing laundry as well as reading uplifting quotes. I’d love to know how you get by when things are tough in your life. Does blogging help you through those tough times? Drop a comment below so we can discuss it.

The post Blogging Pro: How To Blog Through Crisis In Your Life appeared first on Inspire To Thrive.

Did you know your website images can be the key to your website’s success?

Hop onto any quality website on the internet, and you’ll find it chock full of images. E-commerce brands have thousands of photos of products, carefully providing necessary details on what they look like.

Bloggers use high-quality images to embellish their writing and make it more compelling. And even news sites rely heavily on images, even for stories that don’t really warrant them.

Choosing relevant images for your site, however, can be a challenge. While pages that have images tend to get ten times the amount of traffic and engagement than those that don’t, you can wind up making mistakes.

In this post, I will discuss how to insert website images that will help make your site a success. And also discuss some of the common pitfalls that webmasters encounter when including large numbers of pictures on their sites.

Make Website Images Actionable

If you run a company, images shouldn’t be static – they should be actionable. By that, marketers mean their ability to get people to convert. For instance, if you hop onto Burger King’s website, you’ll find that the company includes delectable images of its burgers plus pricing information that convinces the viewer to go out and order one right now.

Making images actionable often requires you to modify them, so you’ll want to use the best photo editing software available. You’ll need to edit each picture on your site to make it more compelling, especially on landing pages.

If you run a company, images shouldn't be static - they should be actionable. #digitalmarketing
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Make Website Images High-Fidelity, But Not Too Large

How large you make your images is a tradeoff. On the one hand, you want them to be detailed enough to appear beautiful to website visitors.

On the other, you don’t want anything that might make your pages load slowly and get in the way of the customer experience. That’s why using JPEG format is best in most cases.

So What’s The Solution Here?

The trick is to use formats that help preserve visual fidelity while also reducing the actual size in terms of kilobytes. There are a couple of ways of doing this. First, you can save images as JPEGs, as these tend to offer the most efficient use of data.

I’ve learned here over the years that JPEGs run faster on your website and don’t slow it down as png images can do. But if you are doing graphs for your website a png image would appear to look crisper and clearer.

Other Image Files

Today WebP for WordPress is best for your website photos and you can have them changed from JPEG to WebP with your WordPress theme or via a plugin like WP-optimize. It automatically changes them to WebP while compressing the images.

Another file format is GIF. According to Search Engine Journal, GEO is very similar to SEO. It’s the process of creating and optimizing content to rank highly in organic search results on a GIF search engine. Like Google, GIF search engines want to provide end-users with the best possible experience by giving them the “correct” answer to a query as fast as possible.

In the SEO world, Google shows the user what it thinks is the most appropriate web link to answer a user query. GIF search engines like GIPHY work in a similar way.

And, lastly, you can use photo editing tools to remove unnecessary information from images while preserving their real-world appearance. Often, the differences are marginal. (I love using Canva for editing my images here.)

If you really want to get creative try Jasper AI for unique graphics.

The post Website Images – Are They Making Your Website’s Success? appeared first on Inspire To Thrive.

What if I told you that there are social media lead generation strategies that will work best for your business in 2023–much more than the tips you’ve been using, will you agree with that?

It’s unlikely you would believe me, especially if you’re a fan of outdated marketing techniques, such as cold calling.

But do you know that cold call marketing is dead? Yes, it is!

In fact, a recent study revealed that “cold call” marketing is dead. Why?

Because 90% of top marketers admit to not responding to cold calls 75% of the respondents agree that they often use social media in decision-making, and 76% of consumers say they are willing to interact only on social media sites.

This discovery makes other digital marketing strategies like social media, blogging, and email marketing more reliable platforms to generate leads.

Furthermore, EMarketer found out that 77% of B2 marketers …

Hence, social media as a formidable marketing channel, offers marketers a phenomenal platform not only to network with other marketers and build relationships but also to exponentially grow their businesses.

So then…

How Can Marketers Use Social Media to Generate More Leads?

In this article, I’m going to reveal 7 steps that will help you generate leads from your social media campaigns.

1: Pick the Right Social Media Channel

First-things-first! Before you start applying your lead generation strategies, you need to pick the right platforms for your campaign.

If you can pinpoint the perfect channels right from the start, definitely you’ll have success.

But with so many social sites available, how can you choose the right social site for your lead generation strategies?

Simply, find out where your target market is hanging out–the platforms where they’re consuming content.

Facebook might be the platform of choice, or Twitter, Instagram, etc. It’s not about the numbers, it’s about identifying where your buyer persona is, then you can choose the right channels.

For example, a study by Hubspot revealed that LinkedIn is 277% more effective for social media lead generation than other social sites.

Further studies show that 80% of all B2B leads are from LinkedIn, while 79% of B2B marketers say Linkedin is the most effective source of B2B leads.

Source image: Linked Selling

But in another research, 44% of marketers are generating more leads from LinkedIn, 39% have found Facebook as their ideal channel for lead generation, and 30% are banking on Twitter.

As you can see, the social platform that seems promising to you might not be the perfect one for your lead generation campaign.

Hence, to make it easy for you, use social media analytic tools to find your buyer persona–where they’re hanging out on social and so on.

2: Use Social Media Advertising For Social Media Lead Generation

Boost your social media lead-generation tactics by running social media advertising campaigns. Why?
Because social media advertising campaign has the capability to target a highly specific audience. It also helps to improve social engagement.

This will enable you to effectively put your brand offer or message in front of your target market and convert them to leads.

Hence, with the effectiveness of social ads and the importance of lead generation, social media platforms are offering ads that are specifically designed for lead generation purposes, and this is a good thing for us (marketers).

Here are some social sites that are offering lead-generation targeted advertising:

• Facebook Lead Ads

• LinkedIn Lead Gen

• Twitter lead generation cards

These ad platforms work in similar ways to gated content. They automatically fill out the form with information from your social media profiles once you click on the ads link.
It is a simple process that makes it easier for your audience to submit their contact details and increase your leads.

3: Share Quality Content Frequently Across Social Sites

Like I said earlier, the use of social media is to network and build bonds with like-minded individuals and to grow your business.

But the question is…

How do you build relationships you can convert to leads and grow your business?

The best rule of thumb is to consistently create, curate, and share quality content your target market loves to engage with.

Posting frequently at the best time of day will help your audience to see and interact with your content, drive traffic back to your site, and generate more leads.

For example, my top referral traffic source besides organic search traffic is Twitter. Why? Simply because I tweet often at the best time of day when my target audience is online.

This has enabled me to grow my followers, build trust with my target market, and of course, increase leads.

The bottom line for using social media as a marketer is to sell your product or services.

Leaving Money On The Table

Therefore, if you are not generating new leads, you’re leaving money on the table, because the best way to prove the value of your marketing campaign on social media is through lead generation metrics.

As a result, make sure to add value to your target market and potential customers by sharing well-researched, informative content regularly on social media.

This strategy will definitely enable you to generate more social media leads.

The best rule of thumb is to consistently create, curate, and share quality content your target market loves to engage with. #leadgeneration
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4: Share Links to “Gated Content

One of the best social media lead-generation tactics for 2019 is to share “links to gated content.”

What Is Gated Content?

Gated content simply means any type of online content that require website users to fill out a form before they are allowed access to the content.

It usually asks users for their names and email addresses as a way to generate leads.

This lead generation tool comes in different  formats, including, but not limited to:

• Whitepapers
• Video content
• Case studies
• Webinars
• Ebooks
• Cheat sheets
• Articles
• Etc.

In the study mentioned earlier, eMarketer also found that white papers, webinars, and case studies are the top performers.

A content format that demands the user’s email and other personal details before granting him access is called “gated content” because what you have gated is more valuable than the regular content on your blog and other marketing channels.

The usefulness of gated content makes it a phenomenal marketing tool for capturing leads because it will offer you the contact information of prospects you can convert to buying customers.

Logically, if prospects were not interested in your product and services, it is obvious they would not fill out the form. Thus, applying this social media lead generation technique means that you will frequently share links to gated content with your followers on social media sites.

In that way, when a lead signs up, you can link him to your social media accounts and put him in check.

5: Carry Out Social Media Contest & Sweepstakes

Did I just mention the “social media contest?” Yes, I did! It is one of the most effective tools for generating leads on social media.
In fact, a social contest not only helps you generate more leads but also enables you to increase your followers. Hence it drives traffic back to your site and improves website engagement.

Here’s how to create the most effective social contests.

However, there are many tools that can help you create irresistible sweepstakes and giveaways:

• Rafflecopter
• Agorapulse
• Shortstack

These tools will streamline the process of running a breathtaking social media contest.
As I said earlier, social contests are remarkable for generating leads. But as the name denotes, it’s a contest where you give away prizes.

Consequently, for an optimal lead generation strategy, make sure you give away quality prizes–items. Items that people need to win and that will add value to their lives.

This will move many to give up their email addresses and sign up for your campaign.

For an optimal lead generation strategy, make sure you give away quality prizes–items. #leadgenerationstrategy
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6: Use Twitter Lead “Generation Cards”

Twitter added a new tool specifically for lead generation in 2013, the “Twitter Lead Generation Card.”

Shortly after it was opened to the market, Users began seeing a tremendous return on their investments (ROI) from using the tool.

One phenomenal case study is that of Rock/Creek, an outdoor clothing company that used this tool to Increase engagement by 4.6% and generated over 1,700 new leads in just under 7 days.

Adobe also used Twitter lead generation cards to boost the conversion rate for their client–Mount Washington College (MWC) to over 100% at a lower rate of 55% per lead.

The campaign also helped them triple their followers. But how can I use this tool, you may ask?

Here are just a few tips to use Twitter Lead Generation Card:

• Use statistical data to boost your campaign.
• Use high-quality images and other visuals to make your  boy more appealing
• Now Twitter offers users 280 characters, make the best of it–use it wisely.

Stop making design decisions with your gut and start making them with data instead.

— WixPartners (@WixPartners) January 4, 2023

As an example, you can see from the above tweet a Twitter card for products was used.

Please read this article by Larry Kim of WordStream and Mobile Monkey to learn how to run the most effective Twitter Cards lead generation campaign.

7: Apply Social Listening Tactics For Social Media Lead Generation

Social listening comes last in this article because many would consider it not a lead-generation strategy. So why add it to the list of strategies to generate more leads?

Because social listening allows you to listen to conversations of your audience and prospects–helping you provide the right content, product, or service that will enable you to convert them to leads.
But…

What is Social Listening?

Social listening is the process of monitoring social media conversations. It is to identify what customers and prospects are saying about your brand, your competitors, and your industry.

Social listening allows you to gather feedback and mentions of your brand. These discussions will help you gain useful insights into both your brand and your buyer persona.

• Use social media management tools – Social media listening tools are great for listening to what people are saying about your industry because they’re built with advanced tracking capabilities that allow you to listen to what your target market is saying about you, your competitors, and your industry.
  Set Google Alerts – Google Alerts will send you emails whenever someone mentions your brand, competitor, or your industry.

Wrapping Up

Social media is a formidable component of any digital marketing lead-generation tactics in the market.

As much as you strive to generate more leads with social media marketing campaigns, it is important that you’re more specific with your strategies. This will enable your audience easily get a clear picture of what you’re offering.

However, because readers of your content would willingly give their emails does not mean they are quality leads, but it presents you the opportunity to nurture them into buying customers.

Therefore, apply the tips above and keep TESTING to pinpoint what strategies work best for you!

Please let us know what tips below you are using today for your social media lead generation! Which ones will you incorporate for 20232?

The post The 7 Best Ways For Social Media Lead Generation In 2023 appeared first on Inspire To Thrive.

This Missinglettr review discusses everything to know about the social media marketing automation tool. Reading this detailed review will equip you with the information you need to automate your social media marketing and make life much easier. Furthermore, you will see a chart for the Missinglettr pricing as well on this blog post.

Social media marketing and promotion are essential aspects of digital marketing. In 2021-2022, 91.9% of US marketers in companies with over 100 employees used social media for marketing purposes.

For an MSME, adopting social media marketing is difficult, especially when you already have a lot going on.

Publishing a post and keeping up with promotions on Twitter, LinkedIn, Facebook, Instagram, etc., can be overwhelming.

Social Media Scheduling?

That can be full-time work on its own with the many different social media management apps for different tasks.

Social media marketing ends up sucking away productive hours you would have invested in business operations.

If this sounds like the story of your life, then you will be overjoyed by the good news I bring in this MissingLettr review.

MissingLettr – An all-in-one social media marketing tool for smart and easy automation of social media.

NB: If you have heard of MissingLettr before now, you can sign up for an account at a discount price.

However, if you haven’t heard of it before, read on to explore the many incredible features of the tool and how it works in this MissingLettr review.

But first…

What Is MissingLettr Social Automation Tool?

MissingLettr is an all-in-one social marketing platform that turns content into engaging social media posts and solves content distribution challenges by finding the best niche influencers for you.

Simply put – MissingLettr helps you automate social media posts, improve your social media marketing, and automatically grow your brand one social post at a time.

With the social media automation tool, you are sure of more followers, connections, qualified traffic, leads, and more time to spend on business operations.

The software is simple, smart, and powerful and relieves you of the stress of jumping from one app to another trying to grow your social media pages. Furthermore, it allows you to connect and run all your social media accounts and Google Places page from one dashboard.

It is more than a social media management tool. Read more of this MissingLettr review to learn more below.

With MissingLettr, you can;

• Automate all tedious social media management tasks
• Get up to a year’s worth of social media posts
• Schedule a social media post months in advance or according to your preference
• Be in control and choose what gets posted or not
• Drive brand awareness and engagement
• Grow your business beyond borders
• View all campaign metrics on your advanced analytics dashboard
• And more.

All you need to do is register, connect your preferred social media profiles, configure a few campaign settings, and you’re all set.

How Does MissingLettr Work?

It is easy to use MissingLettr.

To get started, sign up here, enter the URL of the first blog you wish to share, and connect your social media accounts – Facebook, Twitter, Instagram, LinkedIn, and now Google My Places.

After that, MissingLettr will create your first campaign using an autopilot artificial intelligence process that delivers 365 days’ worth of social media posts for your approval. The tool gives you output based on a combination of your blog post entries and content curated from niche resources across the web.

When you click approve, the social media posts are scheduled for the year, and you won’t have to do anything else.

Each time you create new content for your blog, MissingLettr will discover it and automatically generate a new social media campaign for the post.

The tool will send you an email requesting your approval for the campaign and the scheduled posts, and you can choose to approve or edit.

The bottom line, nothing gets posted without your approval.

You relax while MissingLettr handles your social media postings and management.

When you can see results you know why this tool is worth the time to try out today.  Nothing speaks louder than results to your clients or to your boss when you manage social media.

How To Create A Campaign On MissingLttr

Check out this video below to see this content curation software in action.

MissingLettr Key Features – Why You Should Sign Up Today

Amongst other tons of features, below are the top MissingLettr features; reasons why you should signup for an account today as MissingLttr pricing is very affordable, or take a free trial.

MissingLettr Drip Campaigns

The MissingLettr drip campaign turns every blog post that you publish into social media content.

This is how it works:

• The tool’s AI technology goes through every blog you publish
• It analyzes them, finds the right hashtags and images to use
• Then schedules them for your approval
• An advantage is that the tool can revisit your old posts and schedule them for social media promotion. This brings the old posts back to life and opens up new avenues for traffic generation

With MissingLettr, all you have to do is publish your post as usual, and the tool will take it up from there.

However, do note here that you can edit, accept or reject social media scheduled post suggestions made by MissingLettr. So you are in for zero surprises as nothing will be posted without your permission.

The social media automation tool works with WordPress, Blogger, Wix, Ghost, Medium, Squarespace, and more, so you don’t need to worry about manually uploading your blog links.

What does ‘Drip Campaigns’ mean exactly?

The MissingLettr drip campaign means the tool will distribute your social media posts evenly over time.

MissingLettr Calendar

Furthermore, MissingLettr offers a calendar feature that helps content creators to set up their marketing schedule on the platform.

With the calendar feature, you can review scheduled posts, track your drip campaigns and curated content and handle every other thing regarding your social media automation management.

The calendar is so easy to use that a 12-year-old can easily sign in and schedule social media posts in seconds.

MissingLettr Curate

This is a new (optional) addon to the MissingLettr key features and offerings. With the curate add-on, you can simply curate and share engaging content with your followers.

This is useful to influencers and people who don’t have the time to manually search for content to share.

Curate creates a community of sharing – just like bloggers sharing pods. You can easily find engaging content to share and/or get your content shared by other users. Hence, this is what makes MissingLettr different than most other social media automation tools.

MissingLettr Optimizes Your Social Media Content

You won’t spend time creating and resizing images to meet different social platforms’ posts and image requirements. MissingLettr automatically creates auto-sized bespoke images that look great on whichever social platform you use.

A perfect post and image for all social media networks.

Furthermore, the tool extracts quotes from your blogs and turns them into branded quote bubble images that you can share easily. These branded images are optimized for each platform and attract extra attention.

Hashtag Recommendations

MissingLettr also automatically generates posts with suitable hashtags for you based on the blog post you promote. You can review the suggestions and choose to remove, edit or approve them for posting.

Hashtags are important and provide an avenue to reach a new audience. MissingLettr suggests hashtags based on popularity, and you get to choose whether to use them or not.

And yes, you can also add your own hashtags and set them as default to be used in every post. This helps your online branding consistency.

Don’t like hashtags?

You can easily disable the hashtag feature.

Guest Post Promotion

Are you concerned about posts you published on other websites?

Don’t worry. MissingLettr lets you automate and share your guest posts, just like it is on your blog.

You only need to enter the guest post URL into MissingLettr, and the tool will automatically create social media drip campaign posts for the blog.

As usual, you can adjust the posts and remove the posts you don’t want before approving the campaign to make social posts for you over the next 365 days.

Medium Content Repurposing

MissingLettr also helps you repurpose your content on Medium.

If you have a Medium account and don’t want to go through the stress of manually reposting on Medium, you can use MissingLettr to achieve that automatically.

You only have to connect your Medium account to MissingLettr, and your blog posts will automatically be republished on Medium whenever you want.

Content Templates

With MissingLettr, you entirely control the templates used to create and share your content. You can edit, remove and add elements to suit your writing style.

For example, MissingLettr can choose quotes from your blog for posting. However, it will offer you varieties of ways for you to frame the quote. The final decision to go with the suggestion is left to you.

Flexible Social Media Post Scheduling

By default, MissingLettr campaigns for each published blog post run for 12 months. However, you have the chance to adjust the schedule to suit your marketing needs.

You can adjust the length of the campaign, the number of posts, and the distribution of the posts. You can also choose your post distribution based on whether you want more posts at the beginning, middle, or end of the campaign.

This gives room for both your seasonal short social media blast campaigns and much longer evergreen campaigns.

Campaign Analytics

MissingLettr also has a reporting and analytics dashboard to track how your posts are performing. You can monitor the number of campaigns awaiting review, campaigns running, how many hours until the next post, total clicks on your posts, etc.

This helps you keep track of your progress and know how you’re performing on different social media platforms.

This MissingLettr feature makes it great for agencies to show clients how their performance is on various social media platforms. Not only that but the MissingLettr pricing is affordable for agencies to use.

Branded Imagery On MissingLettr

Another reason why you should sign up for MissingLettr is the branded imagery feature. MissingLettr creates branded images to go with your social media posts. (This branding is for premium accounts only.)

There are various themes to choose from, and you can customize them to suit your business branding. From fonts, font sizes, weight, alignment, color, background, and logo, you can edit all to fit your brand perfectly.

Furthermore, you have the option of adding custom images, automatically extracting images from the blog post, and choosing a random image, plain colored background, or dynamic images that change automatically for each campaign.

You can achieve all these with just a few clicks as you see in this MissingLettr review.

Custom URL Shorteners

Another interesting MissingLettr feature is the custom URL shortener feature. With MissingLettr, you can easily personalize your campaigns with custom URLs. You have the option to choose from several providers like Bitly, Lttr, Replug, Short.CM, PixelMe, and JotURL.

Using shortened URLs for your social media posts helps make the links driving traffic back to your blog post tidy and more presentable.

MissingLettr has lttr.ai as its default URL shortener for easy campaign tracking and performance analysis. However, you can always choose a preferred lttr.ai alternative URL shortener.

Client Approvals

To top it all, MissingLettr allows freelance social media marketers and agencies to invite their clients to approve campaigns before anything is scheduled for posting.

It is a recommended social media management tool for social media marketers who want an automated way to make juggling multiple clients easier.

The process is easy – enter the client’s email address, and they will receive an invitation to view, approve or reject the campaign. There is also room for them to add comments or feedback so you can easily implement and proceed with the campaign.

You get a lot of extras with the MissingLettr pricing.

MissingLettr Review Pros

Like every other social media marketing automation software, MissingLettr has its benefits and downsides.

Below are the top reasons social media managers use MissingLettr;

• MissingLettr eliminates the tedious and repetitive task of sharing and resharing content.
• It keeps your social media accounts active with regular new posts even while you sleep or are on holiday.
• It saves you hours of social media marketing time, so you get to spend more time on business operations.
• The hashtag feature saves you the stress of researching hashtags yourself. You edit to your preference, schedule, and move on.
• It only takes a couple of minutes to generate 365 days’ worth of content from each new and existing blog post.
• You have several templates at your disposal. You choose what works best for your social media campaign, customize them to your brand style, and schedule and let MissingLettr handle the rest.

And There Is More From The MissingLettr Review

• The software is easy to learn, and there are several resources – blogs, webinars, training, etc. (and this MissingLettr review)– where you can get all the help you need to get started.
• It has a user-friendly interface and is ideal for social media automation newbies.
• The AI social media automation tool uses natural language processing systems.
• It is affordable even for freelancers and entrepreneurs.
• Excellent customer support via live chat any day of the week; ideally Monday-Friday, UK office hours.

Sign Up Now to enjoy all these benefits and more after reading this review of MissingLettr.

MissingLettr Review Cons

The downsides of using MissingLettr include;

• The hashtag generator feature doesn’t give you all the hashtags. You may need to do further hashtag research with another tool.
• MissingLettr analytics is basic and not advanced. Although, they are working on improving that part of the tool.
• Another downside to using MissingLettr is that the starter package – the ‘blogger/solo plan’ – doesn’t include essential features like an automatic quote, bubble generation, scheduling, multi-source for content, etc., If you want to get these features, you will need to upgrade your account.

Despite these low points of the MissingLettr social media marketing tool, the software is perfect for your social media automation.

MissingLettr Pricing – Cost of MissingLettr

The good news is that MissingLettr pricing has a FREE trial plan which lasts 14 days. This FREE trial version of MissingLettr can help you enjoy and explore all features and discover the suitable tool for you.

And yes, it is a no-obligation signup – you won’t need to enter your credit card information to sign up.

MissingLettr pricing has three plans you can sign up for;

• The MissingLettr free plan
• Or The MissingLettr solo plan and
• The MissingLettr pro plan

Every MissingLettr pricing plan comes with a free trial, and you can cancel anytime.

Sign Up for a preferred plan now.

Table Showing The Three MissingLettr Pricing Plans And What They Offer

As you can see from the above chart, the MissingLettr pricing is considerably less than other social media automation and management tools out there today.

MissingLettr Curate

The MissingLettr team has added a new feature – the MissingLettr Curate. This new add-on tool allows you to get more shares and traffic to your site. The tool allows you to curate your best content and offer it to others on the Curate platform for sharing.

You can also share others’ content.

You can call it a blogging pod or mutual sharing platform for bloggers and content marketers.

With the MissingLettr Curate Add-On;

• You will build a good rapport with other bloggers and content marketers.
• You also build and boost your brand recognition and reach.
• More traffic and leads to your website

MissingLettr Alternatives

There are different social media marketing and automation tools, but none have combined the features as much as MissingLettr does.

Below are some MissingLettr alternatives and how they compare. You may also read the MissingLettr review comparisons with Buffer and Agorapulse.

Table Showing MissingLettr Alternatives and Their Features (MissingLettr vs. Buffer vs. Hootsuite vs. Sprout Social vs. Oktopost)

If you have tried out any of these social media management tools and haven’t found what you are looking for, you may want to try out MissingLettr.

Sign Up here at a Discount Price.

Is MissingLettr Worth The Money? – Final Thoughts

With MissingLettr breaking into the market, there have been many questions about whether MissingLettr is worth the money.

Some others have also asked if MissingLettr is the best social media tool for post automation in 2023.

To answer these questions, I can say that MissingLettr solves numerous problems many bloggers and social media marketers face. It also fills the gaps by providing features other MissingLettr alternatives lack.

This uniqueness of MissingLettr has made it a must-have amongst social media marketers and managers who want a more effortless and automated way of managing their blogs and social media accounts across all platforms. Not only that but the MissingLettr pricing is the most affordable social automation tool out there today.

You can start enjoying the benefits of MissingLettr by signing up for a trial version here.

Finally, if you have any questions relating to this MissingLettr review or any questions or feedback at all about using the tool, feel free to drop a comment below or contact Lisa today.

The post MissingLettr Review: Smart Social Media Marketing Automation appeared first on Inspire To Thrive.