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Founder Spotlight: Sophie Kim on Building a Brand Customers Love with Kurly

Published August 13, 2026

Sophie Kim’s first food memory, from around the age of four, is gat-kimchi with bori-gulbi, a pungent mustard-leaf kimchi paired with salt-cured dried fish. It was grown-up food, and the start of a grown-up palate.

After graduating from Wellesley C...


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To Summer and the Fragrance of Memory

How an afternoon at a garden window — and a remembered trace of osmanthus — became one of the most distinctive names in contemporary Eastern fragrance.

Published August 6, 2026 Left: Elvis Liu, Founder & Chief Executive Officer; Right: Shen Li, Co-founder & Chief Creative Officer

On an afternoon in 2017, E...


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