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How I Built This with Guy Raz icon

How I Built This with Guy Raz

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In the early 1980s, Ron Shaich took over Au Bon Pain, a struggling group of Boston bakeries, and helped grow it into a national chain with 250 locations. But Ron saw an even bigger opportunity in a small bakery chain in St. Louis. So he made a remarkable gamble: he sold Au Bon Pain to focus entirely on what would become Panera Bread. That bet helped transform the way American...


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Jack Haldrup didn’t set out to build a billion-dollar company. He just wanted a way out of consulting and a bar of soap he actually liked.

After developing psoriasis, Jack started paying closer attention to the products he used on his skin. A chance purchase at a farmers market introduced him to handmade soap and sparked a business idea. With just $1,500, he launched a...


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Michael Dell was building a tech business in his dorm room long before it became a familiar startup story. In 1983, the UT Austin student began selling PC upgrade kits. Within months, he left college to devote himself to the business. When Dell entered the Fortune 500 in 1992, Michael was just 27—the youngest CEO on the list.

In this episode, Michael explains how a tee...


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Brian Chesky was 26 when he and his co-founders launched Airbnb, turning a few air mattresses in a San Francisco apartment into one of the most successful startups of all time.

But as Airbnb grew into a company worth more than $100 billion, Brian struggled to keep up. He hired experienced executives, trusted them to make decisions, and watched the company become increa...


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Today’s callers: Dominic in London faces challenges with profitability and scaling for his foldable bike helmet. Then, Ivana in Vancouver wonders how to maintain the momentum of her pet gear brand as she prepares for the arrival of her first child. Danny in South Carolina wants to expand her nail salon concept without making major trade-offs in her family life. And Justin in ...


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