Gym Insight Blog

There is money being left on the table in your gym right now. If you are not making at least 20 percent of your total revenue from exercise classes at the moment, then you need to rethink what you are offering. Diversifying your revenue is one of the smartest things you can do as a gym owner. Relying solely on memberships to provide you with income is a recipe for possible di...

In an industry where operational efficiency and member retention can determine success, there is one factor that stands out above all the rest when determining how successful a commercial gym is going to be: Location. The perfect location will drive constant foot traffic, even if the gym is lacking in certain areas. A poor choice will doom even the most well-equipped and best...

Kelly Morgan started MorGainz Fitness (love the name) in Pennsylvania over 14 years ago. With four current locations, and more probably just around the corner, her journey to becoming a gym owner is a unique one. 

Morgan was active duty in the Air Force at the age of...

I lived in a town of just under ten thousand people for a couple of decades. Every year, the town would bring in musical talent for its county fair. These people who were performing would eventually end up at my fitness center to get a quick workout in, shoot baskets, or swim a few laps before the concerts. Word would spread, and hundreds of people would arrive at the gym to ...