gotcha!

One of the biggest misconceptions in business is that great work automatically leads to growth. If you do something good enough times, it will give you great results.

It would be nice if that were true. Build a great product, deliver excellent service, and customers will naturally find you. Unfortunately, that is not how today’s market works.

Every day, potentia...

I just finished watching Better Call Saul a second time with my wife Marija, who hadn’t seen it. In it we have two basic types of people: those who adhere to the rules of society and climb the ladder of success, and those who use craftiness and break the rules, taking advantage to skip ahead. I believe that this is true. Of course, not everyone is a con artist, but for sure t...

Running a business often feels like starting from scratch every single week. Monday arrives with a fresh list of problems to solve, customers to contact, emails to answer, and decisions to make. Before long, the week is full, but it rarely feels productive. The business is moving, yet growth feels slower than expected.

Many owners assume this is simply part of entrepre...

Every business runs a campaign at some point. A seasonal promotion. A product launch. A burst of ads to push through a slow patch. The traffic spikes. The phone rings a bit more. There’s a moment where things feel like they’re moving.

And then it ends. Things go quiet. The spike collapses back to the baseline, sometimes lower than before. The next slow patch arrives, a...

Every serious business owner needs to ask one question right now: is there a part of your business, maybe your highest-margin service, that two smart people with AI could replicate in 60 to 90 days?

That is no longer theoretical. We already have a one-person company that crossed a billion dollars in annual revenue using AI (