Go Camp Pro blog - Go Camp Pro

When the last bus pulls away, and a peaceful quiet settles over the trails and cabins, every camp director knows the rhythm of the shutdown. It’s a time for taking inventory, winterizing the plumbing, and storing the canoes. Or it means a shift to school programming, weekend retreats, and winter camps.
<...

This article is inspired by the book

Your camp website is your digital front door. For many families, it’s their very first impression of your program—and their deciding factor for registration.

Focus the Front Page

Your homepage should speak first to people who aren’t yet registered.

It’s tempting to cover everything, but try to keep your main message and layout focused on wel...

If you feel buried by camp work, start here.

The Asymmetric Action Matrix (AAM) helps you find tiny, high-leverage actions that free time fast and rebuild joy in your role.