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It’s no secret that the pressure on nonprofits to prioritize financial sustainability is intensifying amid economic uncertainty. Consider the following insights from the href="https://nff.org/state-of-the-nonprofit-sector-survey/" target="_blank" rel...

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I’ve been seeing a disturbing pattern in fundraising appeals this fall. Smart, well-meaning people are making the same critical mistakes – and ignoring decades of proven data about what actually works.

These well meaning people are smart, creative, resourceful. But their fall fundraising letters are just wrong.

The Problem: Instinct Over Evidence

I recently list...

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You know that moment when your board announces, “We need to raise $50,000″… and everyone looks at you like you’re supposed to magic it into existence?

Yeah, me too.

It’s easy to panic. Especially if the board mistakenly thinks that you “just” need to find 50 people to give $1,000.

The Power of a Gift Range Calculator

Based on studies of successful campaig...

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Behind every successful fundraiser, community gala, or awareness event is a nonprofit event planner managing countless details, from budgets and vendors to volunteers and sponsors. 

All the while, they need to keep the mission front and center. Unlike traditional event planners, their work goes beyond logistics; every choice support...

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In the last few weeks, many nonprofit leaders have been asking me a variation of the same question: “How do I know how much to ask the donor?”

Do you ever wonder?

In the last few weeks, I’ve heard more interest in tools like WealthEngine, DonorSearch, iWave, and Hatch.ai than I had in the previous six months! Granted, I am currently advising a n...

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