The debate rages on: should cold brew taste balanced or melt your face off?

The post Smooth Sippers v. Face Melters: Balancing Strength & Flavor in Cold Brew appeared first on Fresh Cup Magazine.

The past decade has seen a newer crop of quality-minded tea importers and vendors: here are three you need to know.

The post Beyond Earl Grey: Tea Wisdom from Three AAPI-Owned Importers  appeared first on Fresh Cup Magazine.

Spot coffee—green, unroasted beans purchased from a warehouse—is often regarded as inferior. But is that really the case?

The post Big Time Changes: Redefining Spot Coffee appeared first on Fresh Cup Magazine.

A two-part series examining how COVID-19 continues to spread at coffee events and what steps we can take to make spaces safer.

The post Nine Layered Steps to Make Large Events Safer for All appeared first on Fresh Cup Magazine.

A two-part series examining how COVID-19 continues to spread at coffee events and what steps we can take to make spaces safer.

The post Covid Case Study: What Happened at Specialty Coffee Expo? appeared first on Fresh Cup Magazine.

Is Q certification worth it for baristas to pursue? The answer depends on where you want to go in your career.

The post Triangulate Your Career: Should Baristas Consider Getting Q Grader Certification? appeared first on Fresh Cup Magazine.

People have consumed coffee for its stimulating effect since the beginning. Legend has it that Kaldi, a goat herder in Ethiopia, discovered coffee cherries when he noticed how energetic his goats were after eating the fruit from a specific tree. After sharing his findings with a local monastery, word of the energy-producing fruit spread. Humans … Continue reading For The Love of Decaf: A Glimpse Into the Rise of Decaffeinated Specialty Coffee →

The post For The Love of Decaf: A Glimpse Into the Rise of Decaffeinated Specialty Coffee appeared first on Fresh Cup Magazine.

Haitian coffee producers continue to work tirelessly to improve the quality of their coffee production. Haiti’s story is one of revolution and inspiration.

The post Haiti: A Story of Revolution and Inspiration at Origin appeared first on Fresh Cup Magazine.

Espresso in Italy has sat at the comforting price of €1 for decades, but can this price really continue?

The post The Beguiling Promise of a €1 Espresso appeared first on Fresh Cup Magazine.

How to maintain your standards during high-volume rushes and events.

The post High Quality Even in High Quantity appeared first on Fresh Cup Magazine.

If cold brew is simply a menu option for warmer months, it's time to think critically about how to carve space for a unique—and quality-driven—version of the popular beverage. 

The post Stay Flush in a Cold Brew Rush appeared first on Fresh Cup Magazine.

How today’s outdoor enthusiasts can enjoy a high-quality cup of coffee while hiking or camping.

The post Packing Up: A Practical Guide to Brewing On-The-Go appeared first on Fresh Cup Magazine.

Even after more than a century of industry innovation and growth, coffee advertising remains stale: here are six ads doing something fresh.

The post A Breakdown of 6 Coffee Ads (And Why They Work) appeared first on Fresh Cup Magazine.

There’s a step usually left out when informing the consumer of all the varied aspects of the coffee supply chain, a step that is so ubiquitous in modern trade that it is barely thought about: shipping.

The post Trade Winds appeared first on Fresh Cup Magazine.

Back in my days as a barista, I was thrilled to close shop with my “work besties.” A work bestie is defined as: a co-worker who shares a wicked sense of humor complimentary tastes in music a penchant for inside jokes, and the kind of person you can cry to in the walk-in When working … Continue reading Pouring Into the Other’s Cup: How One Latte Art Competition is Redefining Community →

The post Pouring Into the Other’s Cup: How One Latte Art Competition is Redefining Community appeared first on Fresh Cup Magazine.

Driving and riding the mobile wave.

The post A Moveable Feast: How Mobile Carts Keep Coffee Going appeared first on Fresh Cup Magazine.

In the last five years, we’ve seen a giant leap in one very specific aspect of roasting technology: the rise of smaller, more compact digital roasters.

The post On The Rise of the Digital Roaster appeared first on Fresh Cup Magazine.

How Couplet Coffee has gone off-script to achieve legend status on social media. 

The post Couplet Coffee Is Doing Coffee Social Media Better appeared first on Fresh Cup Magazine.

Creating consistency across regional water differences.

The post Managing Multiple Water Sources: Why The Water You Use To Brew Matters appeared first on Fresh Cup Magazine.

It’s easier than ever to create a DIY tea experience that distinguishes your café and provides a unique menu offering for customers.

The post A Different Kind of Blend: On Crafting A Signature Tea Experience appeared first on Fresh Cup Magazine.