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Fintech in Baltic

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Site title: Fintech in Baltic

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Once a major hub for cryptocurrency startups, Lithuania has seen its crypto sector contract sharply following the implementation of the Markets in Crypto-Assets Regulation (MiCA) in the European Union (EU).

As of January 2026, only three Crypto-Asset Service Provider (CASP) licenses had been granted by the Bank of Lithuania, a far cry from the 324 registered crypto com...


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The fintech industry in Latvia is shifting from a fast-moving, fragmented market to a more structured, policy-aware, and economically relevant sector, driven by the growing scale of the industry, deeper regulatory engagement, and ongoing infrastructure development, according to the Fintech Latvia Association.

In a new report, the trade group


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Product–market fit (PMF) is often described as a breakthrough moment: growth accelerates, customers buy effortlessly, and the product “clicks.” In fintech, that narrative is misleading.

Based on original qualitative research conducted for my MA thesis  (Full title “How High-Performance Estonian Fintech Startups Achieve Product-Market Fit” at  Estonian Busines...


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