FINITE – B2B marketing events & community

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Is SaaS really dead? AI agents, vibe coding and repositioning with Antony Cousins, VP Product at Meltwater3 days

After a trillion‑dollar sell‑off in software stocks and the so‑called “SaaSpocalypse”, it is not just founders who are nervous – CMOs and marketing leaders are questioning the future of their products and positioning.

In this episode of the FINITE Podcast we sit down with ...

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Disruptive Technology, Adaptation and Hyper‑Growth with Caitlin Allen, SVP of Market and Chair at Simbe Robotics3 weeks

B2B technology is shifting at an unprecedented pace. As traditional sectors grapple with supply chain pressures, shifting workforces, and the demand for personalisation, new frontiers like hardware-as-a-service and physical AI are moving from peripheral concepts to essential infrastructure. For marketers, the challenge is clear: how do you build a category and drive a...

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