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Site title: Fashion.at | Austrian Fashion & Culture Magazine |

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Austria's Halloween costumes reflect film and TV trends. New spending figures show the scale of the celebration, while willhaben searches reveal which characters people want to become.

Image: A black-and-green witch costume for children, listed on willhaben for €25, is shown on a smartphone screen, with a matching pointed hat inset. Screenshot of a willhaben listin...

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Shoes can signal luxury, belonging or power. At Vienna's Heidi Horten Collection, works by Andy Warhol, Sylvie Fleury and others reveal the social meanings behind an everyday object.

Image: Exhibition view of To Shoe or not to Shoe – Warhol and Others at the Heidi Horten Collection, Vienna, 2026. Left: black shoes in a glass case - Sylvie Fleury, Alaia Shoes, 2003....

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What can 16,000 shapes and 4,000 patterns tell us about porcelain today? Herend's 200th anniversary exhibition at Vienna's Lobmeyr examines the relationship between craftsmanship, decoration and table culture.

Image: Herend porcelain cups and saucers with different hand-painted decorations are displayed on curved tables inside Lobmeyr's Vienna showroom. The stairca...

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How transparent is public art funding in Austria? 'Cytara Chat with i' unpacks federal reports to reveal where grants go—and where fashion design fits into the system.

Image: Infographic showing Austria's federal art and culture budget distribution via proportional bubbles. Large circles for performing arts and museums show higher funding; smaller bubbles represent...

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Six traditions join Austria's national inventory of intangible cultural heritage. From the craft behind Walser costumes to yodelling's pop-culture afterlife and the families keeping Vienna's Prater alive.

Image: Symbolic illustration of Austria's six new intangible cultural heritage entries: yodelling, traditional shooting practices in the Salzkammergut, Tux-Ziller...

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