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A proposed class action in Washington State accuses Tommy Bahama Group, Inc. of using misleading, urgency‑driven subject lines that do not match the true availability of the underlying offers. We reported recently on a similar case involving Nike. Plaintiff Valerie Haley alleges the brand’s campaign tactics, subject lines such as “Ends Tonight!” and “Limited Time […]

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Global communications platform Infobip forecasts over 3.9 billion messages exchanged between brands and customers this shopping season, marking a 15% increase year on year. This reflects how AI, mobile commerce, and rich messaging channels are powering more personalized shopping experiences. Rich Communication Services (RCS) will be the fastest-growing channel in 2025, with volu...

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EasyDMARC, a global leader in email authentication and deliverability, is increasing its presence in APAC by sponsoring strategic events in Australia this October to help close the country’s critical email security gaps. With phishing and domain spoofing remaining top threats across all sectors, EasyDMARC will showcase how organisations can achieve real protection through effect...

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At this year’s EM Days in France, the Certified Senders Alliance (CSA) announced that Orange, one of the largest French mailbox providers, has joined as its newest mailbox provider partner. The announcement was formally highlighted on LinkedIn on 2 October, with CSA confirming that technical implementation is already underway. In CSA’s own words, this partnership […]

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Yahoo is in advanced talks to sell AOL to Italian app developer Bending Spoons in a deal valued at around $1.4 billion, according to Reuters. The move signals that Apollo Global Management, which owns 90% of Yahoo after acquiring the company from Verizon for $5 billion in 2021, may be repositioning the brand’s long-term strategy […]

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