Elsner Technologies Pty. Ltd.

Shopify Checkout Extensibility gives merchants a way to customise the checkout experience using supported apps, extension points, branding tools and business logic instead of relying on the older checkout.liquid approach. For Australian ecommerce businesses, understanding these options is important when planning a checkout upgrade, adding custom functionality or improving the...

Choosing the right technology partner for your website is one of the most important decisions an Australian business can make. WordPress now powers a huge share of active websites worldwide, and Australian businesses across retail, healthcare, professional services, education, and real estate rely on it for everything from simple brochure sites to complex WooCommerce stores. ...

Ecommerce‌ used to mean simply having an online store with reasonably priced products. However, by 2026, success in digital retail will hinge on how deep brands’ understanding of individual customer needs is and how quickly they respond to those needs. 

The industry is an example of how ecommerce personalisation trends are revolutionising how business is done. Simply p...

As we move closer to 2026, the rate at which cyber threats evolve exceeds what most website owners expect. AI is changing how attackers operate, enabling automated breaches, smarter malware, and highly targeted phishing messages. At the same time, website platforms such as WordPress remain the primary targets due to their large global user base and the rapid growth of their p...

The Australian trading industry, which includes businesses that export, import, and distribute products in global markets, is experiencing fierce competition of a kind never seen before. Knowing what is branding and how it influences people’s perception has become a crucial factor of survival and continuous ‍‌expansion. A mere trading company cannot depend on low prices or pr...