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Website title: Elink Blog - Thoughts on Content Curation, Email Marketing, Content Marketing

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Getting people to land on your website already takes real effort. You publish content, share links, maybe even run ads. But once they read the page, most visitors leave and never return.

That’s why newsletter signups matter. When someone subscribes, they’re not just reading one article and moving on. They’re giving you permission to show up in their inbox again. Unl...


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Many online businesses don’t fail because the idea is weak; they stumble right at the start. Launches happen too quickly, and marketing feels all over the place. Specifically, no one clearly answers the most important question that can come to the buyer’s mind: why should this matter to me?

When beginning an online business today, it is not enough to simply have an ...


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Not so long ago, people used to share their thoughts in journals, diaries, and notebooks tucked away in drawers. Maybe you had one too. It was personal, private, and meant just for you.

Fast forward to today, and that habit has taken a digital turn. Instead of pages, we now have screens. Instead of locked diaries, we have blogs. And today, starting a blog isn’t just...


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Running a school isn’t an easy job, that’s for sure.

The amount of administrative work that is required in the maintenance of a school is tremendous, from managing the students and staff to organizing schedules and resources; there’s a ton that needs to get done.

One of the many roles and responsibilities that lie upon a school management’s shoulders is to...


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You hit send on the email.It lands in your subscribers’ inboxes.A few people open it… and then nothing happens.

No clicks. No traffic. No action taken.

That’s the frustrating part of email marketing, which no one talks about enough. Seeing your email open feels good, but clicks are where we actually move leads, sales, and conversations forward with the aud...


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