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Amazon has announced a reduction in seller fees across a range of popular categories. Fulfilment by Amazon (FBA) fees will also decrease in many European countries. The lower fees will apply to items such as low-priced clothing and home products. This move is part of Amazon’s strategy to compete with platforms like Shein and Temu.
Return rates of online orders are an issue for many sellers. In the online fashion sector in the DACH countries, 87.7 percent of sellers report return rates of up to 50 percent. Around 80 percent of online sellers in the region do not expect that return rates will improve in the next three years.
The adoption of ecommerce varies widely across European regions: from 21.7 percent in Yugoiztochen, in the southeast of Bulgaria, to 91.5 percent in the Dutch province of Utrecht. A new map from statistics agency Eurostat clearly visualizes these differences.
Portuguese consumers have now spent around 11 billion euros on online shopping so far in 2025. This is about 1 billion euros more than last year. The estimate comes from the Associação de Economia Digital (AED).
Earlier this month, the European Union decided to remove the customs exemption, that was applicable for goods with a value of up to 150 euros, in 2026. The measure targets Chinese platforms, that mostly sell cheap products to European customers. Türkiye expects that it will be unaffected by the new ruling.
