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Title: Guide to a Successful Cash Based Physical Therapy Practice

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Episode 300 feels like a good time to zoom out.
I started this podcast back in 2014. It was the first podcast on this topic of Cash-Based practice. Since then, I’ve had a front-row seat to startup clinics, multi-location operators, practice owners who were barely hanging on, and practice owners who were absolutely crushing it...

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Most Cash-Based practice owners approach referral source networking the same way…

They imply they’ll “send patients” to the prospective new referral source, and
they hint at a partnership that (if we’re being honest) they can’t actually sustain...

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Drop-offs happen.
Even if you run a tight ship… even if outcomes are strong… even if you’ve trained your team well…
People still drift.
They hit 70% better, and justify to themselves that they feel “good enough”...

The post How to G...


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Most practice owners don’t lose revenue because of bad marketing.
They lose revenue because of slow follow-up.
Weak conversion.
Or the belief that “we’re too busy.”...

The post How to Turn Website Leads Into Cash-Pay Patients...


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