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Dotdigital title: Dotdigital: Cross-channel marketing automation platform
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You’ve used AI to write copy. We know, because we all have. And you’ve felt that specific kind of disappointment when it comes back sounding like every other brand in your inbox. Technically fine but completely forgettable. The kind of copy that could belong to anyone – and so, really, belongs to no one.
That’s not an AI prob...
We surveyed 4,000 people across Australia, Singapore, the UK, and the US to find out how they shop, how they discover brands, and what actually drives buying decisions. The findings provide a fresh perspective on where customer habits are heading and where your strategy needs to go too...
Editor’s Note:
Hi, I’m Layla, Content Producer here at Dotdigital and your go-to for planning your social media calendar. As spring moves towards summer, May brings plenty of opportunities to refresh your social content. With two bank holidays in the UK and a calendar full of seasonal highlights, it’s the perfect time to create campaigns that feel e...
AI is everywhere in marketing right now, and you’ve probably seen your fair share of it already. What’s less clear is how teams are using it day-to-day, and what kind of results it’s really driving.
So, we’ve pulled together six practical ways Dotdigital customers are using AI in their campaigns, along with the outcomes they’ve seen, to give you a clearer picture of...
Some of the most powerful things Dotdigital can do are hiding in plain sight. Not because they’re hard to find, but because when you’re in the zone, you stick to what you know, and never quite find the time to go exploring what automation platforms can do.
Consider...