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Digital and Social Media Sports

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Digital and Social Media Sports: Digital and Social Media Sports – A business-minded look at digital and social media in sports

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Episode 309: Best Of The Podcast — Duke, ESPN, Evil Geniuses, Atlanta Falcons, Athletes, Devils, and More

Watch and listen to episode 309 of the Digital and Social Media Sports podcast, a best of, featuring parts of conversations with:

3:14: Kennon Pearson | Columbus Crew, Duke Athletics — href="https://dsmsports.net/2022/05/24/episode-220-kennon-pearson-takes-us-i...

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From Front Door to Bottom Line: An Insider’s Look at Sports Marketing Leadership and the Power of Fan Identity

The view from a sports team’s social media seat offers a unique perspective. Social touches just about everything. The person at the helm of the social media practice needs to know everything going on with the team, by necessity. From gameday presentations to sponsor activations, co...

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The Sports Marketing Playbook for Turning Social Media Agility into Organizational ROI

On episode 308 of the Digital and Social Media Sports Podcast, Neil chatted with Dan LaTorraca, Director of Marketing at Zoomph and sports business veteran.

Dan discusses the...

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Episode 308: Dan LaTorraca on Leading Marketing and Brand at Sports Teams and Creating + Measuring Value

Watch or listen to episode 308 of the Digital and Social Media Sports podcast, in which Neil chatted with Dan LaTorraca, Director of Marketing at Zoomph and sports business veteran.

Dan di...

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How Sports Properties and Their Partners Build for Mutual Success: An Insider’s View

How do you define a good sports sponsorship?

There are plenty of definitions, and no shortage of software tools and measurement businesses to answer that question. But, for the consumers — the actual ...

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