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Personalization is one of the most celebrated trends in modern design. “Show the right content to the right user at the right time.” “Tailor the experience to individual preferences.” “Use data to make interfaces smarter.” These sound like obvious improvements. Who would want generic content when personalized content is available?
The problem is that personalization...
“Intuitive” is the highest compliment in design. It is also the laziest. We praise interfaces that require no thinking, that feel immediately familiar, that work exactly as expected. This sounds obvious. Why would anyone want confusing, unfamiliar, unpredictable design?
The problem is that “intuitive” is not a design goal. It is a design shortcut. It means “works li...
Let’s face it: For most of us, WordPress security is a mix of hope and caffeine. We know the threats are out there—brute force attacks, vulnerable plugins, shady themes—but where do you even start without spending a whole day on it?
The answer, thankfully, just arrived in the form of a brilliant new resource:
Every day, the human hand performs thousands of gripping, pinching, and twisting actions. Most of them go unnoticed. A coffee mug. A door handle. A steering wheel. A phone. The hand adapts instantly, without conscious thought. Good designers respect this automatic adaptation. Great designers understand the anatomy that makes it possible.
Here is how to design handhe...
A neon sign in a window is one of the few brand assets that continue to work after the shop closes. The lights inside are off. The door is locked. And the sign still tells the street w...