DecisionMarketing

Bonjour, bonjour, chers amis – anciens comme nouveaux – et bienvenue à la première de mes réflexions sur la grande escapade estivale de la “Dream Team” des Maîtres de Jeu.

Yep, you guessed it, we’re all relaxing on the C...

​So, there we all were recovering from the World Cup final half-time extravaganza – or load of “crap” as Wayne Rooney branded it – and up pops a four-minute spot fronted by Romesh Ranganathan, posing the question “What has the BBC ever done ...

British consumers are retreating from an increasingly automated world to seek “authentic human connection”, craving analogue experiences amid a perceived overreliance on tech, as they battle against the ongoing permacrisis.

Independent brand strategy and creative shop Neverland is calling for the the agency sector to sign up to a new industry-wide pledge, designed to improve pay transparency and build greater trust around how agencies reward their people.

Pernod Ricard is going back to the 1990s, partnering with Jamiroquai to recreate the Virtual Insanity video, revealing that, after all these years, Jay Kay was actually gliding effortlessly...