DecisionMarketing

Ecommerce organisations are dramatically increasing their investment in AI, but most are unprepared for the pace of technological change, with UK chiefs seemingly the most reluctant to adapt.

According to ne...

A pair of Manchester-based designers are calling for greater transparency in the creative industries after claiming the London Museum’s high-profile rebrand by Uncommon Creative Studio bears a striking resemblance to their own “Coo Pigeon...

Pilgrim’s Europe-owned brand Fridge Raiders is aiming to strengthen its position in the fast-growing meat snacking category by broadening its appeal with a new campaign featuring a couple of seemingly jinxed Antarctic explorers ba...

The Information Commissioner’s Office has finally published its full guidance on how charities can use the new data protection rules to boost their use of electronic marketing when engaging with supporters, nearly two mon...

VML EMEA chief executive Ewen Sturgeon is to lead the new WPP Creative division across the region, spearheading VML, Ogilvy, Burson, AKQA, Landor, and Design Bridge & Partners as the agency group seeks to streamline its opera...