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It’s the start of a new year… well, it’s February. But that’s still close enough to do a look back at 2025 right?
I wanted to take a moment to celebrate some of the orchestras, opera houses, ensembles, and art organisations that have been making great digital content last year. This isn’t looking at the size of following or most money spent on adverts, but those putting...
Whether you’re an orchestra, a concert series, or a musician, you’ve probably programmed music because of the anniversary of a composer. It’s everywhere in our industry. And we go all in on this approach too, sometimes focusing an entire season or festival around a composer just because it’s an anniversary. This approach has always got me thinking… do audiences actually care,...
Whether you’re a musician or an arts organisation, promoting concerts is hard. Creating social media posts and emails requires time and creativity. If you want to dive deeper with bespoke posts and ads for different audience types, it’s going to take more time and energy. So it’s only right that musicians and arts organisations are looking to AI to help promote concerts. The ...
"As the largest international event for classical and art music professionals, Classical:NEXT offers exceptional opportunities. Build valuable business relationships and network at the Expo, gain deep insights and practical, tailored advice at the Conference, and explore innovative artists and initiatives from around the world at the Showcases.
Whether you’re looking to...