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David Taylor

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Whether you’re an orchestra, a concert series, or a musician, you’ve probably programmed music because of the anniversary of a composer. It’s everywhere in our industry. And we go all in on this approach too, sometimes focusing an entire season or festival around a composer just because it’s an anniversary. This approach has always got me thinking… do audiences actually care,...

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Whether you’re a musician or an arts organisation, promoting concerts is hard. Creating social media posts and emails requires time and creativity. If you want to dive deeper with bespoke posts and ads for different audience types, it’s going to take more time and energy. So it’s only right that musicians and arts organisations are looking to AI to help promote concerts. The ...

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"As the largest international event for classical and art music professionals, Classical:NEXT offers exceptional opportunities. Build valuable business relationships and network at the Expo, gain deep insights and practical, tailored advice at the Conference, and explore innovative artists and initiatives from around the world at the Showcases.

Whether you’re looking to...

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Between 2016 and 2018, José Mourinho was the manager of Manchester United football club. During his time there, he received widely publicised criticism, not for what was happening on the pitch, but for his living arrangements off it.

Usually, when a manager joins a club, they move to the new area, buying or renting a house. But for his entire tenure at the club, he stay...

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