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This is my October retro, recorded from paternity leave a week after our son Louie was born. Every month I share a retro with members of The Lab, and a few times a year I share one here on the podcast feed.

October was a month of good signals at the top of the funnel. We had our second-best month of follower growth, our biggest month of podcast listening all year, and ...


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My guest is Milly Tamati, the founder of Generalist World, a newsletter, job board, and community for people whose careers don't fit in a box.

Milly started Generalist World in 2022 from a Scottish island with a population of about 191 people. Today the newsletter has more than 55,000 subscribers, she's posted on LinkedIn just about every weekday for roughly 1,400 days...


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Jonny Miller is the creator of Nervous System Mastery. It teaches evidence-backed protocols to cultivate calm, build resilience, and increase aliveness in 45 days. It’s a five-week, cohort-based course that is just wrapping up its sixth cohort in the last three years. In those six cohorts, Jonny has served nearly 1,000 students and earned more than $800,000.

Here’s the...


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My guest is Dorie Clark, a Wall Street Journal bestselling author, 4-time Thinkers50 honoree as one of the world's top business thinkers, and longtime faculty member at Duke and Columbia Business Schools.

Dorie is, by her own description, a LinkedIn person. She has close to 500,000 followers there, which puts her in the top half a percent of accounts on the platform. B...


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My guest is George Blackman, a YouTube scriptwriter who got his start writing full-time for Ali Abdaal and has since written scripts for creators from 30,000 to over 10 million subscribers.

This is George's second time on the show. Three years ago, we talked about scriptwriting fundamentals. Since then, George has started writing his own videos with AI, and he's spent ...


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