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For any company with an aim to operate within a new market, they must pace forward. Market entry is an important step that will help whether it is a new venture looking for market expansion or an already existing company wishing to enter the market to create growth. For any business to succeed in their new venture or area, it is important for them to understand customer deman...

The Indian Startup Ecosystem has grown leaps and bounds in the last decade. There have been several start-ups that have grown and attracted investors’ attention from fintech, e-tech, healthcare to e-commerce. But only a few eventually make a name for themselves as the best IPO companies in the market. An IPO isn’t all about money. It is also an indicator of a company’s financ...

Given the ever-connected nature of business, more organizations are depending on third parties like vendors, suppliers, contractors, consultants and service providers to help them function. Although these relationships can lead to greater efficiency and lower costs, they can also present a variety of risks that could affect business operations, compliance, and reputation. Eff...

Compliance with Goods and Services Tax (GST) is now a very important task for every business, irrespective of their size. Proper tax reporting serves as a tool for compliance and prevention of penalties, tax disputes, and financial risks for organizations. The key to a successful GST audit is the accuracy of financial and tax information. Data accuracy is a crucial element of...

Financial statements are an essential tool for investors, lenders, regulators, and others to analyze financial situation of a company. They provide an overall insight into an organization’s financial well-being and performance. It allows better decision making by the stakeholders. Sometimes these financial statements are intentionally falsified, and the complexities can be se...