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Website title: Participant-Driven Conference Design & Facilitation | Adrian Segar
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Most so-called event activations aren’t activating much of anything.
They generate buzz, foot traffic, and social media posts. They capture scans, hashtags, and lead data. But they rarely activate the one thing that actually matters: meaningful participant involvement.
In 2022, I designed and facilitated a two-day leadership summit in Puerto Rico for 24...
In the fall of 1970, I arrived at Oxford University as a first-term undergraduate reading physics at M...
Snowshoeing is far more enjoyable when your snowshoe doesn’t fall off unexpectedly in the middle of a blissful walk through quiet, snowy woods.
For the last couple of years, I’ve been cutting trails through our thickly wooded land. This fall, I completed a set of figure-eight loops connecting our home to the highest point on the property. Perfect timing: we’ve had cons...
Can we improve hosted buyer programs? I think we can, but not by tweaking them around the edges. This post diagnoses what I see as structural defects and outlines changes that could significantly improve the value of hosted buyer programs for buyers, suppliers, and organizers alike.
Background and full disclosureI have no direct involvement with hoste...