Jonah Berger understands the power of words in a way that makes them almost magical. We see the power of words everywhere these days, and behind them, behavioral science. Even more so as creatives and entrepreneurs. We see it in the constant marketing messages that we’re exposed to. It’s also common to consider the behavior of our customer base and our markets. Jonah Berger has been on CJLIVE before. His work continues to stand out. Jonah is a marketing professor at Wharton School at the University of Pennsylvania. He does a lot of research on behavioral science to study why we do what we do, why certain products, ideas, and behaviors catch on, and how we can use this knowledge to influence others. He’s the author of multiple best-selling books on these subjects and most recently has published Magic Words: what to say to get your way. Jonah explains he likes to think of helping all of us to use behavioral science to support living happier and healthier lives. When it comes to creative endeavors, understanding what drives another human being is critically important. Language can be used to be effective in the world. Everything Involves Language Everything we do […]

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A little-known secret that shouldn’t be one: collaboration is the secret to creativity. It’s not just about working with other people, it’s about working with the *right* people. I look for collaborators outside my area of expertise, people who bring new kinds of expertise to the table. A designer, a developer, a retoucher—everyone contributes to the vision in a different way. This is how I stretch myself as an artist. The benefits of collaboration go far beyond just creating better art. When we collaborate with others, we gain new perspectives and insights that we may not have thought of on our own. This can lead to breakthroughs in our work, and even in our personal growth and learning. In my experience, some of my most successful projects have come from collaborating with experts in fields outside my own. For example, I worked with a world-class software developer to create the Best Camera app, which was named app of the year on the iTunes platform. But collaboration isn’t just about finding people to help with a specific project. It’s about building a team of people around you who can support you in all aspects of your career and life. By surrounding […]

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Modern times come with many perks; it’s hard to imagine a life without the conveniences of wireless connectivity, ready-made meals and corporate jobs that reliably deliver biweekly paychecks. Yet at the same time, this system of continuity also works against our wellbeing. Now more than ever, people struggle with overwhelming stress and anxiety, depression, burnout, and even chronic physical pain as a result of their day-to-day realities. It’s a problem that has worsened significantly over time, prompting medical experts like Dr. Will Cole to dedicate themselves to the study of functional medicine. Listen to the Podcast The top practitioner, New York Times bestselling author and health advisor to the stars, is a leading expert in his field with decades of experience studying the connection between underlying risk factors for chronic disease and what causes them to become serious problems. He specializes in an alternative approach to the type of health care most of us are used to; rather than treat patients on a turnstile, walk-in clinic-like basis, Dr. Cole works with patients to fully assess their bio-individuality and come up with long-term treatment options. Functional medicine is an increasingly popular option for individuals with thyroid issues, autoimmune conditions, hormonal imbalances, […]

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Are you having a bad day? Or was it a bad 5 minutes that you milked all day? I love this question. Because it’s so true! How often have we let something small ruin our entire day. Of course there are terrible things we all experience that are difficult to cope with, like tragedy. But that not what we’re talking about here. I’m talking about the small stuff. The every day shit that is gnaws at you. It’s the argument you had this morning, the coffee you spilled on your clean white shirt, or getting cut off in traffic. These are the moments that can make your blood boil, and stays with you much longer than it should. It becomes the 5 minutes you milk into hours. Why do we do that to ourselves? Listen to the Podcast A contributor to this phenomenon is our negativity basis. Whether we like it or not, our biology prioritizes negative information over positive. This means that even small setbacks or negative events can have a strong impact on our mood and overall well-being, while positive experiences may not have the same effect. This give us a mirage of disproportional bad stuff to the […]

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Dan Martell is an award-winning Canadian entrepreneur, investor, best-selling author, and coach. He’s coached more than 1000+ SaaS founders, including clients whose names we’d easily recognize as industry leaders, like ClickFunnels, Proposify, and Carrot. Dan had founded, scaled, and exited three tech companies successfully and is the founder of one of the largest coaching businesses in the world, SaaS Academy. He’s committed to helping others buy back their time and his new book Buy Back Your Time does just that. Dan says it best when he says, “I’m known as the software guy.” He runs the largest software coaching company in the world called SaaS Academy. SaaS in case you’re wondering means software as a service. At SaaS Academy, they help companies build repeatable and scalable growth. Dan’s entire purpose for this kind of work is to help people create more of what they love. As if helping 1000s of coaches isn’t enough, Dan is now reaching the masses with his new book  Buy Back Your Time: Get Unstuck, Reclaim Your Freedom, and Build Your Empire. He’s asking and answering the question on many entrepreneurs’ minds, “How different would life be if we only worked on the things we loved.” […]

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Struggling with creativity? Here are some helpful tips for managing and making the most of the "messy middle" phase of the creative process.

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Steven Kotler is an award-winning journalist, New York Times bestselling author, and the Executive Director of the Flow Research Collective. One of the world’s most renowned experts on human performance, his work has been translated into over 50 languages, nominated for two Pulitzer Prizes, and appeared in over 100 publications, including the Wall Street Journal, TIME, and the Harvard Business Review. I’m excited to have Steven back on the show as a returning guest to discuss his recent book, Gnar Country, as well as his insights and learned experiences on unlocking peak performance and aging gracefully. Listen to the Podcast What Is Flow? Flow is the mental state of being completely focused and in the zone. It’s a state where you become one with your task and your creativity and productivity reach their highest potential. When you are in a state of flow, time seems to stand still and all distractions fade away as you become completely absorbed in a single task. For entrepreneurs and creatives, this is the foundation of how we do our jobs. It is the place where we’re able to tap into our most creative ideas, make the most progress on our projects, and reach our […]

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Do you struggle with self-doubt and shame when it comes to sharing your creative work? In this episode, we explore how to cultivate a sharing mindset. Even if we are proud of what we’ve made, we still often feel an overpowering desire to hide. We might drop our work limply onto the floor and slink away, instead of holding it up for everyone to see. If self-doubt and fear of not being good enough have been holding you back, this one is for you. Enjoy! Listen to the Podcast Subscribe

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Oksana Masters is a 17-time Paralympic medalist and the most decorated American winter Olympic or Paralympic athlete ever. You’ve likely seen her grace the covers of publications such as Sports Illustrated, The New York Times, and the Players Tribune. But what you may not know about Oksana is that she’s also a published author and has one of the most compelling stories in sports.   View this post on Instagram   A post shared by Oksana Masters🇺🇸🇺🇦 (@oksanamasters) I recently had the chance to sit down with her to discuss her new book ‘The Hard Parts: From Chernobyl to Paralympic Champion—My Story of Achieving the Extraordinary‘, the journey it shares and how it can inspire others to develop courage, strength and determination despite all odds. Originally from Khmelnytskyi, Ukraine, she is a survivor of utero radiation poisoning from the Chernobyl disaster. Oksana was born with a number of physical impairments, including one kidney, webbed fingers, six toes on each foot, a partial stomach, no right bicep and no thumbs. Her left leg was six inches shorter than her right, while both were missing tibias. Abandoned by parents unable to accept the reality of her condition, Oksana lived her early childhood […]

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Are you held back by a fear of rejection or failure? You’re not alone. In fact, fear of rejection is incredibly pervasive in our culture. But what if there was a way to turn rejection into a tool for personal growth and success? But what if there was a way to turn rejection into a tool for personal growth and success? What if, instead of trying and failing to avoid rejection, we leaned into it? Listen to the Podcast Failure is Inevitable The first time you do something, it’s hard. In fact, you’ll probably screw it up. But let’s say you don’t, and you strike gold on your first attempt. If Silicon Valley has taught us nothing else, it’s that your inexperience with success will probably lead to a more catastrophic failure down the road. Failure is an inevitable part of any journey to success. It provides us with valuable learning opportunities, allowing us to identify areas for improvement and develop strategies to overcome future obstacles. By failing early, we can become stronger and learn how to bounce back from problems more easily. When we inevitably face-plant, it is important to pick ourselves up, brush off the dirt, and approach […]

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Bozoma Saint John is a businesswoman and marketing expert with over 20 years of experience at her back. She began her career with Spike Lee’s advertising agency, then went on to work for the likes of Pepsi, Apple Music, Uber, Endeavor, and most recently Netflix. Bozoma has spent the last few years of her life shaking things up; the American Advertising Federation Hall of Achievement and American Marketing Hall of Fame inductee resigned from her C-suite job in pursuit of personal ambitions and growth. Listen to the Podcast <span style=”display: inline-block; width: 0px; overflow: hidden; line-height: 0;” data-mce-type=”bookmark” class=”mce_SELRES_start”></span> Her latest work includes a widely-popular online tutorial “The Badass Workshop”, which teaches others how to unlock their full potential. Bozoma recently sat down with me to discuss her personal journey, mindset, and how it all feeds into her new book ‘THE URGENT LIFE: My Story of Love, Loss, and Survival‘ released earlier this month.   View this post on Instagram   A post shared by Bozoma Saint John (@badassboz) The Art of Self-Evolution Let’s start off where everything changed; after holding Chief Marketing Officer positions at brand name companies for over a decade, Bozoma found herself at a turning point. […]

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Have you ever said “yes” to a project (no matter how small) and really dreaded it? In fact, you end up wondering why you didn’t just say no? Creatives often face a unique challenge when it comes to saying “no”: knowing what to prioritize and not letting fear of missing out take over. When you say yes for the wrong reasons (even if we’ll intentioned), you’re working against the things you really want while damaging your own self-trust to follow your own intuition. Setting healthy boundaries around your energy and time will help you focus on the projects and tasks that matter most. It enables you to manage your time and energy more effectively, and make more informed decisions. Not to mention, learning to say no can help to boost self-confidence and provide a sense of control over your own life and decisions. Listen to the Podcast Knowing What’s Important to You Are you clear on what’s important to you? How do you decide when a project is Yes or No? This is an important area to explore and understand or it will be difficult, if not impossible to make clear decisions. Prioritizing projects, tasks, and opportunities that fit into […]

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While there may not be an instruction manual for life as a whole, Cyndie Spiegel’s new book, Microjoys: Finding Hope (Especially) When Life Is Not Okay, has hope covered. The storyteller, writer, TEDx speaker, meditation teacher, former fashion executive and professor has experienced her fair share of overwhelming darkness and has used it to fuel her mission of inspiring hope in others. Cyndie recently sat down with me to discuss her trying journey, the lessons it’s taught her and what she hopes readers take away from her new book. Listen to the Podcast Deciding to Follow Your True Passion Like any story, it’s best to start at the beginning. Cyndie Spiegel left her 17-year career in the fashion industry during Spring 2013. After over a decade and a half of dedication, she tells me that there came a point when her ‘cool on paper job’ no longer aligned with who or where she wanted to be in life. She had always loved fashion, and was a successful entrepreneur, but something shifted within her. She felt the calling to pursue her own passion and goals, and to do something different. Finding the Courage to Transform Your Life As clear as the call […]

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Hustle is stupid. Without the right focus and vision, burning the candle at both ends will only leave you burnt out and unable to do what matters most to you. It won’t get you what you want (not really) and certainly won’t make you happy. Listen to the Podcast Don’t believe me? I didn’t either! But a few years ago, I had a wake-up call. After habitually sleeping five to six hours a night and working up to twenty hours a day, I took a much-needed vacation to Hawaii where I spent the next two weeks with absolutely nothing on my schedule. For the next six days, I slept fourteen hours a night. This. Changed. Everything. I was nicer, more creative, more in touch with myself. I simply felt more… alive. Now, I track my sleep every night and aim to spend at least eight hours in bed every single day. The secret “hack” to a long, productive life and work you can be proud of is, surprisingly, not more hustle. It’s more rest. It’s greater self-care. I’ve learned this firsthand from my own experience and seen it in the lives of others. Those who are most fulfilled are not […]

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Hear how Timothy Goodman overcame fear and pursued his creative dreams--resulting in a wildly successful career. This inspiring episode is full of wisdom for anyone looking to inject more passion into their work.

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Getting personal and a little scientific here… Once our basic three needs are met (and often even when they’re not), there exists within the human species a hard-wired desire to pursue happiness. For me, happiness has always been inextricably linked with creativity, the two enjoying a direct relationship. The happier I am, the more creative I am. Or more metaphysically speaking, the happier I am, the more open I am to inspiration and creativity. As if joy, laughter and contentedness can fine-tune the antennae that allow inspiration to be channeled from the Creative Source. There are myriad studies and books that link journaling to happiness. Turns out journaling is a powerful tool that not only unsticks the blocked Creator but also increases happiness. Turns out it’s not just for junior high girls. Like Julia Cameron’s “The Artist’s Way” which pours on and on about wonders of journaling, I make regular “artist’s dates” (read the book or infer as you will), and keep “morning pages,” where I write, first thing, every day. The practice, Cameron insists, is not just for the writer. Any “artist” — be you painter, screenwriter or photographer — will benefit from getting the “juices flowing.” I can […]

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When it comes to creativity, James Victore has made his name known in a number of ways. The renowned designer is a thought leader in his discipline, using his provocative style to help people find clarity and purpose in their life and work. He lectures and teaches all around the world, inspiring thousands to discover their unique gifts and find success in the projects they love. James is also a published author, having written the acclaimed book “Feck Perfuction: Dangerous Ideas on the Business of Life” which is set to be continued with a follow-up this year. There’s truly no better person to take advice from when it comes to unleashing creativity – which is why I’ve sat down with him for this podcast. Listen to the Podcast Question Authority A child of two military parents, James Victore grew up the bases of America’s Armed Forces. Not the most exciting place to be as a kid, as you could imagine. He recalls much of his childhood being defined by order and rules. Do this, not that. Stand up straight. Stop doodling in your notebooks. Clean those crayons off the porch. Who could be expected to live by such oppressive standards? […]

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Do you have a ritual for setting intentions for the new year? If you’ve been following for awhile, you’ll know I’m not a huge fan of resolution or even goals without an action plan. That’s why I’m a huge fan of frameworks and habits which help turn intentions, ideas, and dreams into action plans. Those who have already read my book ‘Creative Calling’ will already be familiar with the IDEA framework. It serves as the foundation for the book and outlines a step-by-step process for achieving success in any area of your life. It can be a useful took to focus and start building action steps towards turning your vision & goals into reality. What Is the IDEA Framework? If you’re not familiar with the framework, here’s the gist: IDEA stands for Imagine, Design, Execute, and Amplify. It is a way to think about the creative process and can be applied to anything, whether you are in the earliest stages and experimenting with some new ideas, or you are deep in a project.  IDEA is simultaneously a framework to create any successful project and a tool for creating the life you want. In large and small ways alike, it will […]

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 Looking to learn how to thrive under pressure? Kelly McGonigal has your answers. She’s made a career with the power of psychology, using it to help people improve their mental health and overall wellbeing. Her insights have reached all sorts of audiences; her first two books, The Willpower Instinctand The Upside of Stress, are bestsellers with tens of thousands of copies sold worldwide. Kelly’s expertise helped form Stanford’s innovative Compassion Cultivation Training program that’s now taught around the world. You might also know her from her TED talk, “How to Make Stress Your Friend,” which is currently one of the most viewed of all time. As if that wasn’t a long enough list of accomplishments, Kelly’s most recent book, The Joy of Movement, has reached all-star status within its domain. She sat down with me to discuss it all – from stress and its nuances to the science-backed ways of beating it through exercise – in this podcast. What Is Stress? We sure know what stress feels like – a doomy, rampant, pressured state of mind where simply existing can be too much to handle. People experience it as a result of their nine-to-five, family, social connections, romantic life, […]

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David Epstein is a world-renowned author, creator, and speaker. He wrote the #1 New York Times best seller ‘Range: Why Generalists Triumph in a Specialized World‘, and ‘The Sports Gene‘, both of which have been translated in more than 20 languages. With a background in science reporting and investigative journalism, Epstein has authored articles for publications such as Sports Illustrated, ProPublica and The Atlantic. His work covers topics such as the science of performance, genetics, health and disability. David recently sat down with me to discuss his book, ‘Range: Why Generalists Triumph in a Specialized World’, and how the findings within can be applied to creative work. Here’s what we talked about. 10,000 Hours to Mastery Is Flawed We’ve all heard it in TED Talks and read it on motivational posters before, but the notion that it takes 10,000 hours to become a master at something may not be entirely true. David points out that the original study responsible for inspiring it had some pretty gaping flaws. Conducted in the early nineties, the research was conducted on 30 violinists who were already pre-screened as world-class talents. The 10 best had each spent an average of 10,000 hours in so-called deliberate […]

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