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What happens when a creative entrepreneur realizes storytelling alone isn’t enough to create real impact? Nicole Dang, CM and Founder of VAND Advertising, answers this through her CM program journey—evolving
The post Why Storytelling Isn’t Enough appeared ...
Do you know what always remains constant in marketing? Change. In her CM Spotlight, Andrea Salaniuk, CM, Group Account Director – Publicis Hawkeye, busts the myth that marketing is ‘just
The post Marketing: Beyond Good Ideas appeared fir...
Carli McDonald, CM, Marketing Manager at Teranet Inc., learned that career growth comes from two words that led her to speak up in meetings, lead projects, and ask for what
The post Ask for what you want: A marketing career guide appeared first on
How do you balance data with intuition in marketing decisions? Emily Boyce, CM, Senior Director, Marketing and Customer Enablement at Teranet Inc., believes the best marketing leaders balance both to
The post Ask why before how: A marketing leadership guide ap...