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New Delhi: YouTube announced major changes to its Partner Program (YPP), including higher monetisation thresholds for new creators, revised Shorts revenue-sharing rules and a new subscription revenue structure linked to Premium Lite.
The changes, which will take effect from February 1, 2027, will alter how some creators qualify for advertising and subscription revenue ...
New Delhi: When Vir Das made a spoof of internet’s favourite NRI Chacha, Gaurav Yadav a.k.a NRI Chacha knew he had made it. Yadav was in the habit of recording his life as an NRI in Australia since the last few years, but without much luck. He usually shared about his marathon training, his job as a Category Manager, and his family. Less than a year ago, Yadav made a ‘what I ...
New Delhi: KRAFTON India partnered with Not Your Type (NYT) to bring Ajey Nagar, popularly known as CarryMinati, into Battlegrounds Mobile India (BGMI) as a fully playable in-game character, alongside a collection, boss battle, new WOW map and a multi-part content campaign.
KRAFTON said this was the first time an Indian content creator had been introduced in BGMI as a ...
New Delhi: Elon Musk-owned X discontinued new enrolments to its Creator Revenue Sharing programme and introduced an Original Content Rewards programme that placed greater emphasis on original reporting, analysis, commentary and creator-produced content.
The announcement came through X’s official X Creators (@XCreators) account on August 7. The post introduced Original ...
New Delhi: Instagram DM automation platform Zorcha made its core direct-message automation features available for free, allowing creators and businesses to automate conversations through Meta’s official API.
The company said the free plan would allow users to automate unlimited Instagram conversations without paying for its core DM automation features.
Zorcha CE...