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Retailers selling in more than two channels should choose an API-first approach for their product data. That’s Bluestone PIM’s recommendation. This article explains why, and when it isn’t worth it.
One in three B2B buyers reports order errors caused by inaccurate web store data. That figure comes from Sana Commerce's 2025 B2B Buyer Report, a survey of 750 professional buyers. Many of those web stores belong to your distributors and dealers, and they run on produc...
With MCP, you can connect Claude, ChatGPT or another AI agent to Bluestone PIM and let it work with your product data. The agent can find products, check completeness, update supported information or create tasks, while Bluestone PIM keeps the catalogue, permissions and rules in one place.
MCP is the standard connection that makes this possible. In this article, w...
Manufacturers rarely rethink their product data architecture just because they want a new PIM. It usually starts with a new ERP, market, or increasingly complex data flows.
After working with dozens of manufacturers, the Bluestone PIM team has seen these challenges repeatedly. As businesses grow, so does the complexity of managing product data across systems and c...