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Blog - Wadds Inc. | Professional advisor to agencies & comms teams

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A new study shows most colleagues still don’t know what communications does. Here’s how to fix the gap.

It’s one of the enduring ironies of corporate communications and public relations practice: the teams responsible for building clarity and understanding across an organisation are often misunderstood.

A new study of more than ...

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A European study of public relations practitioners suggest AI cultural issues override technology issues.

European communication practitioners see the risks of generative AI, but few are ready to deal with them. A new research study proposes READINESS - both individual and organisational - as the missing link between awareness and action.

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A new report proposes visibility as a form of activism to challenge gender inequality.

Antonia Taylor’s Being Seen explores the hidden cost of invisibility for women in the workplace and makes a compelling argument for professional vi...

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A new guide promises to make accessibility achievable for time-pressed communicators.
Demystifying the process of making your organisational communications widely accessible is the focus of the brand-new book Accessible Communications.

It’s both a compelling business case for ac...

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Our industry is at a crossroads. We already know many of the answers to the questions that hold us back. What’s missing is action. That must change.

Too often, corporate communications and public relations are relegated to the role of messenger, communicating decisions rather than shaping them. Yet our actual value lies in bringing the outside...

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