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Puri Jagannath Temple Secures IP Protection for ‘Sacred’ Words: A Move in the Right Direction for Heritage, Culture, and Business
Meta description: In an unprecedented move, the Shree Jagannath Temple Administration (SJTA) of the 12th-century Puri shrine has registered trademarks for sacred keywords and a logomark for its official logo, thus laying down a mechanism for...
When Reputation Travels Faster Than Innovation: Lessons from MakeMyTrip (India) (P) Ltd. v. MakeMyIndiaTrip
In contemporary commerce, where digital visibility often comes first, then follows commercial credibility, a trademark is no longer just a legal identifier; it is more like a vault of trust, memory and market power. A few recent disputes show this idea b...
Brand Protection In Europe
Entering a European market with your business is an exciting venture, but you should definitely consider protecting your brand before setting foot on the continent. Trademark rights are territorial, which means it is wise to secure trademark rights in each and every country if you want to avoid ...