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Beverage Industry

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Website title: Beverage Industry | Trends, Formulations, Technology & Products

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Sanpellegrino announced the next evolution of the Sanpellegrino family: Sanpellegrino Crafted Soda Italiana, sparkling Italian sodas with functional benefits.


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Coca-Cola is debuting its new U.S. campaign, “And a Coke,” built on a the cultural norm that nothing completes a meal like a Coke, the company says.


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GALLO has finalized an agreement with Kirin Holdings to acquire Four Roses Bourbon, bringing the American bourbon brand back under U.S. family ownership for the first time in 83 years.


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Evan Williams announced its release of five highly limited Evan Williams Single Barrel Bourbon Nation Collegiate Edition bottles.


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Despite premium-driven growth and RTD cocktails on the rise, experts highlight how the spirits market is facing real pressure from inflation, tighter consumer budgets, and a shift in consumer behavior.


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