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Become a Stronger Storyteller-Playing Favorites: The Newsletter of Jay Acunzo - Jay Acunzo: Jay Acunzo | Speaking & Storytelling Consultant
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This year, two clients have given me permission to publish details from my 1:1 advisory engagements publicly with you, so you can see what it takes to refine a mountain of expertise into 1 signature idea, powerful IP, and signature speeches and stories.
In this series, you’ll learn to diagnose why yout might feel scattered in your messaging, why your ideas or posts aren...
There's a big gap between having a good idea and actually owning it publicly. Whenever I work with a client to develop their premise, we inevitably arrive at a sticking point: whether what we've developed ever gets deployed.
There are any number of ways your prem...
It's been a good long while since I've had a good long rant.
*Cracks knuckles.*
Let us begin.
***
Part 1: The MetaphorImagine you have just invented the car.
(Great job, by the way.)
Once the invention is ready to show off, you drive it to a field where a bunch of people are playing.
You may have noticed a shift in my platform over the last 4-6 months. I've been talking a lot more directly about public speaking. Yes, I always came back around to speaking in some sense (teaching storytelling, premise and IP development, and messaging tends to mean speaking is part of the mix), and of course, my background as a professional
Here's a thought experiment:
You're at a conference, and someone walks up to you during a coffee break and says, "Hey, what do you do?"
How long does it take you to explain it in a way they actually get? More to the point of why we communicate, can you say something that ensures they actually care? Speaking clearly is a starting point. Speaking i...