Become a Golf Instructor and PGA Teaching Professional

Breakthrough Golf’s New FORTA F2 46-Gram Shaft: Lightweight Speed Without Losing Control

By Dr. Barry Lotz, J.D., Ph.D. Director, Professional Golf Teachers Association of America (PGTAA)

For years, golfers chasing more distan...

Killer Golf’s Artifact Putters: Modular Precision Meets the Reality of Human Performance

By Dr. Barry Lotz, J.D., Ph.D. – Director, Professional Golf Teachers Association of America (PGTAA)

One of the great misconceptions in putting is the belief that the putter remains constant while the golfer remains inconsistent. In reality,...

Ben Sherman’s SS26 Golf Collection: A Breath of Fresh Air in a Sea of Sameness

by Dr. Barry Lotz

In today’s golf apparel market, too many shirts look like variations of the same template—overly loud graphics, predictable cuts, synthetic-feeling fabrics, and styling that often sacrifices sophistication for trendiness.

A Father’s Day Gift Guide 2026

As golfers, we know that the best gifts aren’t always the most expensive, they’re the ones that enhance our enjoyment of the game. Father’s Day presents the perfect opportunity to show appreciation for the golfing dads who have shared their passion, wisdom, and countless rounds with family and friends.

Whether your...

Outstanding Golf Products you need, want and should use

One thing we can always count on in life — and certainly in the golf business — is change. Equipment is evolving. Technology improves. Expectations rise. And nowhere is that more evident than in the modern golf travel bag market.

Over the years, I have tested virtually every major golf trav...