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Reading Time: 7 minutes

Guest post by John Penny

Something has shifted in the public conversation about wine. Not long ago, wine sat comfortably in the cultural space of food, hospitality, and conviviality. Today, it often appears in headlines as a health hazard, stripped of context and treated as indistinguishable from the mos...


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Reading Time: 2 minutes

The sales numbers are in, and for the first time in more than seven years, BC Rosé wholesale sales appear to have stalled.

After a remarkable multi-year run, rosé sales in 2024 and 2025 have flattened following wildfire-impacted tourism in 2023. The question now isn’t whether rosé had a great run, it clearly did, but rather...


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Reading Time: 5 minutes

Azhadi Vineyards feels less like a winery and more like a cultural landmark.

Inspired by Tehran’s iconic Freedom Tower, the four-storey structure rises above Kelowna’s McKinley area, just a 15-minute drive from Kelowna International Airport, with both Western elegance and Eastern soul. Crowned by a 19.5-metre observatio...


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Reading Time: 3 minutes

This is a Guest Post by Henry Martin at The Bottle Barn, Santa Rosa, Ca

Low-alcohol drinks are enjoying a moment with around 10% of American adults consuming non-alcoholic beer, wine or spirits at least once per week. And 23% of 21 to 29 year olds drink them several times a week. Wi...


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