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Regulated healthcare brands in the U.S. are under the strict oversight of the FDA. However, despite popular belief, this regulation isn’t just limited to the safety, quality, and efficacy aspects of the business. The marketing and PR of regulated healthcare brands are also highly scrutinized.
That’s why you need a reliable partner to handle the communications and p...
OpenAI’s advanced AI infrastructure development comes at a high cost. Even though the platform hasn’t achieved profitability yet, it continues to spend high amounts to expand its AI capabilities. In the first phase of a new funding round, the ChatGPT maker is expected to bring in over $100 billion. These funds can ensure OpenAI remains a leader in the AI industry.
The ...Expanding to the U.S. as a LATAM-based consumer brand is definitely exciting. However, it’s also not as simple as it sounds.
The main challenge is overcoming the culture mismatch. U.S. and U.S.‑Hispanic buyers have different expectations, price points, and category norms than home‑market consumers. That’s why you need to work with a performance media agency operati...
As Big Tech earnings refocus attention on returns from AI investments, innovation continues to accelerate, from AlphaGenome’s push to unlock the human blueprint to Google and Yahoo embedding AI deeper into everyday search and browsing. At the same time, markets are testing new highs on AI optimism even as bond investors and regulators signal caution. Add in mounting policy de...
When Meta recently acquired Manus, it announced that the acquisition was part of a plan to integrate the autonomous AI agent into Meta’s ecosystem. About one month later, that process has already begun.
It d...