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Title of Apparelnews stories: "California Apparel News"

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The apparel industry runs on agility: the ability to read a trend, move product, and pivot before the season turns. But in today’s environment, where supply chains span continents, consumer expectations shift at the speed of social media and margins are perpetually under pressure, agility alone is no longer enough.

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California Apparel News asked trade-show experts: What incentives are you offering to attract exhibitors and attendees, and position your event as an invaluable resource despite recent increases in travel and shipping costs?

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Product developers, designers, apparel executives and sourcing leaders filled the Functional Fabric Fair—powered by PERFORMANCE DAYS trade show at the Oregon Convention Center in Portland, Ore., April 7–9.

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