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A capital campaign feasibility study is designed to answer some important questions before a nonprofit launches a major fundraising effort. Is the vision compelling? Is the goal realistic? Will donors support it? Is the organization ready?

But a good feasibility study can do something else, too: uncover possibilities you may not have considered.

The Quad C...


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Google, social media, influencers, streaming – none of those existed when Amperage Marketing + Fundraising opened its doors on October 1, 1996. As the agency marks its 30th anniversary, Ampers are looking back at how their work has changed over time.

“It’s incredible to look back on the past 30 years of serving clients and working alongside them as partners. When yo...


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Budget season has a way of turning marketing into a spreadsheet.

Paid media, website, research, creative, events, video, agency support — every line item may be questioned, compared with last year or asked to prove exactly what it will return.

I understand it. Leadership has to make choices, but if the conversation about your marketing budget starts with i...


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