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Skye Amundsen is the cofounder and CEO of hope&plum.

Jared Soares for BI

Skye Amundsen cofounded a baby carrier company to create more size-inclusive options.The company relies on personal storytelling for authentic marketing and customer trust.Its growth has brought challenges with meeting demand and funding.

This as-told-to essay is based on a conversation with ...


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Kevin Carter/Getty Images

The refund process is getting underway after the Supreme Court struck down several Trump tariffs.FedEx, UPS, and DHL say they are pursuing refunds and will repay customers for fees they paid.The first phase of refunds is limited to imports that were finalized since January 30 of this year.

Tariff refunds could start reaching some US consumers in...


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Ulta Beauty is using AI to scale personalization in its marketing, said Rachel Thornton, CMO at Adobe Enterprise.

David Paul Morris/Bloomberg via Getty Images

In a video interview with CMO Insider, Rachel Thornton, CMO of Adobe's enterprise business, spoke about how AI is driving experimentation.Ulta, an Adobe customer, is using AI to create a more personal connection with ...

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Meta CEO Mark Zuckerberg.

Bloomberg/Getty Images

Meta launched internal AI software that tracks US employees' keystrokes.Many employees reacted negatively to Meta's new AI tool, questioning its privacy practices.Meta said its AI tool has privacy safeguards and is limited to work apps.

Meta is installing new software on its US employees' computers that will track their key...


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Kevin Warsh is President Donald Trump's nominee for Fed Chair.

Bloomberg/Bloomberg via Getty Images

Kevin Warsh has been nominated to succeed Jerome Powell as Fed chair.Senators pushed Warsh to keep the FOMC independent alongside political pressure.He spoke about his outlook on monetary policy and financial disclosures.

Kevin Warsh can't change his LinkedIn job title just...


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