Agro & Food Processing

India’s luxury food space may have found its newest headline-maker. A visually striking promotional creative circulating online claims that Anant Ambani has launched “Vantara Premium Ice Creams” — an ultra-premium ice cream venture positioned at the intersection of indulgence, sustainability, and philanthropy.

What’s grabbing maximum attention, however, is the eye-popp...

Healthy Master has unveiled a new marketing campaign featuring fitness advocate and model Milind Soman, as the brand sharpens its focus on India’s rapidly expanding healthy snacking market.

The campaign, built around mindful eating and clean-label food choices, aims to connect with consumers who are increasingly looking for nutritious yet convenient snack options. Deve...

The continuing conflict between the United States and Iran is beginning to cast a long shadow over global food systems, with economists warning that rising oil, fertilizer, and transportation costs could intensify food insecurity across both developing and developed nations. According to economist Bernhard Dalheimer, the crisis is no longer just geopolitical — it is rapidly e...

India’s tea market is witnessing a major transformation as consumers increasingly shift from traditional tea-drinking habits towards wellness-focused, functional, and premium tea experiences, according to a new study by Hansa Research Group.

The survey highlights that tea remains deeply rooted in Indian daily life, with nearly 84% of respondents consuming tea every day...

PepsiCo India has expanded its snacks portfolio with the launch of Lay’s Mini Stix, marking the brand’s entry into India’s growing stick-format potato snack segment.

The new product combines Lay’s signature potato base with a crunchy stick-style format and fusion-inspired masala flavours tailored for Indian taste preferences. The company said the launch is aimed at cat...