Agora Pulse

Compare a few social media management platforms side by side, and they’ll probably start to blur together. Each one promises publishing, engagement, and reporting. And each pricing page uses a different combination of factors to calculate your subscription cost.

While cost and capabilities certainly matter, they’re only part of the bigger picture. You’ll also want to w...

Would you recommend your social media management platform to a colleague at another company? If your answer starts with “Yes, but…” what’s holding you back?

Maybe you’d mention that your team still has to manage approvals over email or that only one person knows how everything works. Caveats like these don’t necessarily mean you need a new tool. But when you know a pla...

You have a sale starting in two weeks. You open a doc and write the Instagram captions, then the story copy, then the Pinterest descriptions, then two LinkedIn variations. Then you open Canva and start rebuilding the same message as a graphic, one size at a time, for the rest of the afternoon.

Peg Fitzpatrick stopped splitting that work in half. She wrote a Claude skil...

If you report on social media for a team or for clients without social media analytics tools, your month probably starts the same way. You open Meta Business Suite, LinkedIn, TikTok and Google Analytics in separate tabs, export the numbers, and rebuild last month’s slides. Native analytics tell you what happened on one network. However, they rarely tell your leadership team w...