AAOA

There’s a familiar internal debate that happens at the worst possible times. Something’s leaking, it’s late, and the question creeps in: Does this really need a call right now? The emergency plumber rate feels steep when you’re half-asleep, staring at a wet floor.

Luxury experience. 

Five-star service. 

Hospitality.

But can we be honest for a second?

You cannot expect a five-star resident experience from a team that feels exhausted, unsupported, and completely overwhelmed.

You just can’t.

Because the onsite team IS the resident experience.

Multifamily property owners are battling rising vacancy rates. According to the AppFolio 2026 Renter Preferences Report, 55% of property managers say that vacancy is their top threat—and it’s not an imagined fear. CBRE forecasts softening rental demand this year in response to a weak labor market. Renewals are increasingly becoming a priority to prese...

Each quarter, RentCafe utilizes its search data find out where in the U.S. apartments are being hunted the most by prospective renters.

This summer season, the West leads the nation with 11 cities in the nation’s top 30 most sought-after hubs, according to the website’s Renter Engagement Tracker.

The ...

While apartment vacancies have been rising overall and rents consequently softening, there have been some signs of improvement, according to Caitlin Sugrue Walter, Ph.D. Speaking during the National Association of Real Estate Editors 60th Annual Real Estate Journalism Conference, which took place in Miami, the senior vice president & head of research and innovation at the...