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Speed gains are a part of nearly every golf ball story but the biggest breakthrough comes from an all-new micro-coating process designed to eliminate hidden inconsistencies and produce the most predictable


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It’s about damn time.

We’ve been clamoring for a spiked version of the Jordan 1 Low for a while now. And since new Jordan Brand staffer had been recently spotted rocking a spiked pair, it was only a matter of time before it made its way to retail.

Ladies and gentlemen, the ever-popular and utterly wearable Jordan 1 Low G is now available with spikes. For...


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January has been an intriguing month in the PGA Tour-LIV battle as Brooks Koepka and Patrick Reed—two of LIV’s high-profile major champions—announced their return to the Tour.

Koepka came back at last week’s Farmers I...


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I get it. Non-urethane golf balls are easier to justify buying. They cost less, they sting the wallet a little less when one ends up in the pond or the trees and, in some cases, they can even look surprisingly good on a launch monitor. This breakdown isn’t about telling you those balls are “bad.” It’s about making sure that if you choose a lower-priced, non-urethane option, y...


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Launch season moves fast. Between new clubs, updated gear and rolling announcements, keeping up with every release can feel nearly impossible. To make things easier, we’ve rounded up the most notable recent golf equipment launches in one place, organized by category—and every product listed below is available at


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