I love Limited-Edition Season.

It means many things. First, it means Launch Season is over. Well, almost over.

Second, it means spring is sorta-kinda almost around the corner. After living through last week’s Snowmageddon here in New England, any hint of warmth, no matter how fleeting, feeds the soul.

And third, it means

We talk about power rankings constantly in professional golf.

But what about YouTube golf?

Creators are playing Open qualifiers, match-play series, stroke-play championships and break-70 challenges every week and the level keeps rising.

So every two weeks, we’re breaking down the

Let’s be honest.

When a new driver launches, the first thing most golfers want to know isn’t MOI or CG location.

It’s how far does it go?

Distance is still the most addictive part of the game. It doesn’t matter if you’re scratch or trying to break 100. Watching one fly five yards past your normal landing spot never gets old. So if you’re in this...

The USGA and the R&A regulate golf balls under the Equipment Rules to control distance and overall performance. The goal isn’t to stop innovation; it’s to prevent equipment from overpowering skill and to keep competition fair.

...

Virtually every major OEM in golf is leveraging artificial intelligence as an integral part of its R&D process.

When it comes to club fitting, however, you can count only two that are dipping their toes into that end of the pool. The interesting part is that neither is part of what we would refer to as The Big Five.

One is Mizuno with its Swin...